Employer Branding Manager (f/m/d)

Posted Yesterday
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Hamburg, DEU
Hybrid
Senior level
AdTech
Building innovative technologies to redefine advertising and monetization.
The Role
Develop and execute employer branding and talent attraction for a global adtech company: define EVP, produce video/podcast/tech content, run engineering blog, audit career sites and job copy, support developer conference speaking, and manage creative production and content pipelines to showcase employee journeys and technical stories.
Summary Generated by Built In

adjoe is redefining the future of mobile ads. Powered by advanced AI, first-party data and world-class engineers, we’ve perfected the offerwall experience for monetizing and scaling app publishers with solutions like Playtime and Arcade – now the fastest growing rewarded advertising channel globally – driving incremental engagement, retention, and revenue.

At the same time, we’re breaking into programmatic advertising with the intelligent bidding system of adjoe Ads. Together, this ecosystem connects app developers to over 600 million users worldwide for scalable growth. Backed by a $100 million investment from Bertelsmann and operating from offices in Hamburg, Boston, Singapore, and Tokyo, adjoe is defining the next stages of app and ad experience – right now. Join us.

Where Talent Ambitions Meets Product Strategy

The Employee Experience team designs and operates the programs and initiatives that shape how people join, grow, and perform at adjoe. The full employee lifecycle, built to support a high-performance organization ready to build ad technologies that reach every user on the globe.

The work sits at the intersection of people strategy and execution. On one side, designing structured programs that raise the bar: performance frameworks, development initiatives, and the onboarding experience that sets the standard from day one. On the other, building adjoe's employer brand externally — telling our story on how we solve biggest adtech challenges.

Your Mission & Who We Are Looking For:

  • You bring 5+ years of experience in employer branding, specifically within the tech industry.

  • You will define and evolve our Employer Value Proposition, showcasing real employee journeys and career development paths across video, podcasts, social channels, and external platforms. We are looking for someone who loves connecting with people and bringing authentic human and tech stories to life.

  • You will build and manage an active engineering blog pipeline and tech content strategy. You will partner directly with developers, tech leads, and directors to translate complex backend systems and tech pillars into engaging articles, stories, and social posts.

  • You will produce your own content hands-on while also briefing and directing designers, videographers, photographers, and content writers. You are comfortable scripting video concepts, leading shoots, and working closely with creative teams to deliver polished visual assets.

  • You will audit and refine our career website, external company profiles, and job description copy to ensure our employee experience, culture, and impact-driven roles are accurately reflected for global talent.

  • You will support developers in speaking at top tech conferences by helping build compelling presentation decks, abstracts, and talk tracks.

  • You bring a balance of big-picture strategy and daily execution. You are equally excited to map out long-term talent attraction campaigns as you are to jump on camera, write copy, or collaborate directly with an engineer to draft a tech piece.

What's in It for You?

At adjoe, we're designing the organization behind one of the fastest-growing adtech platforms in mobile. The initiatives you build, the talent you develop, and the culture you shape will directly influence how adjoe scales globally.

  • Go Big. Own programs that have real impact on how 250+ people across 7 offices join, grow, and perform.

  • Move Fast. Operate in a high-velocity environment where you design, test, and iterate on people programs with the same mindset as a product team.

  • Be Direct. Work in a culture where feedback is honest, collaboration is real, and your ideas get heard.

  • Thrive Together. Grow alongside a diverse, global team of 250+ people from over 40 countries — and help make that experience better for everyone.

  • Have Fun. Build meaningful programs, celebrate the people behind the product, and bring your energy to a team that genuinely enjoys what they do.

🌎 We welcome applications from talent worldwide and provide relocation support to Hamburg, Germany for those ready to join our team.

We welcome applications from people who will contribute to the diversity of our company.

Skills Required

  • 5+ years of experience in employer branding within the tech industry
  • Proven ability to define and evolve Employer Value Proposition and showcase employee journeys across media
  • Experience building and managing an engineering blog pipeline and translating complex technical topics into engaging content
  • Hands-on content production skills: scripting, leading video shoots, briefing designers/videographers/photographers/writers
  • Experience auditing and refining career websites, external company profiles, and job description copy
  • Experience supporting developer speaking engagements: building decks, abstracts, and talk tracks
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The Company
HQ: Hamburg
200 Employees
Year Founded: 2018

What We Do

adjoe is a leading advertising and monetization platform providing publishers and advertisers with cutting-edge solutions to engage their audience and scale their business. By harnessing the power of rewarded engagement and premium targeting we help advertisers reach their most valuable users. adjoe’s proprietary technologies give publishers the opportunity to level up their current monetization strategies in order to create a meaningful engagement loop for users and grow revenue.

Why Work With Us

Despite our diverse nationalities and backgrounds, we work with one mindset, one goal, five values – and with a lot of fun. Whether that’s from our modern office in the city center or from home. Besides working in tight-knit teams, we trust you to own your learning, tasks, and technology to make great things happen.

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