Growth Marketing Senior Associate (AI & Commercial)

ZS is a place where passion changes lives. As a management consulting and technology firm focused on improving life and how we live it, we transform ideas into impact by bringing together data, science, technology and human ingenuity to deliver better outcomes for all. Here you'll work side-by-side with a powerful collective of thinkers and experts shaping life-changing solutions for patients, caregivers and consumers, worldwide. ZSers drive impact by bringing a client-first mentality to each and every engagement. We partner collaboratively with our clients to develop custom solutions and technology products that create value and deliver company results across critical areas of their business. Bring your curiosity for learning, bold ideas, courage and passion to drive life-changing impact to ZS.
Growth Marketing Senior Associate (AI & Commercial GTM)
The Growth Marketing Senior Associate will support the execution of ZS's AI and Commercial go-to-market (GTM) strategy by coordinating marketing programs that drive awareness, engagement and pipeline across priority solutions. This role supports growth marketing, campaign execution and sales enablement-helping ensure priority AI and commercial offerings are activated on time, on message, and across the right channels.
This individual will partner closely with growth marketing leadership, solution SMEs, content, digital and field teams to keep GTM execution running smoothly and measurably.
ZS supports companies in optimizing commercial performance by applying data, analytics and AI to improve visibility, efficiency and decision-making across operations.
What You'll Do:
GTM Planning & Execution

• Support execution of GTM plans for priority AI and commercial solutions (e.g., agentic AI, decision systems, commercial analytics)
• Help build out campaign plans, activation calendars and deliverables based on marketing strategy
• Help maintain alignment across awareness, demand generation and sales enablement efforts
• Maintain visibility into marketing priorities, messaging updates and timelines
• Develop a working understanding of ZS's AI and commercial portfolio, key differentiators, and competitive landscape
• Maintain growth marketing operating cadence, including trackers, status updates, and milestone follow-ups

Campaign & Content Activation

• Coordinate execution of integrated campaigns (email, digital, social, events, web)
• Partner with content and digital teams to support development and deployment key assets (thought leadership, case studies, landing pages)
• Route editorial drafts and manage review/proofing workflows
• Help ensure campaigns are aligned to business priorities and portfolio growth goals
• Support campaign optimization through performance tracking and insights
• Deliver high-quality campaign and asset execution with strong attention to detail
• Manage multiple workstreams with clear timelines and accountability
• Support development of and maintain core enablement materials (pitch decks, one-pagers, talking points)
• Maintain a single soure of truth for approved messaging, priority assets, and active campaign materials
• Support activation of campaigns through sales channels and account-based motions

Performance Tracking & Insights

• Track campaign and marketing performance against defined KPIs (engagement, pipeline contribution)
• Compile, surface, help synthesize insights across campaigns to support optimization and future planning
• Support reporting for portfolio and marketing leadership
• Maintain structured documentation of campaigns, assets and outcomes
• Manage MyCRM data entry, lead tracking, and attribution reporting to ensure visibility into marketing-driven and influenced impact

What You'll Bring:

• 3-4 years of experience in B2B marketing, consulting, or related field
• Experience supporting integrated marketing campaigns and GTM execution
• Strong project management and coordination skills
• Excellent written and verbal communication skills
• Ability to work across teams in a fast-paced, matrixed environment
• Demonstrated ability to take ownership of workstreams and follow through with minimal oversight
• Strong attention to detail and quality control across deliverables, timelines, and reporting
• Interest or experience in AI, analytics or commercial strategy preferred
• Strong storytelling and content skills; able to support development of executive-ready narratives and collateral.
• Comfort working cross-functionally in a matrixed environment, influencing without direct authority.
• Ability to travel 10-15% to support external industry and client events.
• Fluency in English
• Client-first mentality
• Intense work ethic
• Collaborative spirit and problem-solving approach

How you'll grow:

• Cross-functional skills development & custom learning pathways
• Milestone training programs aligned to career progression opportunities
• Internal mobility paths that empower growth via s-curves, individual contribution and role expansions

Perks & Benefits:
At ZS, your growth matters. We offer a comprehensive total rewards package that supports your health and well-being, financial future, time away, and professional development. With robust skills-building programs, multiple career progression paths, internal mobility, and a deeply collaborative culture, you'll have the opportunity to do meaningful work, expand your capabilities, and thrive as part of a global community. For details on total rewards in United States , visit ZS US office locations | Where we work | ZS .
Hybrid working model:
We are committed to giving our employees a flexible and connected way of working. A flexible and connected ZS allows us to combine work from home and on-site presence at clients/ZS offices for the majority of our week. The magic of ZS culture and innovation thrives in both planned and spontaneous face-to-face connections.
Travel:
Travel is a requirement at ZS for client facing ZSers; business needs of your project and client are the priority. While some projects may be local, all client-facing ZSers should be prepared to travel as needed. Travel provides opportunities to strengthen client relationships, gain diverse experiences, and enhance professional growth by working in different environments and cultures.
Considering applying?
At ZS, we honor the visible and invisible elements of our identities, personal experiences, and belief systems-the ones that comprise us as individuals, shape who we are, and make us unique. We believe your personal interests, identities, and desire to learn are integral to your success here. We are committed to building a team that reflects a broad variety of backgrounds, perspectives, and experiences. Learn more about our inclusion and belonging efforts and the networks ZS supports to assist our ZSers in cultivating community spaces and obtaining the resources they need to thrive.
If you're eager to grow, contribute, and bring your unique self to our work, we encourage you to apply.
ZS is an equal opportunity employer and is committed to providing equal employment and advancement opportunities without regard to any class protected by applicable law.
To complete your application:
Candidates must possess or be able to obtain work authorization for their intended country of employment. An on-line application, including a full set of transcripts (official or unofficial), is required to be considered.
NO AGENCY CALLS, PLEASE.
Find Out More At:
www.zs.com
Salary: $90,000.00 - $100,000.00