Global Paid Social Specialist | Brand & Marketing

Sorry, this job was removed at 12:49 p.m. (UTC) on Wednesday, Aug 26, 2026
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Göteborg, SWE
Hybrid
Mid level
Automotive • Greentech • Hardware • Transportation
The Role
Plan, execute and optimize global paid social campaigns; develop channel strategy; manage agencies and platform partners; analyze performance and report insights; support and advise internal markets to improve paid media effectiveness.
Summary Generated by Built In

The opportunity

We're currently looking for a Global Paid Social Specialist. Someone to join our Digital Marketing, Market Operations & Media Analytics team in order to plan, execute and continuously improve our global social media advertising efforts. Someone with a strong understanding of the digital marketing landscape, a hands-on approach to campaign execution, and the ability to support and guide our markets and internal stakeholders.

In this role, you will operate at the intersection of strategy and execution. You will act as a subject matter expert for paid social, supporting markets globally while ensuring campaigns are aligned with our media foundations and deliver measurable impact.

This position is located at our HQ in Gothenburg, Sweden. We follow a hybrid work model, where collaboration onsite is combined with the flexibility to work remotely. Interaction with global stakeholders, local markets and partners is part of the role.

The responsibilities

In this role, you'll be expected to plan, execute and optimize global paid social campaigns, while supporting stakeholders across markets with expertise and guidance. Working as a member of the Digital Marketing team, you'll be instrumental in improving campaign performance and ensuring alignment across channels and regions. See below for a more thorough breakdown:

  • Plan, execute and optimize paid social campaigns on a global level

  • Contribute to the continuous development of channel strategy

  • Manage relationships with agencies, platform providers and internal stakeholders

  • Analyze campaign performance, identify improvement opportunities and report insights

  • Collaborate with internal teams to increase efficiency and impact of paid media efforts

The ideal candidate

In order to succeed in this role, and at Polestar in general, there are a few characteristics you'll need to have. Tenacity. Flexibility. Curiosity. Attention to detail and thorough. The ability to take initiative, work in a structured way and adapt quickly in a fast-moving digital environment. You are comfortable working both independently and in close collaboration with others, and you bring a pragmatic approach to problem solving. Since the role combines operational execution with advisory responsibilities, you also need to be confident in communicating recommendations and supporting stakeholders across different markets.

In addition, you'll need the following qualifications:

  • A degree in digital marketing, marketing communication or a related field. This provides the foundation needed to understand campaign planning, channel roles and performance metrics.

  • At least three years of hands-on experience planning and buying social media advertising. This ensures you can independently manage campaigns and drive results.

  • Proven experience working with social media advertising in a global context. This is important for supporting multiple markets and handling different requirements across regions.

  • Proficiency in platforms such as Meta, Linkedin and preferably Google Analytics. These tools are essential for campaign execution, tracking and performance analysis.

  • A strong understanding of and interest in the digital marketing landscape. This enables you to stay up to date, identify trends and continuously improve campaign outcomes.

Polestar is an international company, with various backgrounds represented. English, therefore, is the language of written and spoken communication. And though we have a global presence, we maintain the growth mindset. Change happens often at Polestar. But so does progress. Expect an accelerating, exciting environment.

The process

If the above matches your ambitions, be sure to apply. Our selection process is ongoing, and the job advert will remain open until it’s filled.

Please note that we will pause all talent acquisition activities during July due to the summer period. We will resume the process when the team is back from August 3.

The Polestar journey is an electric one.

Skills Required

  • Degree in digital marketing, marketing communication or related field
  • At least 3 years hands-on experience planning and buying social media advertising
  • Proven experience working with social media advertising in a global/multi-market context
  • Proficiency with Meta advertising platforms
  • Proficiency with LinkedIn advertising
  • Experience analyzing campaign performance and reporting actionable insights
  • Experience managing relationships with agencies, platform providers and internal stakeholders
  • Proficiency with Google Analytics
  • Fluent written and spoken English

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The Company
1,686 Employees
Year Founded: 1996

What We Do

Polestar is an electric performance car brand that designs and sells battery-electric vehicles focused on uncompromised design, technology and sustainable mobility. Headquartered in Gothenburg with global operations, Polestar develops premium EVs and emphasizes innovation, performance and environmental responsibility while collaborating with Volvo/Geely manufacturing partners.

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