The Role
Develops brand and marketing assets across social media, digital campaigns, print, in-store branding, launches, events, promotions, and internal communications. Translates briefs into visual concepts, maintains brand consistency, supports photoshoots and campaign execution, and manages multiple creative deliverables. Requires strong knowledge of branding, typography, composition, visual hierarchy, Adobe Creative Suite, and portfolio-based design experience.
Summary Generated by Built In
About the Role
We’re looking for a Graphic Designer to join abcoffee and help build a strong, consistent visual identity across our brand, stores, digital platforms and marketing initiatives.
Key Responsibilities
- Develop creative assets for social media, digital campaigns, print, in-store branding and marketing collaterals.
- Translate brand briefs and ideas into compelling visual concepts.
- Work closely with the Brand, Marketing and Operations teams to deliver creatives aligned with business objectives.
- Create graphics for new store launches, campaigns, events, promotions and internal communication.
- Maintain consistency across brand guidelines, typography, layouts and visual language.
- Support photoshoots, campaign ideation and creative execution when required.
- Manage multiple projects and deliverables while meeting timelines.
- Stay updated on design trends, visual storytelling and emerging creative formats.
What We’re Looking For
- 1-3 years of experience in Graphic Design / Brand Design / Visual Communication.
- Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign); knowledge of Figma is a plus.
- Strong understanding of branding, typography, composition and visual hierarchy.
- Ability to take a brief from concept to final execution.
- Strong attention to detail and ability to work in a fast-paced, high-growth environment.
- A strong portfolio demonstrating brand, digital and campaign-led work.
Skills Required
- 1-3 years of experience in graphic design, brand design, or visual communication
- Strong proficiency in Adobe Creative Suite
- Strong understanding of branding, typography, composition, and visual hierarchy
- Ability to take a brief from concept through final execution
- Strong attention to detail
- Ability to work in a fast-paced, high-growth environment
- Portfolio demonstrating brand, digital, and campaign-led work
- Knowledge of Figma
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The Company
What We Do
abcoffee is an Indian grab-and-go coffee company focused on making high-quality beverages available quickly at rationalized prices. Founded by Abhijeet, the brand launched with a single café in Versova in 2022 and has expanded to more than 80 outlets across five cities. Its mobile app supports pre-orders, reduces waiting time, and provides customers with exclusive daily deals, combining convenient retail service with digital ordering.
