About the company
Our client is a financial technology company.
The role
Raydar is recruiting for this role on behalf of our client. Act as the first marketing hire, responsible for how a business audience finds the company through partnerships, sponsorships, events and paid channels. You will plan and deliver campaigns, set up how results are measured, and eventually grow a marketing team.
What you'll do
- Plan newsletter sponsorships, event sponsorships and co-branded campaigns that reach a broad audience of business owners.
- Manage paid advertising on Meta and Google from start to finish, including creative, audience targeting, budgets and landing pages, as new offerings launch.
- Produce written marketing assets such as email campaigns, web pages, customer stories and social posts that explain the offering simply.
- Set up the analytics stack that tracks performance and attributes results across every channel and partner.
- Define acquisition cost, attribution models and channel return on investment, and move budget toward the strongest performers.
- Meet weekly with founders, sales and product to share learnings that inform future priorities.
- Over time, hire and lead a marketing team.
Requirements
What we're looking for
- At least 3 years of marketing experience in areas such as growth, content, partnerships, events or paid media.
- Proven end-to-end ownership of marketing strategy and execution, from planning campaigns to launching them.
- Genuine interest in owning paid channels like Meta and Google, with hands-on experience a plus.
- A track record of owning marketing outcomes rather than working in a support or coordination capacity.
- Experience working with external agencies.
- Daily use of AI and coding tools as a core part of how you work.
Bonus points
- Fintech or startup experience.
- Background at a scaled fintech or a strong technology brand.
Benefits
Compensation and benefits
- Base salary: USD 110,000 to 180,000 per year
- Equity
Location and work model
- New York City, NY, United States
- On-site, 5 days per week in office
- Full-time
Skills Required
- At least 3 years of marketing experience in growth, content, partnerships, events, or paid media
- Proven end-to-end ownership of marketing strategy and execution
- Experience owning paid channels such as Meta and Google
- Track record of owning marketing outcomes rather than working in a support or coordination capacity
- Experience working with external agencies
- Daily use of AI and coding tools as a core part of work
- Fintech or startup experience
- Background at a scaled fintech or strong technology brand
What We Do
Raydar is a talent acquisition and business consulting firm that connects world-class and emerging talent with growing organizations. It supports companies through team development, strategic hiring, and customized growth solutions, helping clients recruit roles such as engineers, product managers, executives, legal counsel, and quantitative traders. Raydar focuses on understanding each organization’s needs, culture, and long-term goals to build high-impact teams.
