The Role
Own growth strategy for mobile games from soft launch through maturity. Analyze retention, monetization, ROAS, LTV, player funnels, cohorts, and campaign performance; lead experimentation roadmaps; and identify opportunities to improve engagement and profitability. Collaborate with user acquisition, creative, design, development, analytics, and management teams to optimize onboarding, progression, monetization, marketing creatives, and launch decisions. Prepare performance reports and growth recommendations.
Summary Generated by Built In
9D Technologies is at the forefront of mobile apps and games publishing, delivering innovative and engaging experiences to users worldwide. Our mission is to create extraordinary digital experiences that captivate and entertain, and we are committed to pushing the boundaries of creativity and technology utilizing AI.
Key Responsibilities
- Own growth strategy across assigned mobile games from soft launch to scaling and maturity.
- Analyze key performance metrics including:
- CPI, D1 / D7 / D30 Retention, ARPDAU, LTV, D7 / D30 ROAS, Session frequency and session length, Ad engagement, IAP conversion, Churn and player progression
- Identify opportunities to improve retention, engagement, monetization, and profitability.
- Work closely with User Acquisition teams to evaluate campaign performance and determine when games are ready to scale.
- Develop and manage structured A/B testing and experimentation roadmaps.
- Analyze player funnels, cohorts, segmentation, drop-off points, and behavioral patterns.
- Collaborate with game designers and developers to improve onboarding, progression, difficulty, economy, rewards, and monetization systems.
- Build strategies for rewarded ads, interstitials, banners, IAPs, subscriptions, and hybrid monetization where applicable.
- Monitor monetization changes to ensure short-term revenue improvements do not negatively impact long-term retention or LTV.
- Partner with creative and UA teams to develop and test new marketing concepts and creatives.
- Use creative performance insights to influence game design, themes, features, and positioning.
- Track competitor games, market trends, monetization strategies, and emerging opportunities.
- Create growth roadmaps for existing games and identify which titles should be scaled, optimized, maintained, or deprioritized.
- Support soft-launch analysis and provide recommendations for global launch decisions.
- Prepare regular performance reports and communicate insights, risks, and recommendations to management.
Requirements
- Bachelor's degree in Business Administration, Management Sciences, or a related field.
- 3+ years of experience in mobile gaming, gaming growth, product management, user acquisition, monetization, or a related field.
- Strong understanding of free-to-play mobile game economics.
- Strong knowledge of retention, LTV, ROAS, CPI, ARPDAU, payer conversion, and monetization metrics.
- Experience working with ad-monetized, IAP-based, or hybrid mobile games.
- Strong analytical and problem-solving abilities.
- Ability to interpret cohort data and convert findings into product decisions.
- Experience with A/B testing and experimentation.
- Understanding of mobile UA platforms and campaign optimization.
- Strong understanding of creative testing and how creative performance affects growth.
- Ability to prioritize initiatives based on expected business impact.
- Comfortable working closely with developers, designers, marketers, analysts, and management.
- Strong communication and presentation skills.
Benefits
- Competitive pay that matches your skills and experience.
- Family Health Insurance.
- Paid Time Off to recharge and relax.
- Work-Life Balance and a supportive environment.
- Delicious meals provided to keep you fueled.
- Stay active with convenient, on-site fitness facilities.
Skills Required
- Bachelor's degree in Business Administration, Management Sciences, or a related field
- 3+ years of experience in mobile gaming, gaming growth, product management, user acquisition, monetization, or a related field
- Strong understanding of free-to-play mobile game economics
- Strong knowledge of retention, LTV, ROAS, CPI, ARPDAU, payer conversion, and monetization metrics
- Experience working with ad-monetized, IAP-based, or hybrid mobile games
- Strong analytical and problem-solving abilities
- Ability to interpret cohort data and convert findings into product decisions
- Experience with A/B testing and experimentation
- Understanding of mobile user acquisition platforms and campaign optimization
- Strong understanding of creative testing and how creative performance affects growth
- Ability to prioritize initiatives based on expected business impact
- Comfort working closely with developers, designers, marketers, analysts, and management
- Strong communication and presentation skills
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The Company
What We Do
We’re Pakistan’s biggest name in mobile apps and game development. Using AI and creativity, we create experiences people love — from fun casual games to must-have everyday apps. More than just products, we’re shaping the future of digital entertainment and smart AI solutions.
