Location: Australia (Remote)
Engagement: Full-time
Experience: 2–4+ years in Google Ads, preferably in eCommerce or agency
Hours: AEST/AEDT – Flexible, with occasional availability during US business hours (on a per client basis)
Compensation: up to AUD $90,000/p.a. (inc. super)
About UsAt Right Hook Digital, we’re a global performance marketing agency dedicated to helping eCommerce brands across fashion, health & fitness, beauty, and more — scale with expert strategy, creative and data-driven execution. Our team is made up of A-grade, collaborative individuals who thrive on pushing boundaries and driving results while having fun along the way.
The OpportunityWe're looking for a driven and commercially-minded Google Ads Strategist to join our growing Google team. This is a role for someone who has moved past the basics — you know your way around an account, you understand the levers that drive eCommerce performance, and you're can own a portfolio of clients and be accountable for their results.
You'll work closely with our Head of Google and other strategists, with mentorship and support as you grow into the role. This isn't a siloed execution seat, you'll be client-facing, strategically involved, and a genuine contributor to how we grow our clients and our team.
This is a hands-on role perfect for someone who loves diving into data, experimenting with strategy, and finding smart ways to scale. If you're hungry to step up, take ownership, and work alongside some of the best eCommerce marketers in the world, this is the role for you.
What You’ll Be Doing- Managing and optimising Google Ads campaigns across Search, Shopping, PMax, Display, Demand Gen, and Video for a portfolio of eCommerce clients
- Owning day-to-day account health — budgets, pacing, performance monitoring, and proactive optimisation
- Building and launching new campaigns, ad groups, and feed-based shopping structures with precision
- Conducting keyword research, search term analysis, and ongoing keyword management
- Developing and executing A/B tests across ad copy, bidding strategies, and audience segments
- Collaborating with our visual creators to brief and align on creative assets
- Preparing clear, insight-led performance reports and contributing to client-facing communications
- Participating in client calls and internal strategy sessions, representing your accounts with confidence
- Staying current with Google Ads platform updates, betas, and best practices — and bringing those insights back to the team
- Ensuring compliance with Google Ads policies and ad approvals
- Scaling campaigns based on performance data and ROI goals
- Troubleshooting tracking issues and managing tag implementation
- Building and maintaining product data feeds using DataFeedWatch and Google Merchant Center
- 2–4 years of hands-on Google Ads experience in eCommerce, with at least some agency or multi-client exposure
- Solid working knowledge of Search, Shopping, Video/YouTube, Demand Gen, and Performance Max — you understand how these campaign types interact and how to prioritise them
- Comfortable managing accounts with meaningful ad spend — you treat a client's budget like it's your own
- Strong analytical instincts — you can look at a dashboard and know what questions to ask, not just what numbers to report
- Clear, confident written and verbal communication (in English) — you're comfortable corresponding with clients and holding your own on a call
- Self-sufficient and proactive in a remote environment — you don't wait to be told what to look at
- Collaborative by nature — you share wins, flag concerns early, and contribute to the team beyond your own portfolio
- Experience with feed platforms (e.g. DataFeedWatch)
- Cross-platform paid media experience (e.g. Meta, TikTok)
- Familiarity with Google Tag Manager and conversion tracking setup
- Exposure to cross-channel campaigns alongside Meta or other paid platforms
- Google Ads certifications (Search, Shopping, or Performance Max)
- Prior experience working with US or AU-based eCommerce brands
- Fully remote and flexible work environment
- Work alongside a high-performing global team
- Collaborate with exciting, fast-growing eCommerce brands
- Culture that supports innovation, learning, and personal growth
- Opportunity for bonuses and long-term engagement
Sound like your kind of gig? We’d love to hear from you.
In order for your application to be considered, you must also complete the following link: https://forms.clickup.com/6943975/f/6kx77-324896/W21U33EM92IYZ52PH9
Apply now and let’s scale some brands together!
Skills Required
- 2-4 years hands-on Google Ads experience in eCommerce, with some agency or multi-client exposure
- Working knowledge of Search, Shopping, Video/YouTube, Demand Gen, and Performance Max campaign types
- Experience managing accounts with meaningful ad spend and owning client results
- Strong analytical instincts and experience using performance data to drive optimisations and tests
- Clear, confident written and verbal communication in English and client-facing experience
- Self-sufficient and proactive working remotely; ability to manage day-to-day account health
- Experience building and maintaining product data feeds and using Google Merchant Center
- Experience with DataFeedWatch or other feed platforms
- Familiarity with Google Tag Manager and conversion tracking setup
- Cross-platform paid media experience (e.g., Meta, TikTok)
- Google Ads certifications (Search, Shopping, or Performance Max)
- Prior experience working with US or AU-based eCommerce brands
What We Do
Right Hook Digital is a Facebook advertising & growth marketing agency helping brands achieve high ROI. We collaborate with brands to amplify content and create campaigns that get consumed by the right audience and drive actual business results. We're a motley crew of digital specialists, entrepreneurs, creatives and data-nerds that live and breathe social & tech. Most importantly, we know that it's not about us, and all about you. Your business. Your goals. Your success. We are your Right Hook.
