Freelance Landing Page Designer | DTC E-Commerce Startup

Reposted 7 Days Ago
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Hiring Remotely in Wigan, Lancashire, England, GBR
In-Office or Remote
Mid level
eCommerce • Fashion • Fitness • Wearables
The Role
Freelance designer will create advertorial-style, conversion-focused landing pages for DTC e-commerce. Responsibilities include designing desktop and mobile layouts, incorporating product imagery, testimonials, and social proof, maintaining brand aesthetics, and delivering multiple pages per week in collaboration with marketing and creative teams.
Summary Generated by Built In
Please apply here: [https://form.typeform.com/to/agP4qmaP](https://form.typeform.com/to/agP4qmaP)
At Skinnify, we make clothing with built-in resistance — leggings, sleeves, shoes, and more — that turn everyday movements like walking, cooking, or commuting into a passive workout. In just three years, we've grown from 0 to 150,000+ customers – and we're just getting started.
We're looking for a talented Freelance Landing Page Designer to create high-converting advertorials and landing pages that blend editorial storytelling with direct-response marketing.
This is a freelance role paid per landing page, with an expected volume of approximately 5 landing pages per week.
Tasks
✅ Design engaging advertorial-style landing pages that feel like premium editorial content
✅ Create layouts that maximize engagement, readability, and conversion rates
✅ Design pages optimized for both desktop and mobile experiences
✅ Work closely with our marketing and creative teams to bring concepts to life
✅ Incorporate product imagery, testimonials, social proof, and conversion-focused elements
✅ Maintain consistent brand aesthetics while adapting designs for different campaigns and angles
✅ Deliver landing page designs quickly and efficiently on a recurring basis
Requirements
✔️ Proven experience designing high-converting landing pages or advertorials
✔️ Strong understanding of DTC e-commerce and direct-response marketing
✔️ Excellent visual design skills with a strong sense of hierarchy and user flow
✔️ Ability to create designs that resemble magazine articles, news sites, and editorial content
✔️ Experience with Shopify landing pages is a plus
✔️ Strong attention to detail and ability to follow brand guidelines
✔️ Ability to work independently and meet deadlines consistently
✔️ Portfolio showcasing similar landing pages is required

Skills Required

  • Proven experience designing high-converting landing pages or advertorials
  • Strong understanding of DTC e-commerce and direct-response marketing
  • Excellent visual design skills with a strong sense of hierarchy and user flow
  • Ability to create designs that resemble magazine articles, news sites, and editorial content
  • Experience with Shopify landing pages
  • Strong attention to detail and ability to follow brand guidelines
  • Ability to work independently and meet deadlines consistently
  • Portfolio showcasing similar landing pages
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The Company
Year Founded: 2022

What We Do

Skinnify is an e-commerce company dedicated to reinventing fitness by integrating resistance into everyday clothing. Their mission is to transform everyday movements into effective workouts, allowing fitness to seamlessly integrate into daily life without requiring extra time for exercise. They offer a range of resistance-powered apparel, including leggings and pants, designed to tone muscles through normal daily activity.

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