Global Customer Marketing Manager, San Francisco

Posted 4 Days Ago
Be an Early Applicant
San Francisco, CA, USA
In-Office
115K-150K Annually
Mid level
Blockchain • Fintech • Software • Cryptocurrency
Taxbit will propel mass adoption of true next-generation finance through technology platforms that build trust.
The Role
Build and scale Taxbit’s global customer marketing function through customer advocacy, storytelling, references, events, and sales-ready content. Partner with Sales, Customer Success, Growth Marketing, and subject matter experts to activate customer champions, communicate business value, and strengthen market credibility. Use AI tools to scale content creation and personalization, while measuring regional program effectiveness against pipeline growth, deal velocity, and expansion.
Summary Generated by Built In

Company

Founded by CPAs, tax attorneys, and engineers, Taxbit is the leading innovator automating global tax reporting for the digital economy. Taxbit's AI-enabled platform streamlines compliance related to digital assets, payments, and other financial transactions. Its unique combination of deep subject matter expertise and AI-forward technology have made it a fast-growing disruptor trusted by the world's leading fintechs, marketplaces, digital asset players, Big 4 accounting firms, traditional enterprises, and government agencies. Backed by top-tier Silicon Valley VCs, Taxbit's team is located across offices in San Francisco, New York, Seattle, Salt Lake City, London, Madrid, and Singapore.

Opportunity for Impact

Taxbit is seeking a Global Customer Marketing Manager to build and scale our customer marketing function globally. As a critical player in our marketing strategy,  you will engage our customers worldwide, and amplify Taxbit’s position as the trusted partner for global tax compliance. You will work closely with Sales, Customer Success and Subject Matter Experts, to bring together customers, industry influencers, regulators, and domain experts into a cohesive international community that drives engagement and insights. The ideal candidate is both strategic and hands-on, capable of building programs from the ground up while also translating customer engagement into high-impact storytelling, references, and market credibility. 

Key Responsibilities

  • Build and own Taxbit’s customer marketing strategy, including customer storytelling, advocacy, and reference programs
  • Leverage AI tools to scale customer marketing output without proportional headcount growth
  • Identify and develop high-impact customer stories (case studies, testimonials, success narratives) that clearly articulate business value and ROI
  • Partner closely with Sales and Customer Success and other departments to source customer champions and activate them across the buyer journey (references, events, content, and co-marketing) on a global scale
  • Create compelling, sales-ready customer content tailored to key verticals (crypto, fintech, marketplaces, traditional financial institutions)
  • Proficient with AI tools to speed up content drafting and personalization without sacrificing quality or brand voice
  • Support customer-led events, panels, webinars, and roundtables to showcase customer success and strengthen market credibility
  • Partner with Growth Marketing to ensure customer content is effectively integrated across campaigns and digital channels worldwide 
  • Track and measure the effectiveness of customer marketing initiatives across different regions, adjusting strategies as necessary to drive pipeline growth, deal velocity, and expansion
  • Build strong relationships with key customers globally and serve as a trusted partner in shaping customer narratives and strategies 

Required Qualifications

  • 3+ years of experience in enterprise B2B marketing, with a focus on customer marketing or content marketing preferably in fintech
  • Proven ability to develop compelling customer narratives that translate complex products into clear business value
  • Strong cross-functional collaboration skills, with experience partnering closely with Sales, Customer Success, and Subject Matter Experts
  • Excellent writing, storytelling, and content development skills with a bias for clarity and simplicity
  • Ability to operate both strategically and tactically in a fast-paced, high-growth environment
  • Familiarity with the digital asset, fintech, or financial services ecosystem is strongly preferred
  • Strong project management skills with the ability to manage multiple priorities and stakeholders

Compensation 

The base salary range for this role is $115,000 - $150,000. Certain roles may be eligible for incentive compensation, equity, and benefits. Actual compensation will vary depending on various job-related factors, including, but not limited to location, experience, level, and job qualifications.

Benefits & Perks

  • Competitive cash compensation (based on experience)
  • Equity (RSUs)
  • Competitive benefits package
  • A modern 401(k) plan that includes access to crypto, financial wellness benefits, low fees and more 
  • Hybrid working model: 3 days in-office, 2 days WFH/flexible
  • Monday team lunches, snacks and drinks 
  • Discretionary Time Off - enjoy the flexibility to rest, refuel, and recharge 
  • Paid parental leave to bond with your child 
  • Fertility Benefit 
  • Autonomous work and flexibility in how work is performed

Taxbit in the News 

  • Bybit Collaborates with Taxbit to Ensure Seamless Financial Compliance for Global and EU Users
  • Taxbit Expands Global Platform to Power CARF/DAC8 Compliance at Scale
  • Taxbit Unveils Industry-First Global Reporting Platform, Bridging Digital and Traditional Finance 
  • Taxbit Wins the Digital Banker’s 2025 Digital Assets Award for Best Technology Solution Provider for Digital Assets - Tax & Compliance Automation
  • Taxbit Named to 2024 Deloitte Technology Fast 500™ List of Fastest-Growing Companies in North America
  • Taxbit Appoints Former OECD Advisor Colby Mangels as Global Head of Government Solutions
  • Unlocking Compliance at Scale: CARF/DAC8 Reporting for Digital Asset Platforms 

Disclaimers

  • By submitting an application for this role, you certify that the information contained in the application is correct to the best of your knowledge. You understand that to falsify information is grounds for refusing to hire you, or for discharge should you be hired. 
  • For US roles, employment with the Company is at will unless otherwise stated in a written agreement signed by the CEO of the Company.  This means that either the Company or the employee can terminate the employment at any time and for any reason, with or without notice.

 

Skills Required

  • 3+ years of experience in enterprise B2B marketing, focused on customer marketing or content marketing
  • Ability to develop compelling customer narratives that translate complex products into clear business value
  • Strong cross-functional collaboration skills with Sales, Customer Success, and subject matter experts
  • Excellent writing, storytelling, and content development skills
  • Ability to work strategically and tactically in a fast-paced, high-growth environment
  • Familiarity with the digital asset, fintech, or financial services ecosystem
  • Strong project management skills and ability to manage multiple priorities and stakeholders
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The Company
HQ: Draper, UT
200 Employees
Year Founded: 2018

What We Do

Frustrations with filing crypto taxes It all started with trying to be compliant when reporting taxes on crypto gains, a nearly impossible task. Our founders envisioned a future where modern API-powered technology automates data ingestion, calculation, and required information and financial reporting. Enable digital assets for the global economy Blockchain, crypto, and tokenized assets are helping modernize financial infrastructure and money movement around the world. This powerful innovation needs to be safe and compliant. Taxbit is here to help.. Automate the cumbersome and complex to enable innovation Replacing manual and error-prone workarounds with modern technology platforms, built and tested by CPAs, tax attorneys, and Big 4 partners. Enabling compliance, securing regulatory trust.

Why Work With Us

Anchored in our values—Maximize Impact, Owner’s Mindset, Transparency, Optimistic Realists, and Win Together—we collaborate across functions and locations to deliver for customers while living our culture every day. United by our mission to enable digital assets for the global economy, you’ll build alongside experts in the space.

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