Email Marketing Specialist

Posted Yesterday
Atlanta, GA
Entry level
AdTech • Marketing Tech
The Role
As an Email Marketing Specialist, you will develop strategic email campaigns, communicate with stakeholders, ensure quality assurance, and generate reports to optimize email marketing efforts. You'll handle campaign setup, testing, and performance monitoring while staying updated on best practices.
Summary Generated by Built In

The email team at Nebo connects people to the brands they love. We don’t believe in spamming inboxes, but creating thoughtful, strategic email campaigns that surprise and delight customers — all while helping businesses reach their goals. That's where you come in.

Nebo is a human-centered agency built on a culture of respect, professional growth and care for every employee. With numerous perks, including hybrid in-office/remote work or fully remote work options designed to fit your needs, unlimited PTO, and free attendance to local marketing events, join this fun-loving team that occasionally talks Slack Smack. 

Being an Email Marketing Specialist at Nebo

As an email marketing strategist at Nebo, you'll help take our email campaigns to the next level. In this role, you'll be responsible for developing strategies, communicating to key stakeholders, providing quality assurance and generating reports. If you’re a go-getter who digs strategy and execution, this could be the right fit for you.

Skills Required

  • Set and implement email marketing strategy, providing meaningful communications throughout the customer journey
  • Create and maintain email marketing calendar detailing campaigns and communication
  • Assist with ongoing strategy and client communication 
  • Perform a variety of email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns 
  • Experience with email Q/A prior to deployment for rendering issues, mobile optimization, accuracy, etc.
  • Troubleshoot technical issues related to HTML for email, list segmentation and other aspects of email execution, as required 
  • Monitor ongoing performance of email programs, including measurement toward key performance indicators and goals
  • Stay abreast of and recommending email marketing best practices with coding, design and testing of email campaigns 
  • Work independently with minimal direction, while also functioning and contributing as part of a team

Things that will set you apart (aka Bonus Skills)

  • You have some HTML knowledge and can occasionally troubleshoot coding issues (highly desired) 
  • An understanding of social media, SEO and paid media and their respective roles in email marketing 
  • Experience with a variety of ESPs such as MailChimp, SendGrid, Braze, ClickDimensions and/or Marketing Cloud

Top Skills

HTML
The Company
HQ: Atlanta, GA
122 Employees
On-site Workplace
Year Founded: 2004

What We Do

Nebo is a human-centered agency built for the digital world. There are more screens and platforms than ever before. Attention and trust are the most scarce resources. Nebo helps brands tell great stories and crafts experiences that resonate with your audience and drive measurable results.

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