Free People Brand Marketing Intern - Social Media

Free People is looking for a Social Media Intern to join us for the summer. This intern would focus on the Free People Collection social media team and support the growth of our accounts across all major social platforms. This person would assist with creator selection, content creation, account management, and growth strategies.  

About the Summer Internship Program:Each summer, URBN Inc. welcomes candidates from across the country to immerse themselves within various teams across our portfolio of brands and gain hands-on learning experience in the area of business they choose to pursue. Our paid internship program also offers a summer full of intern-focused events, including exposure to senior leadership through small-group settings, insight into company initiatives, off-site field trips, and, for those who qualify, the opportunity to interview for a full-time position. See for yourself what our past and present interns are up to @urbncareers!The URBN 2027 Summer Internship Program will run from 6/7 through 8/13 at our Home Office in Philadelphia, PA.

1) Apply to one (1) internship posting that best aligns with your interests and skills. If there is a project component included in the application (see role qualifications below), it is required and must be submitted at the time of application to be considered for the position.

2) Complete a Video Interview: Candidates selected to move forward will receive an email with a link to complete a video interview. Once the email is received, candidates will have two (2) days to complete this portion of the application.

3) Interviews with our internal teams will be scheduled on a rolling basis.

4) To ensure you receive the most up-to-date information regarding your application, please make sure URBN is added to your safe senders or contacts so our emails do not go to spam. If you are using a school email address, please also include a personal email address in your profile as an alternate point of contact. 

• Learn the day-to-day posting and account management process across all major social platforms
• Assist the team with content creation for TikTok and Instagram Reels to support all product categories
• Help with creator sourcing for UGC content 
• Participate in creating content for Free People social channels
• Assist with growing engagement and followers across all social channels

Marketing, Communications or Business Major or background preferred. Experience with social media platforms (TikTok, Instagram, Facebook, Pinterest) a must.

Project Requirement: 

In addition to your application and resume, to be considered for this role you must submit a Concept Board (8.5 X 11 PDF format is preferred). This is due at the time of your application submission. Once you complete your project, please upload it to additional documents section in the application process.

• Create a marketing campaign concept board focused on a Fall 2027 Social Media Campaign that you feel would align with the Free People customer. Please feature tears of images (still life styling, editorial, artistic, branding, etc.) that you find aspirational for the brand’s creative direction and could be used as a potential collective campaign idea across email, digital and social platforms. Please suggest influencers, experiential events, and activations to include in your campaign concept.
• You may use visuals from blogs, Instagram, magazines, etc. to show your point of view but be sure to think like a marketer when pulling your aspirational tears and compiling the concept board.
• Be sure to include 2-3 influencers you could see as partners with this Fall 2027 campaign and why you think they would be great fits with our brand. 

URBN offers comprehensive Perks & Benefits to employees. Availability and eligibility to specific benefits may be subject to your location and employment status. Benefits include medical, dental, vision, PTO, generous employee discounts, retirement savings and much more! For additional information visit www.urbn.com/work-with-us/benefits

URBN celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, sex (including gender, pregnancy, sexual orientation, and gender identity or expression), religion, creed, age, physical or mental disability, national origin or ancestry, ethnicity, citizenship, service in the uniformed services, genetic information, or any other protected characteristic as established by law. We believe strongly in fostering a safe, fair and respectful work environment. To ensure compliance with our non-discrimination and anti-harassment policies, we offer anti-harassment training to managers and employees.