The Role
The Field Marketing Coordinator manages logistics, inventory, direct mail campaigns, supports field marketing activations, and tracks performance metrics.
Summary Generated by Built In
About the Role
GalaxyCon is seeking a highly organized and detail-oriented Field Marketing Coordinator to support our nationwide marketing and activation initiatives.
Key Responsibilities
Inventory & Logistics
- Own and track inventory and all shipping/receiving for nationwide activations.
- Review and maintain inventory accuracy with proper documentation.
- Order, manage, and track all supplies needed for activations and campaigns.
- Maintain calendars for activations and direct mail initiatives.
Direct Mail Program
- Lead logistics and assembly for multiple direct mail campaigns simultaneously.
- Manage multiple mailings simultaneously while meeting strict deadlines.
- Follow up on direct mail responses, engage leads, and foster long-term local partnerships to cultivate community relationships and drive cross-promotion.
Campaign & Activation Support
- Assist in the planning, research, and execution of field marketing activations, including conventions, festivals, and community events.
- Coordinate activation logistics, including staffing, travel, supplies, shipments, and payments.
- Conduct market research and outreach to support new initiatives.
Collaboration & Creative Support
- Partner with digital marketing and graphics teams to update and produce promotional materials.
- Work closely with digital marketing, graphics, e-commerce, sales, and PR teams to ensure cohesive execution.
Performance Tracking & Reporting
- Monitor, analyze, and report on campaign, direct mail, and activation performance.
- Maintain budgets and track expenses for accuracy.
- Track ROI and key engagement metrics for direct mail initiatives and activations.
- Maintain performance dashboards for flyer distribution, lead responses, event attendance, etc.
The Right Candidate Is:
- A spreadsheet expert with a passion for accuracy, data tracking, and analysis.
- Excited about community engagement and helping make GalaxyCon a household name.
- Experienced in managing logistics and inventory systems.
- Hands-on, resourceful, and ready to get the job done.
Qualifications
- 1–2 years of experience in field marketing coordination, inventory management, or related roles.
- Advanced proficiency with Google Workspace (Docs, Sheets, Drive, Calendar, etc.).
- Experience with Airtable is strongly preferred.
- Familiarity with Trello, ShipStation, Eventeny, or similar project management/logistics tools is a plus.
- Familiarity with Photoshop is a plus.
- Capable of lifting 50+ lbs unassisted.
- Strong organizational, communication, and project management skills.
- Ability to manage multiple projects with competing deadlines.
- Passion for comic books, pop culture, sci-fi, fantasy, anime, gaming, cosplay, and fandom communities.
- Willingness and ability to travel to select GalaxyCon events and activations, including weekends and holidays.
Top Skills
Airtable
Eventeny
Google Workspace
Photoshop
Shipstation
Trello
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The Company
What We Do
GalaxyCon is the premiere independent producer of fan events in the United States with live events across the United States and virtual events at www.galaxycon.com