Growth Marketing Lead

Posted 20 Days Ago
Be an Early Applicant
San Francisco, CA, USA
In-Office
180K-300K Annually
Entry level
Professional Services • Consulting
The Role
Lead growth marketing for a software startup by driving inbound leads through content, paid campaigns, SEO, social channels, events, partnerships, and outreach. Develop repeatable distribution programs, test messaging and channels against sales pipeline impact, write marketing materials, and maintain high brand standards with designers and agencies. The role is hands-on, independent, fast-paced, and based onsite in San Francisco five days per week.
Summary Generated by Built In

About the company

Our client is a fast-growing software company.

The role

Raydar is recruiting for this role on behalf of our client. Act as the initial marketing specialist focused on growth, responsible for bringing prospective buyers to the website and into the sales funnel. The work is hands-on and fast-paced, combining testing, copywriting and channel building, in close partnership with senior leadership.

What you'll do

- Drive inbound lead volume through a mix of editorial content, paid campaigns, search optimization and social channels.

- Set up repeatable content and distribution programs spanning social presence, events, partner relationships and direct outreach.

- Run structured tests on messaging, channels and campaigns, and judge them by their effect on the sales pipeline.

- Personally draft key marketing materials, including website pages, customer stories, announcements and outreach messaging.

- Work with internal designers and external agencies, keeping a high standard of visual and brand quality in everything customers see.


Requirements

What we're looking for

- Presently one of the earliest marketing or growth team members at a startup that has raised outside capital.

- Background at companies with a distinctive design sensibility or in the go-to-market software space.

- A sharp eye for polish and brand detail.

- Clear, brief communication: able to convey an idea in a few lines.

- Comfort working independently and moving quickly with little structure.

- Based in San Francisco and able to work on-site five days a week.

Bonus points

- Management consulting background alongside current experience at an early-stage startup.


Benefits

Compensation and benefits

- Base salary: USD 180,000 to 300,000 per year

- Equity

- Wellness benefits

- Meals covered

Location and work model

- San Francisco, CA, United States

- On-site, 5 days per week in office

- Full-time

Skills Required

  • Experience as one of the earliest marketing or growth team members at a venture-backed startup
  • Background at companies with a distinctive design sensibility or in go-to-market software
  • Strong attention to polish and brand detail
  • Clear, concise written communication
  • Ability to work independently and move quickly with limited structure
  • Based in San Francisco and able to work onsite five days per week
  • Management consulting background alongside early-stage startup experience
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The Company
28 Employees
Year Founded: 2021

What We Do

Raydar is a talent acquisition and business consulting firm that connects world-class and emerging talent with growing organizations. It supports companies through team development, strategic hiring, and customized growth solutions, helping clients recruit roles such as engineers, product managers, executives, legal counsel, and quantitative traders. Raydar focuses on understanding each organization’s needs, culture, and long-term goals to build high-impact teams.

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