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About Us
Rho is the modern banking platform built for the AI era. Startups and growth-stage companies can open accounts in minutes, issue cards, manage expenses, pay bills, and close the books – all in one connected platform backed by real human support.
About the Role
Rho Incorporation lets founders form their company and open their business account in one flow. You’ll own getting more founders into that flow. Your sole goal is to grow inbound incorporation volume within your first six months - and you choose the channels that get there.
You’ll run the channels you own end to end, and you’ll work closely with Sales, Partnerships, and Product to open new sources of demand. You’ll be judged on incorporations started and completed each month, and on how many of those founders go on to fund their Rho accounts.
Key Responsibilities:
Own the plan for inbound incorporation growth, and decide which channels get your time and budget
Run paid acquisition (search, social, retargeting) aimed at founders who are forming a company
Build content and SEO/AEO assets so founders searching for incorporation help find Rho
Source and run partnerships with accelerators, communities, law firms, and founder-focused platforms
Design outbound and lifecycle plays with Sales to turn high-intent founders into incorporations
Work with Product to improve conversion from landing page to completed incorporation
Track channel performance weekly, scale what works, and cut what doesn’t
Requirements:
3 to 6 years in growth or performance marketing, ideally at a B2B fintech or a startup-focused company
Hands-on experience with at least two of: paid acquisition, SEO/content, partnerships, outbound
Comfortable owning a number and reporting against it from the data, using SQL or BI tools
Fast and scrappy: you ship tests weekly and don’t wait for a perfect brief
Knowledge of the founder and startup ecosystem is a strong plus
Our people are our most valuable asset. The budgeted salary for this role is $120,000 - $180,000. Salary may vary depending on relevant experience, skills, and business needs. In addition to base pay, Rho offers equity, healthcare benefits and paid time off.
Diversity is a core value at Rho. We’re passionate about building and sustaining an inclusive and equitable environment for all those involved with our mission, including employees, contractors, candidates, customers and vendors. We believe every member of the Rho community enriches our ability to provide a broad range of ways to understand and engage with the market, identify problems, and drive solutions that align with our mission. We welcome all qualified applications and support each of our Rho’ers with ongoing professional growth opportunities.
Skills Required
- 3 to 6 years of experience in growth or performance marketing
- Experience at a B2B fintech or startup-focused company
- Hands-on experience with at least two of paid acquisition, SEO/content, partnerships, or outbound
- Experience owning performance targets and reporting results using data
- Proficiency using SQL or BI tools
- Knowledge of the founder and startup ecosystem
- Ability to ship tests weekly and work independently in a fast-paced environment
Rho Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Rho and has not been reviewed or approved by Rho.
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Fair & Transparent Compensation — Pay is characterized as market-competitive across key product, engineering, and sales roles, and compensation is highlighted as a relative strength in employer profiles. Compensation satisfaction appears strong compared to other categories, even when other aspects of the experience are mixed.
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Healthcare Strength — Core medical, dental, and vision coverage plus life and disability insurance and HSA/FSA options are consistently listed across postings. This breadth of standard healthcare benefits positions the package as competitive for a growth-stage fintech.
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Leave & Time Off Breadth — PTO, paid holidays, parental leave, and bereavement leave are explicitly included in third-party listings. Hybrid flexibility is also noted, supporting practical use of time off.
Rho Insights
What We Do
Rho's mission is to make finance frictionless for organizations. Our automated, integrated platform has everything a finance leader needs across commercial banking and spend management to save finance leaders money and boost their team’s productivity.
Why Work With Us
Rho is solving a significant challenge for finance leaders. This is a great opportunity to be part of a special mission to make finance frictionless. Rho is perfect for high-performers who move fast, know how to prioritize for impact, lead with empathy, and bring diverse skillsets and perspectives to help make customer lives easier.
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