Growth Marketer

Reposted 12 Days Ago
New York, NY
In-Office
100K-200K Annually
Mid level
Security • Software • Infrastructure as a Service (IaaS)
The permissions layer for humans and AI.
The Role
The Growth Marketer will shape product marketing, execute demand generation, educate developers, optimize for adoption, and experiment for growth.
Summary Generated by Built In
Old problem, new $25B+ market

Companies like AWS, Stripe, and Twilio have shown that if a technology isn't core to your value proposition, you should offload it. Still, every engineering team builds and rebuilds one piece: authorization—how you control who has access to what in your app. We intend to change that.

We see a world where developers never roll their own authorization again, and instead say, "Just use Oso"—the same way you might say, "Just use Postgres." In doing so, we're creating the $25B+ authorization market.

Why Oso?

We have the lead—in traction, capital, and team.

  • Traction: Oso is used by thousands of companies from startups to the Fortune 500, like Wayfair, ProductBoard, Vanta, Brex, Verizon, ZoomInfo, and Duolingo.

  • Capital: We're backed by the world’s best investors, including Sequoia, Felicis, and a standout group of infrastructure founders and operators: Olivier Pomel (Founder, Datadog), Dev Ittycheria (CEO, MongoDB), Armon Dadgar (Founder, HashiCorp), Edith Harbaugh (Founder, LaunchDarkly), Guy Podjarny (Founder, Snyk), Paul Copplestone (Founder, Supabase), Christina Cacioppo (Founder, Vanta), and Calvin French-Owen (Founder, Segment).

  • Team: We’ve spent 5+ years going deep on the domain, meeting with thousands of engineering teams, and solving one of the hardest problems in software. We have two of the best developer go-to-market leaders on earth who have done it before at MongoDB and Snyk.

Why now?

We’re at an inflection point. The opportunity is for you to join now, in a role that’s bigger and different than usual.

What you’ll do
  • Shape the story – You’ll contribute to product marketing, helping to craft the positioning, messaging, and GTM strategy for Oso’s products.

  • Execute our demand gen engine – You’ll design and run campaigns to get Oso in front of developers and decision-makers, driving qualified leads through multi-channel strategies.

  • Educate and inspire – Authorization is a new topic for many developers, and we need your help to bring them into the fold through compelling messaging, content, and thought leadership.

  • Accelerate adoption – You’ll ensure that when developers land on Oso, they understand the value quickly and find a clear path to adoption through optimized landing pages, nurture campaigns, and onboarding flows.

  • Optimize for growth – You’ll experiment relentlessly—testing copy, channels, and strategies to refine and scale what works.

Who you are
  • You’re technical enough to grok developer tools and comfortable engaging with technical audiences.

  • You can simplify complex, technical topics into concise and punchy writing.

  • You’ve owned demand generation and/or product marketing for a B2B SaaS company, ideally one targeting developers.

  • You have a deep understanding of the B2B marketing funnel and how to build effective, scalable campaigns.

  • You know how to experiment, track metrics, and optimize for performance. You care about results over vanity metrics.

  • You’re a builder—comfortable operating in ambiguity and excited to define your own playbook.

Why you might not want to join Oso

We’re a high-ownership environment. You won’t be handed a playbook; you’ll be expected to build it. If you prefer highly structured roles, Oso might not be the right fit. But if you want to own marketing strategy at an inflection point startup, this is it.

Benefits

In addition to cash compensation, Oso offers a Total Rewards package that includes equity grants, health benefits, and more:

  • Competitive health, dental, and vision coverage

  • Mental healthcare to all employees and anyone in their family through Spring Health

  • Unlimited access to financial advisors through Northstar

  • Equity Package

  • Unlimited paid time off (PTO)

  • Paid parental leave

  • Flexible work options

  • One Medical Membership

  • Quarterly hackathons... and prizes!

  • Free team lunches every month

The starting salary for this role is between $100,000-$200,000/year plus equity. Your exact offer will vary based on a number of factors including experience level, skillset, market location, and balancing internal equity relative to peers at the company.

Oso is an equal opportunity employer. All applicants will be considered for employment regardless of race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, veteran or disability status.

Top Skills

B2B Saas
Developer Tools

What the Team is Saying

Andrew
Hazal
Jesse
Vijay
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The Company
HQ: New York, New York
36 Employees
Year Founded: 2019

What We Do

Authorization controls who has access to what in an app. It’s a problem as old as computers, and it turns out, it’s a hard problem. At Oso, we help our customers build features to meet enterprise requirements, like fine-grained access controls or custom roles and permissions. We also provide the tools needed to build the next generation of secure, permissions aware AI applications.

Why Work With Us

We are hiring folks who want to change how developers build software. We are doing the hardest but also the best work of our lives. The team members who join now will not only have a disproportionately large impact on the product, but also on the culture and future of the company.

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Oso Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We're a distributed team headquartered in NYC’s NoMad neighborhood, a hub for collaboration, coffee runs and live problem solving. For those in the area, regular hybrid days create space for connection and meaningful time together.

Typical time on-site: 3 days a week
HQNew York, New York

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