The Role
Write high-performing UGC-style scripts and social-first concepts for short-form paid and organic video. Collaborate with strategists, creators, editors, and media buyers to iterate messaging based on performance data, optimize ad hooks and structures for retention and conversion, and contribute to organic social ideation when needed.
Summary Generated by Built In
Paintgun is a dynamic creative agency focused on building high-performing paid social ads that drive measurable growth. We work at the intersection of creative strategy, performance marketing, and production — helping brands create ads that actually convert.
We’re looking for a Copywriter with strong hands-on experience in social-first creative, especially UGC-style content and organic social storytelling. This role is ideal for someone who understands how content performs on platforms like TikTok, Instagram Reels, Meta, and YouTube Shorts — and knows how to write hooks, scripts, and concepts that feel native to the feed.
This is not a traditional brand copywriting role. We are specifically looking for candidates with real experience creating or scripting UGC and organic social content.
Tasks
* Write high-performing UGC scripts for paid social campaigns across TikTok, Meta, and other short-form platforms
* Develop social-first concepts, hooks, ad angles, and video structures designed for conversion
* Collaborate with creative strategists, editors, creators, and media buyers to improve ad performance
* Adapt messaging quickly based on performance insights and creative testing results
* Contribute to organic social content ideation where needed
Requirements
* Proven hands-on experience writing for social-first video content
* Strong experience creating UGC scripts is required
* Deep understanding of TikTok/Reels-style pacing, hooks, retention, and creator-led storytelling
* Ability to write direct-response focused copy that feels native and authentic
* Portfolio or examples of relevant UGC / organic social work required
* Paid social experience is a plus, but not essential
Benefits
* Flexibility to work remotely from anywhere
* Competitive compensation based on experience
* Opportunity to work on fast-moving creative campaigns with direct performance impact
* Collaborative environment focused on experimentation, speed, and creative performance
We’re looking for a Copywriter with strong hands-on experience in social-first creative, especially UGC-style content and organic social storytelling. This role is ideal for someone who understands how content performs on platforms like TikTok, Instagram Reels, Meta, and YouTube Shorts — and knows how to write hooks, scripts, and concepts that feel native to the feed.
This is not a traditional brand copywriting role. We are specifically looking for candidates with real experience creating or scripting UGC and organic social content.
Tasks
* Write high-performing UGC scripts for paid social campaigns across TikTok, Meta, and other short-form platforms
* Develop social-first concepts, hooks, ad angles, and video structures designed for conversion
* Collaborate with creative strategists, editors, creators, and media buyers to improve ad performance
* Adapt messaging quickly based on performance insights and creative testing results
* Contribute to organic social content ideation where needed
Requirements
* Proven hands-on experience writing for social-first video content
* Strong experience creating UGC scripts is required
* Deep understanding of TikTok/Reels-style pacing, hooks, retention, and creator-led storytelling
* Ability to write direct-response focused copy that feels native and authentic
* Portfolio or examples of relevant UGC / organic social work required
* Paid social experience is a plus, but not essential
Benefits
* Flexibility to work remotely from anywhere
* Competitive compensation based on experience
* Opportunity to work on fast-moving creative campaigns with direct performance impact
* Collaborative environment focused on experimentation, speed, and creative performance
Skills Required
- Proven hands-on experience writing for social-first video content
- Strong experience creating UGC scripts
- Deep understanding of TikTok/Reels-style pacing, hooks, retention, and creator-led storytelling
- Ability to write direct-response focused copy that feels native and authentic
- Portfolio or examples of relevant UGC / organic social work
- Paid social experience
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The Company
What We Do
Paintgun is a full-service ad creative agency powered by AI creative analysis. It specializes in providing detailed insights and reports on ad creatives by using large language models and integrating with various ad networks like Meta, TikTok, Google, and LinkedIn, helping organizations optimize performance marketing by reducing acquisition costs and accelerating ad creative production.








