Growth Marketing Manager I

Reposted 8 Days Ago
Charlotte, NC
Hybrid
Mid level
Fintech • Payments • Productivity • Financial Services
The Role
The Growth Marketing Manager will develop and analyze marketing campaigns to enhance revenue and user retention using data-driven strategies.
Summary Generated by Built In

Intuit Credit Karma is a mission-driven company, focused on championing financial progress for our more than 140 million members globally. While we're best known for pioneering free credit scores, our members turn to us for everything related to their financial goals, including identity monitoring, applying for credit cards, shopping for insurance and loans (car, home and personal) and savings accounts and checking accounts* – all for free. Credit Karma has grown significantly through the years: we now have more than 1,700 employees across our offices in Oakland, Charlotte, Culver City, San Diego, London, Bangalore, and New York City.

*Banking services provided by MVB Bank, Inc., Member FDIC

Credit Karma is looking for a data-driven, results-oriented Growth Marketing Manager to join our Charlotte office. In this role, you’ll use your creativity and analytical skills to develop strategies, campaigns, and initiatives to drive revenue growth and increase retention.

What You’ll Do: 
  • Build, test, deploy, and analyze marketing campaigns across owned channels, including email, push and in-app
  • Analyze and interpret performance data to uncover insights and iterate on campaigns to improve KPIs such as open rates, click-through rates, conversion rates, and LTV
  • Design and implement A/B tests to optimize each and every component of messages prior to launch
  • Report on performance, test outcomes, and key learnings to stakeholders on a regular basis
  • Work closely with Product, Engineering, Copy, Design and Brand to transform your ideas into compelling and personalized messages and/or product experiences
 Basic Qualifications:
  • 3–5 years of experience in growth marketing, CRM, or lifecycle marketing
  • Proven experience with A/B and multivariate testing, including test design, execution, and analysis
  • Strong analytical skills with the ability to synthesize data into clear insights and next steps
  • Highly organized, detail-oriented, and able to manage multiple campaigns simultaneously in a fast-paced environment
  • Excellent communication and collaboration skills; proactive and confident in driving initiatives forward independently and with cross-functional teams
Preferred Qualifications:
  • Proficiency with SQL
  • Experience using tools like Looker, Tableau or Power BI to analyze and visualize data
Benefits at Credit Karma includes:
  • Medical and Dental Coverage
  • Retirement Plan
  • Commuter Benefits
  • Wellness perks
  • Paid Time Off (Vacation, Sick, Baby Bonding, Cultural Observance, & More)
  • Education Perks
  • Paid Gift Week in December

Equal Employment Opportunity:

Credit Karma is proud to be an Equal Employment Opportunity Employer. We welcome all candidates without regard to race, color, religion, age, marital status, sex (including pregnancy, childbirth, or related medical condition), sexual orientation, gender identity or gender expression, national origin, veteran or military status, disability (physical or mental), genetic information or other protected characteristic. We prohibit discrimination of any kind and operate in compliance with applicable fair chance laws. 

Credit Karma is also  committed to a diverse and inclusive work environment because it is the right thing to do. We believe that such an environment advances long-term professional growth, creates a robust business, and supports our mission of championing financial progress for everyone. We offer generous benefits and perks with a single eye to nourishing an inclusive environment that recognizes the contributions of all and fosters diversity by supporting our internal Employee Resource Groups. We’ve worked hard to build an intensely collaborative and creative environment, a diverse and inclusive employee culture, and the opportunity for professional growth. As part of the Credit Karma team, your voice will be heard, your contributions will matter, and your unique background and experiences will be celebrated.

Privacy Policies:

Credit Karma is strongly committed to protecting personal data. Please take a look below to review our privacy policies:

US Job Applicant Privacy Notice
UK Job Applicant Privacy Notice

Top Skills

Looker
Power BI
SQL
Tableau
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The Company
HQ: Oakland, CA
1,320 Employees
Year Founded: 2007

What We Do

Credit Karma is focused on championing financial progress for over 110 million members in the U.S., Canada and U.K. While we're best known for pioneering free credit scores, our members turn to us for resources as they work toward their financial goals. This includes tools for credit and identity monitoring, credit card recommendations, shopping for loans (car, home and personal), and growing their savings* -- all for free. We’ve grown significantly through the years, adding more than 70 million members in the last five alone. We currently have more than 1,300 employees spread across offices in Oakland, Charlotte, Los Angeles, and London.

Disrupting the financial industry is not an easy task. That’s why we know it’s one worth doing. Our core values of helpfulness, ownership, progress and empathy guide our work and our relationships.

Championing financial progress for everyone is a big mission that requires passionate people working together to make a difference in the world. If you’re up for the task, we’d love to have you on our team. Check out our open positions: https://www.creditkarma.com/careers.

*Banking services provided by MVB Bank, Inc., Member FDIC

Why Work With Us

We are a place to inspire, connect and grow. We are a diverse community of passionate people using innovation and technology to improve the lives of our members. We value our people and create ongoing opportunities for both personal and professional growth and connection. Doing good and making an impact is at the center of everything we do.

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