Franchise Marketing Manager

We're looking for an enthusiastic Franchise Marketing Manager, who loves fitness and the lifestyle around it. This is a fun and fast paced full-time role, so we are looking for an outgoing and creative team player who's as comfortable working around the clang of a barbell during an event as they are creating an integrated campaign across multiple markets.

You'll manage Gold's Gym Franchise Development Marketing efforts through both creative and administrative tasks, overseeing day-to-day management our fran-dev marketing activities, and you'll be an integral part of bringing our mission and vision to life. You will report to the Director of Franchise Marketing.

KEY RESPONSIBILITIES:

• Own demand generation planning and campaigns for new Gold's Gym franchise development--driving qualified opportunities.
• Work with market development to track performance insights and optimization for franchise development campaigns for smarter market expansion.
• Assist in the creation and execution of national promotions, challenges, and partnerships into simple, high-impact programs that franchisees can activate to drive member engagement and revenue.
• Support franchise communications through clear coordination, content collection, and execution support.
• Maintain and revise printed and online franchise marketing collateral.
• All other duties as assigned.

REQUIREMENTS:

• Minimum of 3+ years of marketing experience in a B2B or Franchise Development environment, developing and managing campaigns. Fitness or wellness experience is a considered a plus.
• Experience with Microsoft Office Suite, Adobe Creative.
• Excellent copywriting and copyediting skills. Strong computer literacy is a must.
• Must be a problem solver who is able to navigate new projects and assignments.
• Must have a service focused approach.
• Must be proactive and possess strong organization and prioritization skills.
• Must have a high attention to detail and ability to manage multiple projects and priorities.
• Must demonstrate excellent communication skills and be able to communicate clearly in all various modes (verbal, written, text, etc.).
• Must have well-developed interpersonal skills and a positive attitude.
• Must have exceptional time-management skills and be able to execute tasks and responsibilities in an ever-changing environment.
• Must be flexible and reliable team player internally and externally.
• Must be able to think creatively and innovatively.
• Ability to travel to various fitness clubs and support centers, as needed.

At Gold's Gym, we believe that our diversity fuels innovation and benefits our team members as well as our club members. All qualified applicants will be considered for employment without attention to race, color, ethnicity, ancestry, national origin, religion, gender, gender identity, sexual orientation, age, genetic information, veteran, marital status, or disability status.