Context of the role
As an Events & Conference Marketing Manager, you will be responsible for developing and executing marketing strategies to promote our organization's events and conferences. You will collaborate with various teams to ensure successful planning, implementation, and promotion of these events, aiming to increase attendance, engagement, and overall success.
Key Responsibilities
Event Planning and Production:
- Oversee the planning and execution of the company's participation in global and regional conferences and trade shows.
- Evaluate conferences based on target list profiling.
- Plan and maintain a quarterly event calendar, aligning events with marketing and business objectives.
- Develop and implement comprehensive event marketing strategies, including pre- & post-event activities.
- Lead the creation of RFPs and identify and collaborate with top-tier suppliers for event execution.
- Manage agency relationships with event and creative agencies globally.
- Collaborate cross-functionally to ensure events align with broader organizational goals.
Execution Excellence:
- Demonstrate exceptional attention to detail in executing events, ensuring a high level of quality and engagement.
- Develop detailed checklists and liaise with agencies to oversee the production of booths, graphics, marketing collateral, merchandise, and client giveaways for various events.
- Support demand generation and partner marketing teams in hosting roundtable dinners, customer events, partner events, etc.
- Exhibit the ability to successfully execute multiple events back to back.
ROI Focussed:
- Work closely with the sales team to support lead generation before and during events.
- Collaborate with the digital marketing team to track and measure the impact of events.
- Analyze ROI to continually optimize event strategies and make data-driven recommendations.
- Prepare a comprehensive post-event analysis to measure the effectiveness of our participation.
Professional Experience/ Qualifications
- Proven experience in event marketing, with a focus on B2B environments, preferably in the fintech sector.
- Strong strategic thinking coupled with exceptional execution skills.
- Familiarity with tools such as Cvent, Salesforce, and Jira.
- Experience in planning and executing events on a global scale.
- Excellent project management and organizational skills.
- Ability to thrive in a fast-paced environment and execute multiple events simultaneously.
- Strong interpersonal and communication skills for effective collaboration.
About Thunes
Thunes is a global, fast-growing, and innovative Fintech scale-up that uses technology to disrupt and transform the existing financial system.
We have a strong Mission: to create a better global payments network, and a great Purpose: to connect the world to economic opportunities and address systemic inequality when it comes to financial services.
We are proud to power payments for the world’s fastest-growing businesses and work with some of the amazing global brands - from Gig Economy giants such as Uber and Deliveroo and Southeast Asia's super-app Grab, to global Fintech leaders such as PayPal and Remitly.
Our Products help to drastically simplify the Payment integration experience for our customers: with a single, simple connection, businesses and consumers can send payments to – and get paid in – every corner of the world. Instantly.
Thunes is headquartered in Singapore with regional offices in London, Paris, Shanghai, New York, Dubai, and Nairobi.
Sound like you? Apply now!
