Growth Marketing Lead

Posted 2 Days Ago
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San Francisco, CA, USA
In-Office
150K-200K Annually
Mid level
Professional Services • Consulting
The Role
Lead top-of-funnel growth marketing by developing SEO strategy, launching cross-channel campaigns, generating qualified leads, improving sales handoffs, and delivering a major public announcement. The role requires independent execution in an on-site startup environment, with emphasis on organic search, content, brand campaigns, and community-driven growth rather than paid marketing.
Summary Generated by Built In

About the company

Our client is a fast-growing software company.

The role

Raydar is recruiting for this role on behalf of our client. Lead the top-of-funnel marketing function, creating programs that attract organic visitors and generate qualified leads. Collaborate with a small sales group and set the growth approach with a high degree of independence.

What you'll do

- Develop and deliver a search engine optimization strategy that increases organic visits.

- Launch inventive, highly visible marketing campaigns across several channels and formats.

- Turn user interest and engagement into qualified leads that the sales team can act on.

- Plan and deliver a major upcoming public announcement.

- Work side by side with sales to improve lead handoff and overall lead quality.


Requirements

What we're looking for

- 2 to 5 years of growth marketing experience, ideally at a fast-scaling startup.

- Hands-on background in organic search, content or imaginative brand campaigns rather than paid performance channels.

- Proven ability to work independently, turning broad and loosely defined goals into results with little oversight.

- Comfortable working on-site five days a week.

- Experience at a company that grew through its early stages.

- No prior sales background needed, as this is a marketing-led position.

Bonus points

- Familiarity with reaching technical audiences or supporting a product-led model.

- Exposure to grassroots or community-driven go-to-market approaches.


Benefits

Compensation and benefits

- Base salary: USD 150,000 to 200,000 per year

- Health, dental and vision coverage

Location and work model

- San Francisco, CA, United States

- On-site, 5 days per week in office

- Full-time

Skills Required

  • 2 to 5 years of growth marketing experience
  • Hands-on experience with organic search, content, or brand campaigns
  • Ability to work independently with limited oversight
  • Experience at a fast-scaling or early-stage company
  • Ability to work on-site five days per week in San Francisco, California
  • Familiarity with technical audiences or product-led models
  • Exposure to grassroots or community-driven go-to-market approaches
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The Company
28 Employees
Year Founded: 2021

What We Do

Raydar is a talent acquisition and business consulting firm that connects world-class and emerging talent with growing organizations. It supports companies through team development, strategic hiring, and customized growth solutions, helping clients recruit roles such as engineers, product managers, executives, legal counsel, and quantitative traders. Raydar focuses on understanding each organization’s needs, culture, and long-term goals to build high-impact teams.

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