Freelance Social Media Strategist

Reposted 12 Hours Ago
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Hiring Remotely in Malta
Remote
Mid level
Agency • Marketing Tech • Software
The Role
Own and execute the brands social strategy: manage daily posts, engage communities across platforms, brief designers on creative assets, react to real-time moments, collaborate on campaigns, and track analytics to optimize performance.
Summary Generated by Built In

We're looking for a creative, autonomous freelancer to take ownership of our social channels and bring our brand to life in  communities  across sports, entertainment, and cryptocurrency. 

If you love sports, internet culture, know how to use AI to work smarter, and thrive on building connections - we want to talk to you.

About the Role

This is a fully remote freelance engagement requiring a commitment of 40 hours per week. You'll be a dedicated, embedded part of the team just with the flexibility of a freelance arrangement.

What You'll Be Doing

  • Manage our content calendar and post daily across platforms, keeping our brand voice consistent and engaging.
  • Monitor and respond to comments, DMs, and mentions on Twitter, Telegram, Reddit, and more - crafting replies that reflect our culture.
  • Brief designers and bring creative concepts to life across posts, infographics, and short videos.
  • Collaborate with the Community Manager to develop strategies around partnerships, campaigns, and community contests.
  • React quickly to real-time opportunities - whether that's amplifying a streamer's live content or jumping on a trending moment.
  • Drive community engagement and nurture our growing audience across all channels.
  • Track analytics and share performance insights to continuously improve our social strategy.

What You'll Need

  • Creativity and Drive: A passion for innovation and a proactive, autonomous approach to social media.
  • Exceptional Writing Skills: A knack for writing engaging, on-brand content for posts, ads, and captions.
  • Empathy and Connection: The ability to write conversationally and foster a sense of community.
  • Social Media Savvy: Experience managing platforms like Twitter, Discord, and Telegram.
  • AI-Fluency: Comfortable using AI tools to work smarter and move faster.
  • Tool Proficiency: Familiarity with tools like Hootsuite, Sprout Social, or Tweethunter.
  • Analytical Thinking: Understanding of social media metrics and ability to provide actionable insights.
  • Flexibility: Availability to address community needs, including occasional evening or weekend engagement.

Bonus Points If You Have

  • Image editing skills using Figma, Adobe Suite, or Canva.
  • Knowledge of SEO and keyword optimisation for social media.
  • Experience in PR or crisis management.

What We Offer

  • 100% remote 
  • Competitive rate based on experience.
  • A dynamic, fast-paced environment with real ownership over your work.

Skills Required

  • Proven experience managing social platforms (Twitter, Discord, Telegram, Reddit)
  • Exceptional writing skills for posts, ads, and captions
  • Ability to use AI tools to improve efficiency and content creation
  • Familiarity with social management tools (Hootsuite, Sprout Social, Tweethunter)
  • Analytical understanding of social media metrics and ability to provide insights
  • Ability to brief designers and execute creative content including short videos and infographics
  • Availability for occasional evening or weekend engagement
  • Creativity, autonomy, and strong community-building empathy
  • Image editing skills (Figma, Adobe Suite, Canva)
  • Knowledge of SEO and keyword optimisation for social media
  • Experience in PR or crisis management
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The Company
HQ: Hong Kong
99 Employees
Year Founded: 2013

What We Do

Established in 2013, we're a marketing, software development and product support agency. We work with colleagues around the world to shake things up in one of the most exciting places on the internet today — the digital centre of sports, entertainment, and cryptocurrency. Founded by engineers, we have an ambitious roadmap and we are looking for people who want to build technology of the future today. We aim to delight and enthral our users with products that capture the imagination in every way possible. This is what we believe in: • Build only what makes you unique, outsource the rest • Complexity is your enemy. Engineer simplicity. • Be product focused, not tech obsessed. Deliver value, not code. • Do more with less • Ruthlessly delight your customer • Take ownership and execute with high urgency

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