Global Specialist, Digital Advertising Operations

Posted 12 Days Ago
Be an Early Applicant
São Paulo
Mid level
Food
The Role
The Digital Advertising Specialist will support BEES' global digital advertising initiatives by collaborating with local teams on campaign management, analyzing performance data for improvements, and optimizing advertising tools. They will ensure effective communication and workflow processes while preparing performance reports for stakeholders.
Summary Generated by Built In

About Us

BEES, a subsidiary of AB InBev (ABI), has revolutionized the global beer route to market by creating a digital B2B marketplace application that directly connects retailers with manufacturers and distributors, simplifying processes such as ordering, scheduling deliveries, and obtaining support. Originally launched in 2019 for ABI, BEES now encompasses relationships with 1st party partners (where ABI sells and distributes) as well as 3rd party CPG companies, offering them a Digital Transformation service to digitize their route to market. As of 2024, BEES operates as a multicategory application in 26 countries and continues to expand, with over 3.5 million registered customers, including retailers, bars, restaurants, hotels, grocery stores, and pharmacies, managing over $40 billion in global GMV annually.

Role Overview

We are seeking a Digital Advertising Specialist with a proven track record in advertising to support our new global digital advertising program within our marketplace. This person will assist local teams in pitching, pricing, and managing campaigns to ensure the best commercial results for partners and BEES alike. He or she will also liaise with internal data and product teams to run A/B tests, design new modules, and identify trends within the data. A strong candidate will be an organized, communicative, and data-savvy individual familiar with growth marketing and excited to bring a new business to life at BEES.

Roles and Responsibilities

  • Campaign Support: Assist local teams in pitching, launching, and optimizing campaigns for partners.
  • Data Insights: Work closely with local teams and data specialists to analyze campaign performance, identify trends, and provide actionable recommendations.
  • Product Collaboration: Partner with data and product teams to design, test, evaluate, and enhance advertising modules.
  • Strategic Alignment: Ensure effective communication and best practice sharing across global and local teams.
  • Process Management: Organize and streamline campaign workflows to scale BEES' digital advertising program.
  • Tool Optimization: Develop ownership of BEES digital advertising platform, ensuring effective operations and troubleshooting issues with IT and Product as needed.
  • Stakeholder Engagement: Prepare regular performance reports and analyses to update relevant stakeholders and support strategy development.

Qualifications:

  • Minimum of 3 years of experience in digital advertising or a related field
  • Proficiency in digital advertising tools and platforms, with a keen ability to learn and adapt to new technologies.
  • Analytical mindset with a data-driven approach to problem-solving and optimization.
  • Strong project management skills, with the ability to manage, prioritize, and execute on multiple tasks effectively.
  • A proactive and creative approach to solving problems and exploring growth opportunities.
  • Excellent communication and interpersonal skills, with a talent for collaborating with diverse teams and stakeholders.
  • Ability to thrive in a fast-paced, dynamic environment, with a passion for continuous improvement and innovation.
  • Fluent English required, Spanish desired

What We Offer:

  • Performance based bonus*
  • Attendance Bonus* 
  • Private pension plan
  • Meal Allowance
  • Casual office and dress code
  • Days off*
  • Health, dental, and life insurance
  • Medicines discounts
  • WellHub partnership
  • Childcare subsidies
  • Discounts on Ambev products*
  • Clube Ben partnership
  • Scholarship*
  • School materials assurance
  • Language and training platforms
  • Transport allowance

*Rules applied

Equal Opportunity & Affirmative Action:

AB InBev Growth Group is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon of race, color, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other applicable legally protected characteristics.

The following fields are optional, but anticipate the information for your registration*.

Remember: your data will never be used as elimination criteria in selection processes. With them, AB InBev Growth Group is able to analyze diversity and reduce biases in selection processes. We want to contribute to changing this reality by being an inclusive company. 

For more information: www.abinbev.com 


The Company
New York, NY
79,000 Employees
On-site Workplace

What We Do

We are the world’s leading brewer bringing people together for a better world. For centuries, the experience of sharing a beer has brought people and cultures together. Even in our hyper-connected, always-on world, this simple act is as meaningful today as it was generations ago.

We are AB InBev. Committed to driving growth that leads to better living for more people in more places. Through brands and experiences that bring people together. Through our dedication to brewing the best beer with the best ingredients. And through our commitment to helping farmers, retailers, entrepreneurs, and communities grow.

We are building a company to last. Not just for a decade. But for the next 100 years. Through our brands and our investment in communities, we will bring more people together, making our company an integral part of our consumers’ lives for generations to come.

Our diverse portfolio of well over 500 beer brands includes global brands Budweiser, Corona and Stella Artois; multi-country brands Beck’s, Castle, Castle Light, Leffe and Hoegaarden; and local champions such as Aguila, Antarctica, Bud Light, Brahma, Cass, Chernigivske, Cristal, Harbin, Jupiler, Klinskoye, Michelob Ultra, Modelo Especial, Quilmes, Victoria, Sedrin, Sibirskaya Korona, and Skol.

Anheuser-Busch InBev is a publicly traded company (Euronext: ABI) based in Leuven, Belgium, with secondary listings on the Mexico (MEXBOL: ANB) and South Africa (JSE: ANH) stock exchanges and with American Depositary Receipts on the New York Stock Exchange (NYSE: BUD).

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