Email Marketing Designer

Reposted Yesterday
Hiring Remotely in United States
Remote
Junior
Hardware • Healthtech • Machine Learning • Software
We’re building an always-on, end-to-end predictive health system powered by sleep.
The Role
Lead visual development of email marketing campaigns, design engaging emails, validate designs with data, and collaborate with various teams.
Summary Generated by Built In

Join the Sleep Fitness Movement

At Eight Sleep, we’re on a mission to fuel human potential through optimal sleep. As the world’s first sleep fitness company, we’re redefining what it means to be well-rested and building the most advanced hardware, software, and AI technology to make it possible. Our products power peak mental, physical, and emotional performance by transforming every night of sleep into a personalized, data-driven recovery experience. We are trusted by high performers, professional athletes, and health-conscious consumers in over 30 countries worldwide. Recognized as one of Fast Company's Most Innovative Companies in 2019, 2022, and 2023, and twice named to TIME's “Best Inventions of the Year.” We operate like a high-performance team: fast, focused, and motivated by impact. We don’t just ship; we iterate, refine, and obsess over the details that help our members sleep better and wake up stronger.

Every role at Eight Sleep is a chance to create cutting-edge technology, collaborate with world-class talent, and help shape a future where sleep isn’t passive - it’s a powerful tool for living better. If you’re tired of the ordinary and driven to build at the edge of what’s possible, this is your moment. Join us and lead the movement that’s transforming how the world sleeps and what we’re all capable of when we wake up.

High Standards. No Apologies.

We operate with intensity because our mission demands it. At Eight Sleep, we bring the same mindset as the world’s top performers: focused, relentless, and always pushing to be in the top 1% of our craft. Think Kobe Bryant’s mamba mentality, applied to bold ideas, next-gen tech, and flawless execution. This isn’t a 9-to-5. Our team is deeply committed, often putting in the extra effort –not because we’re told to, but because we’re invested. We’re here to build fast, push limits, and deliver without compromise. If you thrive under pressure and want to do the most meaningful work of your career, you’ll feel right at home. If you’re looking for something easier –this isn’t it.

The Role

As our Email Marketing Designer, you’ll lead the visual development of Eight Sleep’s email marketing - from high-performing lifecycle flows to product launches and promotional campaigns. You’ll work closely with our Lifecycle, Growth, and Design teams to create email experiences that not only look beautiful but also drive real business impact. This role sits in our Milan office and reports to the Director of Lifecycle Marketing.

How You’ll Contribute

We are a mission-driven company, so passion for our work is key. This role spans three main areas:

  • Design: Create visually compelling, on-brand emails for all stages of the customer journey—from onboarding to retention to reactivation. Deliver pixel-perfect Figma files for implementation in Klaviyo

  • Validate: Use performance data and behavioral insights to inform design decisions and propose A/B testing ideas

  • Iterate: Improve designs through feedback and testing results. Help evolve our email design system while staying grounded in our style guide and voice

What You’ll Do

  • Collaborate with the Lifecycle team (copywriter, implementation manager) as well as Product and Brand to concept and execute high-performing email designs

  • Design emails for campaigns, product launches, flows, onboarding, newsletters, and more

  • Translate strategy and messaging into visually engaging and conversion-optimized emails

  • Maintain consistency with Eight Sleep’s brand guidelines while iterating on layout and design innovation

  • Propose thoughtful A/B test ideas focused on driving engagement and conversion

  • Help evolve the visual identity of our emails and push our brand forward

  • Work in a fast-paced environment that values iteration, creativity, and clear communication

What You Need to Succeed

  • 2+ years of professional experience in visual design, email marketing, or digital brand execution

  • Strong portfolio showcasing thoughtful, high-performing email designs for consumer brands

  • Proficiency in Figma and a strong understanding of mobile-first and direct response design principles

  • Excellent visual storytelling skills and understanding of brand voice, hierarchy, and layout

  • Strong communication skills and ability to collaborate across marketing, product, and creative teams

  • Highly organized, detail-oriented, and excited to improve email performance through design

Bonus Points For:

  • Familiarity with Klaviyo or similar email platforms

  • Experience working on DTC or consumer hardware brands

  • Understanding of email testing frameworks (subject lines, layout, CTAs, etc.)

  • Exposure to performance marketing and data-informed design workflows

Why join Eight Sleep?

Innovation in a culture of excellence

Join us in a workplace where innovation isn’t just encouraged - it’s a standard. Our flagship product, the Pod, is a testament to our culture of excellence, beloved by hundreds of thousands of customers worldwide. At Eight Sleep, you will be part of a team that continuously pushes the boundaries of technology in sleep fitness.

Immediate responsibility and accelerated career growth

From your first day, you’ll take on substantial responsibilities that have a direct impact on our core business and product success. We are a small team that empowers you to own your projects and see the tangible effects of your efforts, enhancing both your professional growth and our company’s trajectory. Your path will be challenging but rewarding, perfect for those who thrive in fast-paced environments aiming for high standards.

Collaboration with exceptional talent

Work alongside other bright minds like you: at Eight Sleep exceptional intelligence and a passion for breakthroughs are the norms. Our team members are not only experts in their fields but also avid innovators who thrive in our dynamic, fast-paced environment.

Equitable compensation and continuous equity investment

We extend equity participation to every full-time team member, recognizing and rewarding your direct contributions to our success. This includes periodic equity refreshments based on performance, ensuring that as Eight Sleep grows and succeeds, so do you – perfectly aligning your achievements with the broader triumphs of the company. Pay grows rapidly as you accumulate experience with Eight Sleep and translate it into concrete impact.

Your own Pod - and other great benefits

Every Eight Sleep employee receives the very product that defines our mission: a Pod of their own. If you join us you’ll get your own Pod, along with other great benefits. Learn more on our website.

Top Skills

Figma
Klaviyo
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The Company
HQ: New York, NY
144 Employees
Year Founded: 2014

What We Do

Eight Sleep is building a predictive health platform powered by sleep, now used by 200k+ members nightly across 30+ countries. Our products combine hardware, software, AI, and biometric sensing to turn the bed into an always-on system that can measure physiology, regulate temperature in real time, and adapt throughout the night to improve sleep, recovery, and long-term health. The impact is already measurable. In studies, the Pod has improved sleep quality by up to 32%, helped users fall asleep up to 44% faster, reduced nighttime disturbances by 23%, improved cardiovascular recovery markers like heart rate variability and resting heart rate, and increased cognitive performance, including a 9% improvement in processing speed. More recent research also found a 56% average reduction in nighttime hot flashes among peri- and post-menopausal women. Even after becoming profitable in 2025, we're still early. We've raised over $150M across recent rounds, including a $50M raise at a $1.5B valuation, to accelerate an ambitious roadmap into predictive, AI-driven health.

Why Work With Us

Eight Sleep develops integrated hardware, software, and ML systems that sense physiology and regulate the sleep environment in real time. The product operates nightly, creating a closed-loop system that improves sleep, recovery, and long-term health. If you're looking to work at the edge of what is possible, and make measurable impact

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