Graphic Designer

Key Responsibilities

• Create visually appealing graphics, creatives, and digital assets for paid ad campaigns across platforms such as Meta, LinkedIn, Google, YouTube, and others.
• Design static images, carousels, video elements, GIFs, and short-form content optimized for performance marketing.
• Work with internal teams and clients to understand creative requirements, campaign goals, and branding guidelines.
• Iterate and refine designs based on performance data, feedback, and A/B testing results.
• Maintain consistency in visual branding across all creatives and campaigns.
• Ensure timely delivery while managing multiple projects simultaneously.
• Present concepts and creative directions during brainstorms and client discussions.
• Stay updated on design and advertising trends to contribute fresh ideas and approaches.

Key qualifications

• A minimum of 2+ years of professional experience in graphic design, with a focus on creating assets for paid advertisements or performance marketing.
• Proven experience and a strong portfolio showcasing a range of creative assets specifically designed for digital advertising, websites, and applications.
• High proficiency in modern design tools, including Figma, Canva, and the Adobe Creative Suite (Photoshop, Illustrator, After Effects, etc.).
• Strong skills in graphic design, asset creation, image editing, video editing, GIF creation, and vector illustration.
• Excellent eye for detail, color theory, composition, and visual hierarchy, with an understanding of what drives user action in a paid ad context.
• Ability to work effectively both independently and as part of a collaborative team in a fast-paced environment.
• Strong communication and time-management skills.
• Bachelor’s degree in Graphic Design, Visual Arts, or a related creative field is preferred.