Founding GTM

Reposted 20 Days Ago
Be an Early Applicant
New York City, NY
In-Office
80K-140K Annually
Mid level
Automotive
End-to-end vehicle commerce platform.
The Role
The Founding GTM role involves operationalizing outbound sales strategies, managing the sales pipeline, generating leads, executing outbound campaigns, and collaborating with leadership to refine processes. The candidate should possess strong sales experience, communication skills, and the ability to analyze metrics for continuous improvement.
Summary Generated by Built In
Join us as we deploy our Tesla-like, end-to-end vehicle commerce platform across the entire industry.

  • Proven scale: Tens of millions in vehicle revenue processed for 20+ leading brands and dealerships in just over a year.

  • Trusted by all tiers: From publicly traded OEMs with billions in annual GMV to fast-growing newcomers and a broad dealer network.

  • Backed to win: $17.2 M raised from Activant Capital, JPMorgan, Winnebago, Y Combinator, the Tesla alumni fund, large dealership groups, and other strategic investors.

Be part of the team building the infrastructure powering the next era of vehicle commerce.


Founding GTM

We’re hiring for a Founding GTM role; someone to operationalize our outbound go-to-market efforts and help us scale sales across the dealer ecosystem.

Position Overview

You’ll work side-by-side with our CEO and GTM engineer to build pipeline, execute outbound campaigns, and convert qualified prospects into paying customers. You’ll learn directly from calls, experiments, and deals, building the foundation of our outbound engine while managing a high-velocity inbound funnel.

We’re looking for someone who’s both hungry and cerebral — someone who thrives in ambiguity, learns fast, and wants to prove they can sell complex software to real businesses. Expect to be in-market, in-person, and in motion. You must be competitive, articulate, eloquent, and data-minded enough to prioritize intelligently and close ferociously. You’ll be part of the founding GTM cohort at Ekho, shaping not only how we sell, but how we scale.

Required Skills & Experience

  • 2–4 years of full-cycle sales experience (SDR → AE or hybrid outbound role) at a high-growth startup, ideally SaaS or usage-based, selling into “real economy” industries (e.g. automotive, logistics, manufacturing, retail).

  • Proven outbound excellence — disciplined, resilient, and unafraid to cold call or creatively break through to busy decision-makers.

  • Fluent communicator — can think on your feet, frame complex ideas simply, and build trust quickly over the phone, on video, and in person.

  • Intellectually sharp and curious, with the ability to parse imperfect data, identify patterns, and prioritize accounts using commercial instinct and logic.

  • Analytical and structured, comfortable balancing pipeline activity with strategic focus on high-probability opportunities.

  • Charismatic and persuasive, capable of leading a room and representing Ekho with warmth and polish.

  • Strong negotiator who can earn trust, navigate pricing and process discussions, and close deals independently.

  • Excellent storyteller and writer — clear, eloquent, and compelling in both conversation and written materials.

  • Confident in-person presence at dealership and industry events; comfortable initiating conversations and building relationships live.

  • Driven and adaptable, with a founder-like sense of ownership and ability to create structure amid ambiguity.

  • Proficiency in Sheets/Excel and HubSpot; experience with tools like Clay, Apollo, and Zapier a plus.

  • BA/BS degree or equivalent experience.

Responsibilities

  • Own the full GTM funnel — from cold outreach to signed deal — while helping build the early playbook for dealer and OEM sales.

  • Generate and manage outbound pipeline using a mix of channels (email, phone, LinkedIn, events) and tools (Clay, HubSpot, Zapier).

  • Research and prioritize prospects by vertical, region, and digital maturity; develop hypotheses and outreach strategies for each.

  • Qualify inbound leads and conduct discovery to identify strong fit and urgency.

  • Lead high-impact demos and pitches, tailoring Ekho’s story to each dealership’s workflow, incentives, and pain points.

  • Collaborate with leadership to refine outbound processes, messaging, and CRM hygiene as we scale.

  • Analyze performance — pipeline metrics, outreach effectiveness, conversion data — to inform GTM improvements.

  • Represent Ekho at conferences and dealer events, driving top-of-funnel engagement through in-person relationships.

  • Continuously experiment with new messaging angles, channels, and automation tools to increase efficiency and learning velocity.

Preferred Qualifications

  • Experience selling into dealership, franchise, or brick-and-mortar verticals (e.g., automotive, powersports, golf carts, marine).

  • Familiarity with dealer operations — floorplan financing, F&I, CRM/DMS workflows, or similar operational systems.

  • Exposure to SMB or field software such as Toast, ServiceTitan, or Lightspeed.

  • Evidence of competitive drive and poise under pressure — e.g., athletics, debate, consulting, or finance backgrounds.

  • Cultural fluency or regional understanding of dealership markets (U.S. or international).

Company Benefits

  • Competitive compensation and meaningful equity

  • Health, dental, vision insurance

  • 401k

  • Free lunch and dinners

  • Annual team offsite

Top Skills

Apollo
Clay
Excel
Hubspot
Sheets
Zapier
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The Company
HQ: New York, NY
38 Employees
Year Founded: 2022

What We Do

Ekho turns your dealer website and showroom into a unified, automated sales engine. It handles financing, titling, registration, insurance, taxes, fraud detection, and compliance in all 50 states—so your team can sell more vehicles, increase margins, and close deals faster without adding headcount.

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