Manager, Local Investment

Posted 4 Days Ago
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Atlanta, GA
68K-106K Annually
3-5 Years Experience
AdTech • Agency • Marketing Tech
The Role
The Manager, Local Investment is responsible for negotiating media schedules, coordinating the media buying process, maintaining purchase schedules, and building client relationships. This role also involves strategic thinking to maximize media dollars and developing junior staff while keeping up with industry trends.
Summary Generated by Built In

Company Description

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Job Description

The primary responsibility of the Manager, Local Investment is a senior buying position whose responsibility is to negotiate cost efficient media schedules on behalf of the clients. Supported by the Associate, media buyer, the Manager, Local Investment coordinates all aspects of the buying process in top 30 markets.

Media Buying and Execution:

  • Negotiate cost efficient schedules on behalf of the clients
  • Coordinate all aspects of the buying process
  • Maintain all purchase schedules
  • Work closely with vendors
  • Generate Media Ocean and HudsonMX reports as required
  • Seek creative solutions to enhance buy product
  • Post all media schedules in accordance with client buying guidelines and secure any owed compensatory weight if necessary

 Client & Internal Relationships:

  • Helps Sr. Manager to advise clients on best ways to integrate media into their advertising and marketing programs
  • Grow business opportunities within current clients
  • Work with Sr. Manager to develop and oversee junior staff, manage time, train, assure projects are completed on time and adhere to (within) client budget
  • Keeps up with the latest trends in media
  • Informs client/team of new opportunities or issues
  • Participates, if applicable, in face-to-face client meetings
  • Builds positive relationships with internal and external teams and sets good example for Associate and Sr. Associate levels.

Strategic Thinking & Leadership:

  • Provide guidance to team members nurture/promote team environment
  • Ensure key information is provided to team regarding client/vendor issues, market landscape changes, internal agency issues, changes in account status, etc.
  • Responsible for constructing and delivering accurate, honest, and timely performance management documents
  • Works with management team (Sr. Manager/AMD/Media Director) to develop strategies for media buys
  • Shares new and relevant advertising opportunities in written and verbal form to the media department
  • Strategizes ways to use media dollars most effectively to the greatest benefit for our clients

Communications Skills:

  • Expresses oneself clearly and concisely in oral communications
  • Writes in a clear, compelling, and concise manner
  • Organizes ideas and information logically and sequentially
  • May assist in the development of media presentations and tactical POVs
  • Develop client reports that are clear, compelling, and persuasive
  • Move audience to desired action through clear and persuasive delivery of information
  • Ensure key information is provided to team regarding client issues, internal agency issues, changes in account status, etc.

Qualifications

  • Bachelor’s Degree
  • 3-5 years of media buying experience, including at least 1 year at the Buyer/Sr. Associate level
  • Strong analytical skills
  • Media vendor negotiation experience
  • Working knowledge of Media Ocean & Hudson MX
  • Knowledge of media research terminology
  • Advanced computer skills (MS Word, Excel, PowerPoint) 

Additional Information

The anticipated salary range for this position is $68,000-$106,000. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com


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About dentsu international

Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands - Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.
www.dentsu.com

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying. 

The Company
Dublin
5,090 Employees
On-site Workplace
Year Founded: 1901

What We Do

Dentsu is the largest agency brand and fifth largest agency group in the world.

We provide a wide range of services in eight business domains:

Marketing
Digital Marketing
Creative Sphere
Promotions
Media
Content
PR
Global Business

With more than 60,000 professionals in over 145 countries and regions, Dentsu identifies—through a variety of communication domains—the core issues faced by our clients.
We then provide the optimized, integrated solutions required to solve these issues.

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