Field Marketing Manager, Hedge Funds/Asset Management

Reposted 15 Days Ago
New York, NY, USA
Hybrid
102K-144K Annually
Mid level
Fintech • Software • Financial Services
See Clearly. Act Confidently.
The Role
The Field Marketing Manager will lead regional marketing for hedge funds, executing campaigns, events, and content strategies to boost brand presence and demand.
Summary Generated by Built In

Overview 

The Field Marketing specialist leads regional marketing efforts for the hedge fund and commercial asset management (AUM below 20 billion), developing and executing strategies that strengthen brand presence, generate qualified demand, and support pipeline growth through targeted campaigns, events, and content. 

In this role, you will collaborate closely with Sales Directors and BDR teams to build sector marketing plans, deliver high‑impact campaigns, and execute high‑quality events. You will also translate value propositions into compelling content, experiences, and enablement tools tailored to the needs of hedge fund and asset management clients. 

Key Responsibilities 

  • Integrated Campaigns: Develop and deliver multi-channel marketing programs, working with the broader marketing team, including digital, email, and in-person activations, aligned with regional business objectives and client priorities. 

  • Content & Messaging: Partner with internal stakeholders to develop thought leadership, case studies, and tailored collateral that resonate with hedge fund and asset management audiences. 

  • Event Strategy & Execution: Plan and manage high-touch events such as roundtables, conferences, and webinars to deepen client relationships and drive engagement. 

  • Performance Analytics: Measure campaign effectiveness, analyze KPIs, and provide actionable insights to optimize marketing investments and demonstrate ROI. 

  • Sales Enablement: Equip business development teams with customized presentations, pitch decks, and competitive intelligence to accelerate deal cycles in partnership with product marketing. 

  • Market Intelligence: Track industry trends and competitor activity to inform positioning and refine go-to-market strategies. 

Qualifications 

  • Bachelor’s degree in Marketing, Communications, or related discipline. 

  • 46 years of experience in B2B marketing, ideally within financial services. 

  • Strong project management skills with the ability to manage multiple priorities. 

  • Proficiency in marketing automation platforms, CRM systems, and analytics tools. 

  • Exceptional written and verbal communication skills. 

Salary Range

$102,000.00 - $144,000.00

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health/vision/dental insurance, 401(k), PTO, parental leave, and medical leave, STD/LTD insurance benefits. Clearwater Analytics is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

Skills Required

  • Bachelor's degree in Marketing, Communications, or related discipline.
  • 4-6 years of experience in B2B marketing, ideally within financial services.
  • Strong project management skills with the ability to manage multiple priorities.
  • Proficiency in marketing automation platforms, CRM systems, and analytics tools.
  • Exceptional written and verbal communication skills.

What the Team is Saying

Dan
Andrew
Cynthia
Liz
Alok
Dori
Ahmad

Clearwater Analytics (CWAN) Compensation & Benefits Highlights

  • Retirement Support A 401(k) plan with company match and immediate vesting is consistently included. This supports long‑term savings without waiting periods.
  • Leave & Time Off Breadth PTO and holidays are immediately eligible, with flexible time off, volunteer time off, and parental leave available. Some roles also feature work‑from‑anywhere weeks and periodic remote flexibility.
  • Equity Value & Accessibility RSUs and an employee stock purchase plan are listed in many postings alongside core benefits. This provides additional ownership opportunities beyond salary and bonus.

Clearwater Analytics (CWAN) Insights

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The Company
HQ: Boise, ID
1,100 Employees
Year Founded: 2004

What We Do

CWAN was founded on a simple belief: investment professionals deserve modern technology that actually works for them. Not legacy systems that slow them down. Not fragmented data that creates confusion. But one comprehensive platform that gives you complete visibility and crystal-clear insights. The result? Investment management that works as seamlessly as your investment strategy. Since our founding in 2004, CWAN has been the trusted technology partner powering the world’s leading institutional investors — from insurance companies, asset managers, and hedge funds to asset owners like corporations, endowments, and pension funds managing over $10 trillion in assets.

Why Work With Us

We continue to grow, fueled by a strong foundation, an ambitious vision, and a commitment to delivering exceptional value to our clients, partners, and team members around the world. What started as a bold idea in Boise, Idaho has rapidly transformed into a global presence. We’ve expanded our footprint significantly—now operating out of 24 offices

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Clearwater Analytics (CWAN) Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
HQBoise, ID
Bengaluru, Karnataka
Chicago, IL
Dublin, IE
Hong Kong, 23/F, Man Yee Building
London, GB
Mumbai, Maharashtra
New York, NY
Singapore
Sydney
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