Growth Product Manager (Web Funnel & CRO)

Posted 3 Days Ago
Be an Early Applicant
3 Locations
Remote
Mid level
Other
The Role
Own and optimize the complete web conversion funnel from landing pages through payment and subscription. Design and analyze A/B tests, maintain and prioritize growth hypotheses, optimize pricing and subscription offers, align funnel changes with acquisition campaigns, and monitor conversion, ARPU, LTV, trial-to-paid, and churn metrics. Collaborate with marketing, product, analytics, and development teams in a fully remote, asynchronous environment.
Summary Generated by Built In
About Progress Partners

Progress Partners is a fast-growing technology company building and scaling next-generation SaaS and mobile platforms. We blend creativity with data-driven execution to ship high-impact products, including AI-powered tools, productivity platforms, and workflow software, used by millions of people in more than 160 countries.

Our global team of experts in software development, product design, growth, and analytics collaborates across time zones to deliver category-defining innovations. We work end-to-end across the product lifecycle: design, build, launch, and scale.

If you’re passionate about building transformative products, Progress Partners is a place to make a lasting impact.

About the Role

We're looking for a Product Marketing Manager to own conversion optimization across our web funnel — from landing page to payment. You'll run A/B tests, generate and prioritize growth hypotheses, and work closely with marketing and product to turn traffic into paying subscribers.

 
What You’ll Do
  • Own the web funnel: landing pages, paywalls, checkout, and subscription flows.

  • Design, launch, and analyze A/B tests end-to-end (hypothesis → setup → stat-sig readout → rollout).

  • Build and maintain a hypothesis backlog; prioritize by expected impact.

  • Optimize pricing, paywall, and subscription offers (trials, plans, upsells).

  • Collaborate with acquisition teams — align funnel changes with traffic sources and campaign strategy.

  • Track funnel metrics (CR, ARPU, LTV, trial-to-paid, churn) and report on test results.

 
What We’re Looking For
  • 3+ years in conversion rate optimization for web products/funnels.

  • Hands-on A/B testing experience specifically with web payments and subscriptions — you know how checkout, billing, trials, and renewals work.

  • Strong understanding of traffic sources and paid acquisition (Google Ads, Meta, etc.) and how traffic quality affects funnel performance.

  • Proven track record of hypothesis generation and shipping winning tests.

  • Data-driven: hands-on experience with product analytics tools (Amplitude, Mixpanel, or similar), funnel metrics, and basic statistics (sample size, significance).

  • Experience in collaborating with development teams.

  • Strong written communication and the ability to work autonomously in a remote, async environment.

  • Comfort with ownership, transparency, and a results-driven mindset.

Nice to Have
  • Experience with subscription apps / SaaS / consumer web products

  • Familiarity with payment providers (Stripe, Paddle, etc.)

  • Experience with BI tools

 
How We Work

We’re fully remote and distributed across time zones. We default to async, communicate in writing, and trust people to deliver outcomes, not log hours. Decisions are transparent, ownership is clear, and your work is visible from day one.

Interview Process

We've designed our interview process to be transparent, respectful of your time, and a genuine two-way conversation, we want to get to know you, and we want you to get to know us. You'll always know what stage you're at, what to expect next, and roughly how long things will take.

  • Initial screen with our Talent Acquisition Team - 30 min

  • Technical interview with our Hiring Manager - 60 min

  • Take-home assessment - 3 days

  • Final panel with leadership - 30 min

What We Offer

We believe great work starts with taking care of our people and we want everyone on our team to have the support and resources they need to thrive, both professionally and personally. Here's what you can expect when you join our team:

  • Remote-first: Live and work wherever you're happiest and most productive. No relocation, ever.

  • Flexible hours: we measure outcomes, not time spent at a desk.

  • Unlimited PTO: take the time you need to rest, recharge, and do your best work.

  • Learning & development budget: courses, books, conferences, certifications, whatever helps you grow.

  • Home office & wellness allowance: a dedicated budget to set up your workspace and support your health.

  • A small, senior, collaborative team where your work is visible and your decisions matter.

  • The chance to build products used by millions of people across 160+ countries.

Equal Opportunity

Progress Partners is an equal opportunity employer, and we’re serious about building a diverse, inclusive team. We welcome applications from people of all genders, gender identities and expressions, sexual orientations, ages, ethnicities, nationalities, religions, disabilities, neurotypes, family situations, socioeconomic backgrounds, and life experiences.

We hire on skills, experience, potential, and values fit. never on protected characteristics. If you need accommodations during the application or interview process, just let us know.

Skills Required

  • 3+ years of conversion rate optimization experience for web products or funnels
  • Hands-on A/B testing experience with web payments and subscriptions, including checkout, billing, trials, and renewals
  • Strong understanding of traffic sources and paid acquisition, including Google Ads and Meta Ads
  • Proven record of generating hypotheses and shipping successful tests
  • Hands-on experience with product analytics tools such as Amplitude or Mixpanel
  • Understanding of funnel metrics and basic statistics, including sample size and significance
  • Experience collaborating with development teams
  • Strong written communication and ability to work autonomously in a remote, asynchronous environment
  • Experience with subscription apps, SaaS, or consumer web products
  • Familiarity with payment providers such as Stripe or Paddle
  • Experience with business intelligence tools
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The Company
HQ: Boston, MA
32 Employees
Year Founded: 2002

What We Do

Progress Partners is a full-service merchant bank building value for the digital future. We work with clients in the automotive, finance, healthcare, media, marketing, advertising, and content sectors. We are bold partners with a future vision for these industries informed by years of experience and our extensive industry networks augmented by our Executive-in-Residence program.

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