- Set up campaigns in accordance to client
requirements.
- Constantly optimize the
campaign to get the best results
- Engaging with clients to understand their requirements and
translating into appropriate digital
initiatives.
- Develop and manage the
strategy setup for the campaigns
- Design and implement meaningful and actionable audience and
creative tests.
- Writing
copies for Facebook Ads that drive conversions
- Checking the consistency of Facebook Ad Copy tone and
language vis-à-vis Landing page and vice
versa
- Creating and choosing landing
pages according to the target audience
- Optimizing landing page that suits the
campaign
- Daily monitoring of results
and improving ads
- Testing
variations of ads to determine the best performing
one
- Manage budgets on a daily, weekly
and a monthly basis to keep spend optimised.
- Work with the web development, design team and content
team
- Generate results from the
dashboard and keep client updated always
- Initiate client meetings at regular
intervals
- Actively participate in
ideating strategies for clients
Requirements
- Minimum 1 year of experience with Facebook
Ads
- Must have worked with the
Facebook Ads Dashboard extensively
- Comprehensive understanding of Facebook's Advertising
Policies
- Must have worked on creating
and coordinating an effective landing page
- Amazing writing and verbal communication
skills
- A spark of creativity is a
bonus
- Stay abreast of the
ever-changing tools, trends of Facebook Ads
- Ability to manage multiple projects at the same
time
- Excellent attention to
detail
- Display a consistent level of
enthusiasm
- Should be a team
player
- Keen on Problem
solving
- Positive attitude with
ability to motivate oneself
Skills Required
- At least 1 year of experience with Facebook Ads
- Extensive experience using the Facebook Ads Dashboard
- Comprehensive understanding of Facebook advertising policies
- Experience creating and coordinating effective landing pages
- Excellent written and verbal communication skills
- Ability to manage multiple projects simultaneously
- Excellent attention to detail
- Team-player attitude
- Problem-solving ability
- Positive attitude and self-motivation
- Creativity
- Keeping current with changing Facebook Ads tools and trends
What We Do
echoVME, a pioneer digital media marketing training and services company in India that offers world class social media marketing services & customized training programmes for corporates, students, faculties, marketing managers, CEOs, healthcare industry etc. We firmly believe in converting every challenge into an opportunity and we in-turn instill these values to our stakeholders through our training programs. ABP News along with CMO Council Asia identified echoVME has Best Social Media Agency of 2013 and awarded Sorav Jain (Founder, echoVME) as the Best Social Media Professional in 2014. echoVME has been recognized as the most innovative company by British Chevening and by The Indus Entrepreneurs Network (TiE) Chennai as one of the best startups in the city. echoVME has conducted around 100+ workshops, trained 2000+ professionals & 200+ brands. We have offered our social media marketing services to 50+ esteemed brands such as Amrutanjan, Ramco Systems, Bosch India, AMET Cruises, Infinitheism, Cashkaro.com, Dr. Paul's Multispeciality Clinic, Dr. Paul's institute, Times Interent Ltd, Hanmer MSL, 2020 MSL, Algoritz, Andromeda Loans, Amex NGO, Vinayak Hyundai, Apollo White Dental Care, Urban Tree Infrastructures, Chennai Public School, Equitas, Oliva Clinic and many more interesting brands across the country.
