Founding Growth Lead, Paid Marketing

Posted 2 Days Ago
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New York, NY, USA
In-Office
150K-215K Annually
Mid level
Fintech • Payments • Financial Services
The Role
Own Titan’s B2C paid growth strategy and execution across channel testing, campaign development, creative iteration, attribution, dashboards, lifecycle touchpoints, and website conversion. Establish efficient cost targets, build scalable acquisition systems, automate workflows, and operate independently as a team of one. The role requires hands-on performance marketing expertise for a high-trust, longer-cycle financial product.
Summary Generated by Built In

About Titan

Despite decades of innovation in money, the most important consumer money domain remains largely untouched: wealth management. Legacy Wall Street institutions still dominate private wealth, gatekeeping their services behind extremely high minimums, janky user experiences, and layers of fees. They are, in our opinion, the "final boss" of consumer fintech.

Our belief: every American deserves an elite wealth team navigating their capital, delivered at the cost and speed only humans working in harmony with AI can unlock.

At heart, we're a small pack of hard-working rebels operating at the intersection of engineering craft and high-stakes financial precision. Every person here is a calibrated bet on what we're building next. Our mission is to rebuild what a wealth management firm means, from the ground up, brick by brick, leveraging technology across the entire stack, so that AI lets one wealth advisor deliver what used to take a team, serving clients a Wall Street team never could have reached.

We're backed by a16z and Sam Altman, and currently power over $1 billion in assets under management.

 

Why Join Titan

For the right person, this will be one of the most rewarding roles they ever have.

  • Legacy-defining vision. Private wealth in every pocket isn't an incremental product. It’s not B2B automation. It’s a “before & after” moment in money.

  • The time is now. LLMs just unlocked what was impossible five years ago: truly personalized wealth management for everyone.

  • Outsized decision making. We're a small team by design. Every hire is precise, every role carries real weight, and your decisions disproportionately shape what we become.

  • Built in person, in the trenches. We're a high-touch, high-tempo group that works side by side. You’ll see our founders working in the trenches with the team everyday.

  • Ownership in every sense. Competitive cash and well-above-market equity. We believe in identifying only exceptional talent and compensating them generously.

  • World-class backing. Investors who share the bold vision: a16z, General Catalyst, Accel, Y Combinator, Sam Altman, Paul Graham, and more.

     

Role Overview

Titan is looking for a Founding Growth Lead to own paid marketing and become the driving force behind our next stage of B2C growth. You'll decide which channels we bet on, build the campaigns that prove them out, and turn what works into a repeatable acquisition engine; all while keeping a sharp eye on cost efficiency.

This isn't a budget-spending role. You'll own programmatic growth across all B2C paid channels, with reach into lifecycle marketing and our website, and you'll be equally comfortable setting strategy and getting hands-on with execution; creative, ad iteration, dashboards, and the plumbing that makes it all work.

You'll also bring a scrappy builder's mindset: set up the tool, automate the workflow, ship the first campaign, and find the partner who helps you move faster. You'll use a lean stack to create leverage for yourself, because at this stage, you're the team.

 

What You'll Do

  • Determine and test new paid channels for a high-trust, longer-conversion B2C product; this isn't simple ecommerce, and the strategy needs to reflect that

  • Execute end-to-end: creative direction, ad iteration, campaign structure, dashboards, and the underlying tracking/attribution setup

  • Build and refine the full funnel; paid acquisition, lifecycle touchpoints, and website conversion; as one connected system

  • Set efficient cost targets and hold the line on them as you scale

  • Move fast without a team around you; build the tools and workflows that let you punch above a team of one

     

Qualifications

  • 4+ years in growth or performance marketing, ideally having joined a B2C startup and seen it scale; not just running Facebook and Google at large scale, but having built the strategy from scratch

  • A track record of testing and standing up new paid channels from zero, not just optimizing an existing one

  • Deep comfort with numbers; you monitor performance daily and can speak fluently to what's driving it

  • Experience with high-trust, longer-cycle products where conversion isn't a single click (e.g., a phone conversation is often part of the journey), a plus

  • A builder's instinct: you'd rather automate a workflow yourself than wait for someone else to build it

Skills Required

  • 4+ years of experience in growth or performance marketing
  • Experience at a B2C startup and exposure to scaling
  • Experience building paid marketing strategy from scratch
  • Track record of testing and launching new paid channels from zero
  • Strong quantitative skills and ability to monitor and interpret performance daily
  • Experience with high-trust, longer-cycle products involving multi-step conversions
  • Builder mindset with ability to automate workflows independently
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The Company
HQ: Sturtevant, WI
428 Employees

What We Do

Titan is an award-winning wealth management firm reimagining how ambitious, high-earning professionals manage and experience their wealth. Headquartered in New York City's Greenwich Village, we're building the Wall Street firm of the future. We exist for those who push boundaries, redefine success, and drive society forward. While our members are center stage, reshaping industries and creating the future, we're their wealth team behind the scenes, obsessing over their financial wellbeing – so they don't have to. By combining comprehensive wealth management with unique member benefits, our members have described us as the Amex of Wealth Management. The vision? To build the last wealth platform this generation will ever need. We're selective with who we choose to bring onto the team. If you're not just dreaming of the future, but actively creating it, you belong with us. We'd love to meet you. Disclosures: Titan Global Capital Management USA LLC ("Titan") is an SEC-registered investment adviser. Brokerage services are provided to Titan Advisory Clients (“Clients”) by Titan Global Technologies LLC and Apex Clearing Corporation, both SEC-registered broker-dealers. The description of Titan as ‘the Amex of Wealth Management’ is an opinion expressed independently by clients in September 2024, referring to our membership benefits. The clients were not paid by Titan. The statement does not imply any official endorsement or affiliation, nor is it representative of all client opinions. All statements are for informational purposes only. All investing involves risk. Not investing advice, no guarantee of future results. See disclosures at titan.com/disclosures.

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