Freelance Social Media Marketer (Book Launch Campaign)

Reposted 7 Hours Ago
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4 Locations
In-Office or Remote
Entry level
AdTech • Marketing Tech
The Role
The Freelance Social Media Marketer will manage social media marketing for book launches, create content, engage audiences, and track performance. Requires strong social media experience and communication skills.
Summary Generated by Built In

We are seeking a creative and proactive Freelance Social Media Marketer (Remote) to support the launch and promotion of an upcoming book campaign in the United States. This role will focus on driving online awareness, audience engagement, and promotional support for book launches, signings, and related marketing activities.

The ideal candidate has strong experience in social media marketing, content coordination, and community engagement, and can independently manage day-to-day campaign execution in a fast-paced environment. Working hours are based on Eastern Standard Time (EST).

Responsibilities
  • Manage and execute day-to-day social media marketing activities across key platforms.
  • Create, schedule, and publish engaging content to support book promotion campaigns.
  • Support awareness and attendance for book launches, signings, and promotional events.
  • Coordinate closely with the client team on campaign messaging and timelines.
  • Engage with online audiences and help build community visibility around the book.
  • Collaborate with PR and event stakeholders to align promotional efforts.
  • Identify opportunities to grow reach and engagement organically.
  • Track campaign performance and provide recommendations where needed.

Requirements

  • Available to work during EST hours.
  • Experience in social media marketing, digital marketing, or content marketing.
  • Strong understanding of LinkedIn, X, Instagram, Facebook, TikTok, and other social platforms.
  • Experience supporting launches, media campaigns, entertainment, publishing, or lifestyle brands is preferred.
  • Excellent communication and organisational skills.
  • Comfortable working independently in a freelance environment.
  • Familiarity with Canva, scheduling tools, and light content editing is a plus.

PREFERRED BACKGROUND

  • Experience working with authors, creators, publishers, events, or media campaigns.
  • Strong copywriting and audience engagement skills.
  • U.S.-based candidates preferred.

Skills Required

  • Experience in social media marketing, digital marketing, or content marketing
  • Strong understanding of social media platforms
  • Excellent communication and organizational skills
  • Experience supporting launches and media campaigns is preferred
  • Familiarity with Canva and scheduling tools is a plus
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The Company
HQ: San Francisco, California
251 Employees
Year Founded: 2015

What We Do

Hire Digital helps enterprises and high-growth startups build and enhance their digital capabilities with a world-class network of digital marketers, developers, and designers. We have enabled companies like Philips, 3M, Roche, AXA, Unilever, and many more to reduce overheads and boost efficiency. Our rigorous screening process enables us to curate top talents in as little as 48 hours with a first match success rate of 96%, helping our clients to accelerate time to market and achieve their business goals. Handpick talents and build your on-demand teams to gain control of your key priorities, plan seasonal resources, and launch pilots to success.

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