Growth Marketing Manager

Posted Yesterday
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4 Locations
In-Office or Remote
Junior
Edtech
The Role
Owner of paid growth across Google, Meta and LinkedIn: build and optimize ad campaigns, analyze performance metrics (CTR, CPC, CPA, ROAS, CVR), run conversion and CRO experiments, collaborate on creatives and landing pages, expand organic channels and manage social media cadence and automation to drive lead quality and measurable growth.
Summary Generated by Built In
About Platform Engineering

Platform Engineering (platformengineering.org) is home to the world’s largest community of platform engineers. Through events like PlatformCon, which brings together over 35,000+ participants every year, we connect thousands of professionals, share best practices, and help shape the future of how teams build and scale internal developer platforms.

We’re looking for a Growth Marketing Manager to help us scale our paid marketing engine and drive measurable growth across multiple channels. You’ll own our ad campaigns on Google, Meta & Linkedin, experiment with new growth levers, and help us optimize the full funnel, from ad click to conversion.

What You’ll Be Doing
  • Running and optimizing paid campaigns across Google Search , Meta Ads and Linkedin Ads

  • Analyzing performance data (CTR, CPC, CPA, ROAS, CVR) and making data-driven optimization decisions.

  • Collaborating with design and content teams to create ad creatives and landing pages that convert.

  • Running experiments to improve website conversion rates and lead quality.

  • Helping test new organic channels (e.g., YouTube Shorts, Instagram) to expand our growth footprint.

  • Staying ahead of performance marketing trends, tools, and platform updates to keep our growth engine sharp.

  • Owning day-to-day social media across our Platform Engineering brands by building systems to automate scheduling, defining a clear social strategy

  • Tracking social performance and continuously iterating on formats, hooks, and posting cadence to improve reach and engagement over time.

What We’re Looking For
  • 2–3 years of experience in growth marketing or performance marketing, ideally in a B2B SaaS environment.

  • Working knowledge of Google Analytics, Tag Manager, and conversion tracking.

  • Strong interest in AI and automation, ideally with hands-on experience using AI tools and workflow platforms.

  • A data-driven mindset, comfortable analyzing numbers, spotting trends, and acting fast.

  • Some experience managing social media calendars and understanding content performance metrics.

  • Curious, experimental, and proactive. You like testing new formats, learning fast, and iterating often.

  • Excellent written and spoken English. You care about clarity, tone, and precision.

  • Bonus: experience with HubSpot, LinkedIn Ads, Airtable

Why you’ll love working with us
  • Your work will reach tens of thousands of engineers worldwide.

  • You’ll own meaningful growth levers across paid, social, and conversion optimization.

  • Shape the future of platform engineering through events like PlatformCon.

  • Fully remote team across Europe

  • A role with room to grow into strategy, channel ownership, as our growth team expands.

  • Competitive salary, equity, and a collaborative, inclusive culture.

If you’re excited about growth marketing, love turning data into growth, and want to help shape the future of platform engineering, we’d love to hear from you!

Skills Required

  • 2-3 years of experience in growth or performance marketing, ideally B2B SaaS
  • Working knowledge of Google Analytics, Google Tag Manager, and conversion tracking
  • Experience running and optimizing paid campaigns on Google, Meta, and LinkedIn
  • Hands-on experience with AI tools and workflow platforms (interest in AI/automation)
  • Data-driven mindset; ability to analyze metrics and make optimization decisions
  • Experience managing social media calendars and tracking content performance
  • Excellent written and spoken English
  • Experience with HubSpot
  • Experience with LinkedIn Ads (bonus)
  • Experience with Airtable
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The Company
37 Employees

What We Do

Platform Engineering is a global community and educational hub for platform engineers. It provides resources, free courses, and trainer-led certification journeys to help practitioners advance their careers. The organization serves as a central home for platform engineers to learn from leading DevOps and cloud-native experts and connect with fellow practitioners through its global community and active Slack network.

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