Field Marketing Specialist - Asset Management - EMEA

Posted 5 Hours Ago
Be an Early Applicant
London, Greater London, England, GBR
Hybrid
Mid level
Fintech • Software • Financial Services
See Clearly. Act Confidently.
The Role
Lead EMEA field marketing for Asset Management: develop and execute multi-channel campaigns, adapt content, run high-touch events, enable sales teams, measure campaign performance, and track market intelligence to drive pipeline growth.
Summary Generated by Built In

The Field Marketing specialist leads regional marketing efforts for Asset Managers, developing and executing strategies that strengthen brand presence, generate qualified demand, and support pipeline growth through targeted campaigns, events, and content.  ​

You'll partner closely with Sales and BDR teams to shape sector marketing plans, deliver high-impact campaigns, and execute standout events — translating complex value propositions into compelling content, experiences, and enablement tools that resonate with sophisticated institutional audiences.

RESPONSIBILITIES:

  • Integrated Campaigns: Execute and coordinate multi-channel marketing programs, working with the broader marketing team, including digital, email, in-person activations, account-based marketing tactics for priority accounts and follow-up, aligned with regional business objectives and client priorities.
  • Content & Messaging: Partner with internal stakeholders to adapt thought leadership, case studies, and content produced by central marketing teams for the EMEA Asset Management audience, and build campaign-specific collateral (emails, landing pages, sales assets) that resonates with institutional buyers.
  • Event Strategy & Execution: Plan and manage high-touch events such as roundtables, conferences, and webinars to deepen client relationships and drive engagement. 
  • Performance Analytics: Measure campaign effectiveness, analyse KPIs, and provide actionable insights to optimize marketing investments and demonstrate ROI. 
  • Sales Enablement: In partnership with Product Marketing, equip business development teams with customized presentations, pitch decks, and competitive intelligence to accelerate deal cycles in partnership with product marketing. 
  • Market Intelligence: Track industry trends and competitor activity to inform positioning and support the sector marketing plan.
     

DESIRED SKILLS & EXPERIENCE:

  • Bachelor’s degree in Marketing, Communications, or related discipline. 
  • 3+ years of experience in B2B marketing, ideally within financial services. 
  • Strong project management skills with the ability to manage multiple priorities. 
  • Proficiency in marketing automation platforms, CRM systems, and analytics tools - Salesforce and Adobe Marketo are a bonus!
  • Fluency in English required; additional European language (French, German, Italian) a plus.
  • Exceptional written and verbal communication skills. 

WHAT WE OFFER:

  • Business casual atmosphere in a flexible working environment.
  • Team focused culture that promotes innovation and ownership.
  • Access cutting edge investment reporting technology and expertise.
  • Private medical insurance, private dental insurance, Healthcare Cash Plan, discounted gym membership + other discounts.
  • Industry competitive pension contributions.
  • 34 days initial holiday allowance (increasing with each year of tenure) + 2 days annual Volunteer Time Off.
  • Continual learning, access to learning tools, professional development, defined and undefined career pathways allowing you to grow your own way.
  • Annual 3 weeks ‘work from anywhere in the world'.

Skills Required

  • Bachelor's degree in Marketing, Communications, or related discipline
  • 3+ years of experience in B2B marketing
  • Experience within financial services
  • Strong project management skills and ability to manage multiple priorities
  • Proficiency in marketing automation platforms, CRM systems, and analytics tools
  • Salesforce
  • Adobe Marketo
  • Fluency in English
  • Additional European language (French, German, Italian)
  • Exceptional written and verbal communication skills

What the Team is Saying

Dan
Andrew
Cynthia
Liz
Alok
Dori
Ahmad
Clearwater Analytics (CWAN)
Souvik Das
Sandeep Sahai

Clearwater Analytics (CWAN) Compensation & Benefits Highlights

  • Retirement Support A 401(k) plan with employer matching (commonly up to 4%) and references to immediate or Safe Harbor vesting indicate solid long‑term savings support. This combination is highlighted across employer materials and job postings.
  • Leave & Time Off Breadth Immediate eligibility for PTO, paid holidays, and volunteer time off is noted, alongside paid maternity and paternity leave. This breadth suggests a well-rounded time‑off framework from day one.
  • Parental & Family Support Paid parental leave is complemented by childcare benefits, a Dependent Care FSA, and amenities such as an onsite Mother’s Room. These provisions point to tangible support for families.

Clearwater Analytics (CWAN) Insights

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The Company
HQ: Boise, ID
1,100 Employees
Year Founded: 2004

What We Do

CWAN was founded on a simple belief: investment professionals deserve modern technology that actually works for them. Not legacy systems that slow them down. Not fragmented data that creates confusion. But one comprehensive platform that gives you complete visibility and crystal-clear insights. The result? Investment management that works as seamlessly as your investment strategy. Since our founding in 2004, CWAN has been the trusted technology partner powering the world’s leading institutional investors — from insurance companies, asset managers, and hedge funds to asset owners like corporations, endowments, and pension funds managing over $10 trillion in assets.

Why Work With Us

We continue to grow, fueled by a strong foundation, an ambitious vision, and a commitment to delivering exceptional value to our clients, partners, and team members around the world. What started as a bold idea in Boise, Idaho has rapidly transformed into a global presence. We’ve expanded our footprint significantly—now operating out of 24 offices

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Clearwater Analytics (CWAN) Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
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