Freelance Senior EDM Developer

Posted 5 Days Ago
Be an Early Applicant
4 Locations
In-Office or Remote
Senior level
AdTech • Marketing Tech
The Role
Develop responsive HTML email templates and campaigns in Adobe Journey Optimizer. Build personalized journeys, dynamic content, audience targeting, and reusable modules; perform cross-client QA and troubleshoot rendering, responsiveness, and campaign logic. Collaborate with creative, marketing, CRM, project management, and development teams while managing multiple remote assignments and deadlines.
Summary Generated by Built In

Hire Digital is looking for a Freelance EDM Developer with hands-on Adobe Journey Optimizer (AJO) experience to support our internal delivery team across client email marketing and digital campaign projects. The ideal candidate combines strong HTML email / EDM development skills with practical experience building, personalising, testing, and troubleshooting campaigns within Adobe Journey Optimizer.


Requirements

RESPONSIBILITIES

    • Develop responsive HTML email / EDM templates from Figma, Adobe XD, Photoshop, or other design files.
    • Build email-safe layouts using HTML, CSS, table-based structures, inline styles, and media queries.
    • Build, update, and troubleshoot email campaigns within Adobe Journey Optimizer (AJO).
    • Support journey setup, personalisation, dynamic content, profile attributes, audience targeting, and campaign QA.
    • Ensure compatibility across Outlook, Gmail, Apple Mail, Yahoo Mail, mobile devices, and other major email clients.
    • Troubleshoot rendering, responsiveness, personalisation, and campaign logic issues.
    • Implement reusable modules, merge tags, conditional content, and dynamic content.
    • Conduct pre-send QA covering links, images, alt text, personalisation, responsive behaviour, and content accuracy.
    • Make revisions based on internal and client feedback.
    • Collaborate with creative, marketing, project management, CRM, and development teams.
    • Manage multiple assignments and deliver work within agreed timelines.

REQUIREMENTS

    • Strong experience developing responsive HTML emails / EDMs and hands-on experience with Adobe Journey Optimizer (AJO).
    • Excellent knowledge of HTML and CSS for email.
    • Experience with personalisation and dynamic content within AJO.
    • Good understanding of Table-based email layouts, inline CSS, media queries, Outlook / VML fallbacks, ,mobile responsiveness and dark mode considerations
    • Experience troubleshooting email rendering across major clients.
    • Understanding of customer journeys, audience segmentation, consent, profile data, and email delivery workflows.
    • Experience with email testing tools such as Litmus or Email on Acid.
    • Strong attention to detail and ability to translate designs accurately into HTML.
    • Comfortable working independently within a remote, project-based environment.
    • Good written communication and ability to work with international teams.

Skills Required

  • Strong experience developing responsive HTML emails or EDMs
  • Hands-on experience with Adobe Journey Optimizer
  • Excellent knowledge of HTML and CSS for email
  • Experience with personalization and dynamic content in Adobe Journey Optimizer
  • Knowledge of table-based email layouts, inline CSS, media queries, Outlook or VML fallbacks, mobile responsiveness, and dark mode
  • Experience troubleshooting email rendering across major email clients
  • Understanding of customer journeys, audience segmentation, consent, profile data, and email delivery workflows
  • Experience with Litmus or Email on Acid
  • Strong attention to detail and ability to translate designs accurately into HTML
  • Ability to work independently in a remote, project-based environment
  • Good written communication and ability to work with international teams
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The Company
HQ: New York, NY
251 Employees
Year Founded: 2015

What We Do

Hire Digital helps enterprises and high-growth startups build and enhance their digital capabilities with a world-class network of digital marketers, developers, and designers. We have enabled companies like Philips, 3M, Roche, AXA, Unilever, and many more to reduce overheads and boost efficiency. Our rigorous screening process enables us to curate top talents in as little as 48 hours with a first match success rate of 96%, helping our clients to accelerate time to market and achieve their business goals. Handpick talents and build your on-demand teams to gain control of your key priorities, plan seasonal resources, and launch pilots to success.

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