Growth Marketing Manager

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Hiring Remotely in Santa Monica, CA, USA
In-Office or Remote
eCommerce • Marketing Tech • Mobile • Software
Tapcart is trusted by thousands of brands to power their mobile experience by building mobile apps in hours (not months)
The Role

Tapcart is the leading mobile app platform for the world’s fastest-growing Shopify brands. We help marketers and eCommerce teams strengthen their brands and create differentiated customer experiences through a direct mobile channel.

Our platform powers mobile shopping for over 50 million consumers and processes more than $8 billion in revenue annually. Brands like Béis, Grove Collaborative, and Ruggable trust Tapcart to turn mobile traffic into high-retention, high-growth relationships — with mobile apps launched in hours, not months.

THE ROLE

We’re looking for a Growth Marketing Manager to join our growing marketing team to play a critical role in propelling Tapcart into the next phase of the business.

The Marketing team sits at the center of Tapcart’s GTM motion, playing a critical role in pipeline growth necessary to maintain and expand our sales operations. Tapcart has lofty goals in 2026 - the Growth Marketing Manager will be essential in feeding our pipeline growth through creative and strategic initiatives, while also maintaining reporting/operational hygiene that aids our GTM team in scaling effectively.

The candidate filling this role will have a unique combination of skills - creative problem solving, strategic thinking, operational efficiency, and advanced knowledge of AI tools to balance the growth marketing and GTM team needs. The partnership between this candidate and our Rev Ops team is essential, ensuring tracking, attribution, and Salesforce hygiene are maintained at a high level.

HOW YOU WILL MAKE AN IMPACT

  • Be a catalyst for pipeline growth: You’ll take ownership of the growing pipeline and help define how we scale demand at our next stage of growth.

  • Build a culture of creative experimentation: You’ll lead ongoing testing across channels, messages, and motions. You’ll bring a scrappy startup energy to the team, and you’ll transform experiments into scalable growth engines.

  • Use AI Systems to 10x Our Output: You’ll be at the forefront of AI-driven marketing, using internal and external-facing tools to scale output for you and the team.

  • Strengthen the connection between Marketing, Sales, and Rev Ops: You’ll ensure marketing efforts translate into high-quality, measurable pipeline by partnering closely with Sales and Rev Ops.

  • Lay the foundation for operational excellence: You’ll help bring structure, clarity, and consistency to our growth motion, so we have systems that can scale as we grow.

WHAT SKILLS YOU’LL NEED (5-7 years of experience)

  • Hands-on growth experience: You’ve driven demand or pipeline growth in a B2B SaaS environment and are comfortable owning results in a fast-moving, resource-conscious team.

  • Experimentation mindset: You know how to design tests across multiple demand channels (paid, outbound, partnerships, events, etc.). You can evaluate outcomes and iterate quickly, balancing creativity with strategy and discipline.

  • AI-powered operational leverage: You use AI tools to accelerate growth and execution—using them to 10x productivity for both you and the rest of the team. You know how to speed up experimentation, build tools that scale output, automate workflows, and unlock insights by leveraging AI.

  • Lifecycle marketing experience: You’ve built or managed lifecycle programs that nurture prospects and customers across stages—using segmentation, personalization, and timely messaging to drive engagement and pipeline impact.

  • Strong analytical instincts: You’re fluent in funnel metrics, pipeline reporting, and performance analysis, and you use data to guide decisions.

  • Marketing & revenue operations fluency: Experience working with CRM and marketing automation tools (Salesforce, Hubspot), with a strong appreciation for clean data, attribution, and process.

  • Pipeline-savvy perspective: You understand how marketing influences revenue at a company like Tapcart, from first touch through opportunity creation.

  • Operational builder mentality: You enjoy creating structure where it’s needed, improving processes, and setting up systems that scale.

  • Cross-functional collaborator: You work naturally with Rev Ops, Sales, Product, Marketing, and Leadership to align on goals and execution.

  • Comfort with ambiguity: You’re energized by building in an environment where priorities evolve and results and initiative are rewarded.

  • Clear, confident communicator: You can share results, insights, and recommendations in a way that builds trust and alignment across teams.

BONUS IF YOU HAVE:

  • Experience working in the Shopify ecosystem

  • Agency experience as a media planner or strategist

  • Owned Product-led Growth initiatives

SALARY RANGE: $105,000-$120,000
This position is not eligible for visa transfer or sponsorship.

This position is remote eligible in the following states: AL, AZ, CA, CO, FL, GA, IL, MA, ME, MI, NV, NJ, NY, NC, OH, OR, PA, TN, TX, UT, VA, WA

TAPCART PERKS AND BENEFITS:

  • 💰 Financial Wellness

    • 401(k) plan and equity grants for all full-time employees — because we grow together

    • Competitive compensation with room to grow

  • 🏥 Health & Wellbeing

    • Affordable, high-quality medical, dental, and vision coverage

    • Mental health support via Headspace and Talkspace, ensuring your whole self is supported

  • 🛋 Flexibility & Time Off

    • Flexible PTO policy — take the time you need to rest and recharge

    • 11 paid company holidays

    • Work remotely

  • 🛒 Work-Life Balance with a Tapcart Twist

    • One-time home office setup stipend to get you started

    • Recurring merchant shopping stipend so you can experience the magic of Tapcart like our customers do

WHY JOIN TAPCART?

We’re a Santa Monica-based tech company with the energy of a startup and the momentum of a market leader 🏖. At Tapcart, we believe building great products starts with building an environment where passionate people can thrive.

Since our $50M Series B in 2021, we’ve continued scaling our platform and our community of merchants. Backed by world-class investors and trusted by leading eCommerce brands, we’re on a mission to redefine mobile shopping — and we’re just getting started.

  • Check out what our customers are saying.

  • Learn more about who we are and what we offer on our Careers page.


Recruitment Disclaimer:

Please be aware that Tapcart, Inc. (“Tapcart”) and our official professional recruiting agencies and platforms do not:

  • Send job offers from free services like Gmail, Yahoo, Hotmail, Whatsapp, etc.

  • Request money, fees, or payment of any kind from prospective candidates to apply to Tapcart, for employment, or for the recruitment process (e.g. for home office supplies, or training, etc.).

  • Request or require personal documents like bank account details, tax forms, or credit card information as part of the recruitment process prior to the candidate signing an engagement letter or an employment contract with Tapcart.

You may see all job vacancies on our official Tapcart channels:

  • Official Tapcart website, Careers page: https://www.tapcart.com/careers

  • Official LinkedIn Jobs page: https://www.linkedin.com/company/tapcart/jobs/

Tapcart Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Tapcart and has not been reviewed or approved by Tapcart.

  • Healthcare Strength Tapcart is described as offering robust medical, dental, and vision coverage, including dental and vision coverage details for employees and dependents. Mental health support is also emphasized through an EAP, wellbeing resources, and medical plans that include mental health coverage with low out-of-pocket costs.
  • Leave & Time Off Breadth Time off is positioned as flexible, with a flexible/unlimited PTO approach and a set number of paid holidays each year. Paid time off is framed as supporting work-life balance, with additional company-designated downtime noted around late December.
  • Equity Value & Accessibility Equity grants or stock options are presented as broadly available to full-time employees, supporting shared upside. Additional stipends (home office and a recurring shopping stipend) add tangible, ongoing rewards beyond base pay.

Tapcart Insights

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The Company
HQ: Santa Monica, CA
100 Employees
Year Founded: 2017

What We Do

Tapcart is the ultimate low-code mobile commerce platform fueling the fastest-growing brands on Shopify. We power mobile apps for over 50 million consumers worldwide, processing over $6 billion in mobile commerce revenue, and are the only platform backed by Shopify. Almost all e-commerce traffic comes from a mobile device; we turn these users into high retention growth for some of the largest brands, including Princess Polly, True Classic Tees, BÉIS, and many more.

Why Work With Us

Collaboration, growth, and craftsmanship are important to us. We constantly work to improve, whether it’s our product, operations, business, or our skills. We innovate and embrace creative solutions to complex challenges. At Tapcart, we create an environment where everyone can learn and grow.

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