Global Strategy Director - VW Group

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London, Greater London, England
AdTech • Marketing Tech
The Role

ABOUT THE ROLE

Your role will be to support the development and implementation of the global communication & media strategy at a brand level. You will lead the development of strategies for major global campaigns within the comms roadmap alongside other members of the team. You will also be responsible for helping develop best practice guidelines for media effectiveness, creating a data-led approach to brand building and performance driving.

You will also be responsible for advising and steering the local markets with any of their strategic planning they are doing at a local level. For each of these projects you will be supported by the Head of Strategy and the specialist area experts.

You will work in an integrated team with Omnicom counterparts in creative (DDB), performance (OPMG/RAPP) and others to create 360 consumer journeys.

It is a lean team of 3 experienced strategists who must be able to deliver “top-to-bottom” strategies that connect to asset development and campaign activation in market.  You will report to the Head of Strategy and Global Account Lead.

ABOUT YOU

We’re looking for a highly experienced agency strategist that also has expertise and/or experience working in integrated or x-agency teams with creative and other specialisms.

An independent self-starter you will be able to quickly establish credible relationships with senior clients and creative agency counterparts to effectively position PHD (and Omnicom) as a valued strategic partner.

Our role is to deliver consistence excellence of the Brand Strategy through all touchpoints and markets. The person will also need to have a strategic mindset to shape paid, owned and earned consumer journeys. Defining each of the different channels and audiences that will be recommended at a global level will also need suggestions on the message theme. So that the ad agency has a prompt on what to focus the creative teams to create.

ABOUT PHD

PHD is a global media and communications agency built on a culture of thought leadership, creativity and innovation. Launched in the UK in 1990, as the world's first planning-led media agency and has grown into a global network spanning over 101 offices in over 90 markets, with more than 7,000 employees working with some of the world's leading advertisers. Crucially, we have retained our heritage for planning and innovation.

INTELLIGENCE.CONNECTED.

Today, we deliver transformative growth by helping our clients outthink, outpace and outgrow their competition —with intelligence connected across a next generation network — that brings everything and everyone together.

To achieve transformative growth, we see clarity in complexity. We see the bigger picture. We cultivate and celebrate intelligence in all its forms. We are focused on attracting and developing the best minds in the business. It is coded in our DNA.

Powered by our next-generation network, PHD’s advanced thinking – Intelligence. Connected. – combines data, technology, and human-centric principles to drive measurable outcomes.

That’s how we transform experiences. That’s how we move brands and businesses forward.


Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/. 

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The Company
London
3,786 Employees
On-site Workplace

What We Do

OMG UK delivers transformational experiences for consumers, clients and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, MG OMD, PHD and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences.

We are enormously proud of our Agency and Network of the Year accolades, including most recently, PHD named Adweek’s Global Media Agency of the Year, MG OMD named Thinkbox TV Planning Agency of the Year, and OMG Unite named Media Agency of the Year at the Leadership and Diversity Awards.

We are committed to providing a truly inclusive environment where everyone is able to bring their true selves to work, diverse voices and minority communities are valued, heard and well represented, and where everyone is able to thrive in a culture of equality, inclusion and fairness.

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