Editor, Native Edit (Beauty & Style)
I. Job Summary | Major goals and objectives.
Dotdash Meredith is one of the largest media companies in the world, reaching more than 200 million consumers globally across multiple platforms. Our portfolio includes influential brands such as PEOPLE, Better Homes & Gardens, Parents, Byrdie, Travel + Leisure, and Real Simple.
The Foundry is Dotdash Meredith’s award-winning native advertising and content studio. We combine Dotdash Meredith’s unparalleled data with our storytelling expertise to help connect brands with our passionate and intent-driven consumers, at scale across a variety of formats. Our team of editors, producers, designers, developers and talent managers excel at producing insight-driven content of the highest quality that inspires, educates, and, most important for our brand partners, drives action.
The Editor, Native Edit (Beauty & Style) will join an agile and fast-paced team that creates branded content for a wide range of beauty and style advertisers across the Dotdash Meredith portfolio, with a strong focus on Byrdie, Brides, InStyle, and Shape. The ideal candidate is comfortable conceptualizing, writing, editing, and assigning beauty and style content that lives in digital, social, and print environments. This person should also be able to confidently manage multiple deadlines at once and seamlessly collaborate with sales and marketing teams, art directors, designers, and freelance writers. This role will ladder up to the Associate Director, Native Edit.
II. Essential Job Functions
Weight % Accountabilities, Actions and Expected Measurable Results
70%
Write copy/act as copy lead for native content campaigns across digital, social, and print
Source freelance writers with diverse expertise, when necessary, and manage those relationships
Ensure client objectives are being met/feedback is being addressed properly
Ensure copy is respective of Dotdash Meredith brand guidelines and creatively sound, including meeting quality and editorial standards
Partner with Producers and/or Project Managers to ensure internal teams and hired freelancers are meeting all deadlines
Collaborate with Art Directors and Designers on visual representation of written content
As necessary, speak with clients in presentations and on calls regarding concepts and drafts
20%
Partner with Associate Director, Native Edit and Producers and/or Project Managers to respond to an incoming flow of new business opportunities
Participate in brainstorms with internal Foundry, marketing, sales, and editorial stakeholders
Write content thought-starters and/or concepts for marketing proposals
As necessary, pitch ideas to clients
10%
Cultivate close relationships with the editorial staff of relevant Dotdash Meredith beauty and style brands, such as Byrdie, Brides, InStyle, and Shape
Maintain and build a database of freelance writers, editors, and content creators with an emphasis on diversity
100%
III. Minimum Qualifications and Job Requirements | All must be met to be considered.
Education:
Bachelor’s degree in English, journalism, communications, or marketing preferred
Experience:
Minimum 2-3 years relevant experience as a writer and/or editor in an editorial or agency setting
Prior branded content experience is a plus
Experience working in the beauty/style content space is preferred
Specific Knowledge, Skills and Abilities:
Skilled: You are a polished writer, confident in your editing abilities, and understand the nuances of creating content in the beauty/style space.
Creative: You are a creative thinker with a passion for storytelling and service-oriented content. You are energized by a brainstorm with your peers and love creative problem solving.
Communicative: You are able to communicate effectively, both verbally and in writing.
Collaborative: You are a bridge-builder and enjoy partnering with others across departments and with internal and external stakeholders. You understand how to graciously digest feedback and act upon it.
Punctual: You are driven by tight deadlines and are a highly organized multi-tasker.
% Travel Required (Approximate): 0%