The Role
Manage and optimize GoHighLevel CRM; create and automate workflows; analyze campaign performance; support team onboarding and training.
Summary Generated by Built In
Job Title: GHL (GoHighLevel) Expert
Department: Product/ IT
Reports to: Product Manager
About Luna Joy
Luna Joy is a leading provider of mental health services, specializing in supporting women through their mental wellness journey. We offer holistic therapy and medication management to help women overcome challenges like postpartum mental health issues. Our dedicated team of professionals works in a collaborative, flexible, and remote environment, ensuring comprehensive care for our clients. We are rapidly expanding and committed to improving access to quality mental health services across the U.S.
Job Overview
We are looking for a GHL (GoHighLevel) Expert to join our marketing and operations team. As a GHL Expert, you will manage and optimize our GoHighLevel CRM platform to enhance client acquisition, retention, and overall marketing efficiency. You will be responsible for creating and automating workflows, managing pipelines, and ensuring our systems are streamlined for both clinical and administrative operations. You will also bring a proactive approach to improving systems, enhancing processes, and contributing to a positive work environment. This role requires a deep understanding of GHL and the ability to translate business needs into actionable solutions.
As part of the Luna Joy team, you will play an essential role in directly contributing to support the mental health journey of one million women with purpose-driven innovation, unwavering compassion, and transformative care. You will need speed to adapt quickly and efficiently, and the drive to be 1% better every day, constantly striving for improvement. Additionally, you will demonstrate compassion and contribute to a positive work environment by giving and getting joy in your daily interactions. These values will enable you to effectively contribute to important areas of focus and responsibility.
Key Responsibilities:
- Manage and optimize the GoHighLevel CRM platform to improve marketing, client retention, and business operations.
- Create, automate, and maintain workflows, pipelines, and campaigns to support various departments, including marketing and clinical operations.
- Collaborate with the marketing team to implement and track automated communication strategies (e.g., email marketing, SMS campaigns).
- Integrate third-party tools and applications within the GHL platform for enhanced functionality.
- Provide support for onboarding new team members into the GHL system, offering training as needed.
- Analyze and report on campaign performance metrics, offering recommendations for improvements.
- Troubleshoot any technical issues within the platform and ensure all processes are running efficiently.
- Work closely with the operations team to ensure alignment of CRM strategies with overall business objectives.
- Continuously research new features and updates within GHL and propose ways to improve current systems.
Qualifications:
- Proven experience with the GoHighLevel (GHL) CRM platform.
- Minimum of 2 years of experience in marketing automation, CRM management, or related fields.
- Strong understanding of workflow automation, pipeline management, and campaign building.
- Proficiency in integrating third-party tools within GHL.
- Familiarity with digital marketing strategies, including email marketing, SMS, and lead nurturing.
- Strong analytical skills with the ability to assess and optimize campaign performance.
- Excellent communication skills and the ability to work effectively in a remote setting.
- Passion for women’s mental health and a commitment to making a positive impact.
Nice to Haves:
- Experience in healthcare or mental health marketing.
- Familiarity with HIPAA-compliant communication and data security practices.
- Experience working with tools like Zapier for integration and automation.
- Knowledge of SEO, PPC, and social media marketing strategies.
Why Luna Joy?
- Mission-Driven Purpose: Be a part of an organization dedicated to improving access to mental health care, empowering individuals, and creating positive, lasting change in our communities.
- Flexibility & Work-Life Balance: We offer flexible schedules and remote work options, allowing you to create a work environment that suits your lifestyle. Whether full-time or part-time, you can maintain balance while making an impact.
- Collaborative & Inclusive Culture: Join a community of diverse talent who share your passion for making a difference. We foster a culture of collaboration, growth, and mutual support to help you thrive in your role.
- Rewarding Compensation: We recognize the value of your work with competitive pay, bonuses, and advancement opportunities as we continue to expand our reach and impact in the mental health space.
Compensation & Benefits:
- Compensation Range: $8 per hour, based on location, experience, qualifications, and applicable federal and state minimum wage requirements.
- Benefits:
- Access to educational resources and professional development opportunities.
- Supportive community of like-minded professionals.
- Performance-based bonuses and additional perks.
At Luna Joy, we are committed to fostering a diverse, inclusive, and equitable workplace where all team members feel valued and respected. We believe that diversity of backgrounds, experiences, and perspectives strengthens our ability to support women’s mental health. We encourage individuals from all backgrounds, including those from historically underrepresented groups, to apply and join us in creating a positive impact in our communities. Everyone is welcome at Luna Joy, and we are dedicated to building a work environment where you can thrive and bring your whole self to work.
Skills Required
- Proven experience with GoHighLevel (GHL) CRM platform.
- Minimum of 2 years of experience in marketing automation, CRM management, or related fields.
- Strong understanding of workflow automation, pipeline management, and campaign building.
- Proficiency in integrating third-party tools within GHL.
- Familiarity with digital marketing strategies, including email marketing, SMS, and lead nurturing.
- Strong analytical skills with the ability to assess and optimize campaign performance.
- Excellent communication skills and the ability to work effectively in a remote setting.
- Passion for women's mental health and a commitment to making a positive impact.
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The Company
What We Do
LunaJoy is redesigning the way women at any age, any phase of life access mental care. Our 1:1 virtual therapy, counseling, and medication management is flexible and holistic. Never cookie-cutter. Designed for her mind. Helping her thrive. Our two psychiatrist founders recognized the need for LunaJoy in 2020 when they saw firsthand how the home lives and careers of women disproportionately shift and collapse. Since the right kind of mental care was nowhere in sight, LunaJoy was born. LunaJoy is already in-network with Cigna and Optum. We are looking to partner with providers and employers who want to make women’s mental care a priority! Let’s get in touch. 🌙
