Experience Designer

Founding Product Designer 

Copenhagen / Brøndby, Denmark | HX Product Design, 100% dedicated to a new product. 

Make an impact with us 

Help shape a new product at Milestone Systems, where what you do matters and people are at the heart of everything we do. You will bring curiosity and continuous learning to an environment grounded in integrity, collaboration and strong relationships. 

Help decide what our new product becomes. As a founding product designer, fully dedicated to the initiative, you will work directly with customers and a small Product and Engineering team. Together, you will discover what matters, build working experiments and turn promising ideas into well-crafted experiences. 

About the role 

We have an early thesis; the customer problems, product scope and workflows are still open. You will help define the product itself, starting with empathy for customers to discover opportunities and frame problems before requirements exist. With Product and Engineering, you will make assumptions explicit, create hypotheses and test them with customers to decide where to invest next. 

You will work alongside Product and Engineering from discovery through delivery, building and learning together rather than through sequential handoffs. Together, you will agree ownership and decision rights, so your responsibilities and autonomy are clear. You will report to Damion Bailey, the Head of Product Design. 

What you will do 

• Discover problems worth solving. Personally interview and observe operators, administrators and purchase or adoption stakeholders, focusing on customers facing active problems or real purchase/adoption decisions. Use what you learn to establish which problems merit investment and shape product direction with Product and Engineering. 

• Build to learn. Independently create functional, code-based experiments using AI-assisted tools, real data and available platform capabilities. Agree learning questions and evidence thresholds, critically review AI output and decide what to pursue, change or stop. 

• Design and test human + AI interactions. Explore new modalities and interaction patterns that make intelligent systems understandable, balancing automation, transparency, attention and human oversight and control. 

• Turn learning into customer value. Take validated opportunities toward customer-used pilots and shipped capabilities with Product and Engineering, agreeing feasible milestones and making trade-offs explicit. 

• Craft experiences that last. Bring interaction design, accessibility and visual detail to production. Let principles and reusable patterns emerge from learning, creating coherence across the initiative and wider Milestone ecosystem. 

What success looks like 

• First weeks: Meet customers directly and begin timeboxed experiments. Agree what each experiment needs to teach you, what evidence will be sufficient to make a decision and when that decision will be made. 

• Within 60–90 days: Show how customer observations and experiments have changed product decisions and the roadmap. 

• As opportunities mature: Move validated ideas toward customer-used pilots and shipped capabilities, recording adoption, operational value and remaining uncertainty. 

• What matters: Reduced uncertainty and validated customer value—not prototype volume or polish alone. 

What you bring 

Your work matters more than your credentials. No specific degree is required. We look for portfolio evidence and shipped outcomes across four core areas: customer-grounded discovery, independent AI-native building, zero-to-one product judgment and end-to-end design craft. Alongside these, we look for the collaboration, English-language and mobility requirements described under Working together. 

• Customer-grounded discovery. You have personally interviewed and observed customers, identified opportunities and designed experiments that changed product direction. 

• Functional, code-based prototyping. You can independently build working prototypes with AI-assisted tools, critically assess the tools’ output and collaborate with engineers at implementation depth. This is what we mean by independent AI-native building. 

• Zero-to-one product judgment. You have repeatedly helped small, autonomous teams turn uncertain needs into live pilots, shipped capabilities or real adoption decisions. You can explain your contribution, trade-offs and decisions to pursue, change or stop. 

• End-to-end design craft. You combine interaction design, accessibility, visual craft and systems thinking to make complex, intelligent systems intuitive and trustworthy, with appropriate transparency and human control. 

• Working together. You collaborate confidently across disciplines, conduct research and communicate in professional English, and are willing to co-locate with the founding team in Copenhagen and travel for customer or partner testing during critical phases. 

OPTIONAL (helpful, not required): experience with AI products, enterprise or operational workflows, platform ecosystems, video/security technology, or semiotics and non-verbal communication. 

Why this opportunity 

You will have direct customer access and close partnership with product and engineering decision-makers. This gives you the opportunity to combine customer discovery, AI-native building and design craft, with learning that helps shape the initiative and influence the next generation of Milestone products. 

How you can grow 

• Deepen your expertise in zero-to-one product creation, AI-native design and product strategy through hands-on founding-team work. 

• Explore potential development paths toward principal-level experience design or broader product design leadership. 

Ready to make an impact? 

Excited by the chance to shape what comes next? We would love to see how you think, learn and build. 

Apply with your CV and portfolio in English. In your portfolio examples, explain your personal contribution, the customer evidence and the key trade-offs. Show the path from discovery and working experiments to a pilot, shipped capability or adoption decision. An example where evidence led you to stop or substantially redirect an idea is also welcome. 

About Milestone Systems 

Milestone Systems is a leading provider of data-driven video technology software. Our portfolio includes XProtect video management software, Arcules video surveillance as a service and BriefCam analytics. We amplify what organizations of any size can see, do and achieve with video.