Growth Marketing Manager

At Signpost, we’re on a mission to reshape the way small businesses communicate with their customers. Missed calls, slow follow-ups, and lost revenue are a daily struggle for home service providers - and we’re here to change that.

We provide communication solutions that help businesses respond instantly, manage leads seamlessly, and schedule jobs effortlessly. Our platform combines live answering, AI-powered voice receptionists, and auto responders, ensuring that no customer interaction falls through the cracks.

We’re growing fast and looking for a Growth Marketing Manager who can build and scale multi-channel campaigns that drive customer acquisition, activation, and revenue. If you thrive in a fast-moving environment, love testing and optimizing for results, and are motivated by making an impact, we’d love to meet you.

• A full-funnel growth marketer with a test-and-learn mindset and strong instincts for what moves the needle.
• Deep experience with performance marketing, landing page optimization, and CRM/email nurture flows.
• You thrive in fast-paced environments and enjoy both strategy and hands-on execution.
• You're analytical and love finding insights in data — but you're also a creative thinker who can craft compelling offers and messaging.
• Comfortable with ambiguity, self-starting, and stretching across channels to figure out what works.
• Bonus if you’ve worked in SaaS, or B2B2C environments — especially ones that sell to SMBs or non-technical buyers.

• 3–5+ years in growth, demand gen, or performance marketing roles
• Strong foundation in paid ads (Google, Meta, LinkedIn), SEO and email marketing
• Experience with attribution models, marketing automation platforms, and reporting tools
• Track record of owning and improving funnel metrics from awareness to conversion
• Bonus: You’ve marketed to small businesses, service providers, or in a two-sided marketplace
• Extra bonus: You’ve built scalable marketing programs with a lean team or solo

• Own the acquisition engine across paid, organic, referral, and partner channels
• Design and execute campaigns to drive demo volume, pipeline, and revenue — fast
• Test and optimize landing pages, lead magnets, ad creative, and email nurture flows
• Collaborate with Product Marketing on messaging and offer testing
• Partner closely with Sales, Rev Ops, and Partnerships to drive qualified lead growth
• Identify and scale new acquisition channels (e.g. YouTube, affiliate, podcast, etc)
• Build and manage our marketing automation and attribution stack (HubSpot, GA4, Meta/Google Ads, etc.)

• $100,000-$110,000 annual salary.
• Competitive benefits including Medical, Dental, Vision and 401(k).
• Paid Time Off (PTO).
• Hybrid working environment and company-provided computer equipment.
• Work for, and be surrounded by, talented professionals who will help you thrive in your role.

• 15-minute intro call with recruiting department
• 30-minute deep dive with our Director of GTM Strategy to discuss marketing strategy and execution
• 30 minute working style + collaboration interview with cross-functional team members to understand how you approach feedback, teamwork, and execution in a fast-moving environment
• Take-home assessment focused on funnel strategy, creative testing, and data insight
• Reference checks with previous manager(s) or collaborators