E-Commerce Operations Manager
Bell Nursery is seeking an experienced E-Commerce / Online Operations Manager to lead and scale our online and distribution operations. This role is responsible for ensuring efficient, accurate, and scalable order fulfillment across ecommerce channels while building strong operational processes to support growth. The position partners closely across Operations, Supply Chain, Logistics, IT, Finance, Marketing, and Customer Service to deliver operational excellence and best-in-class customer experience. This position is an on-site position, located at our Bridgeton, NJ facility. The ideal candidate would be bilingual in Spanish, but this is not a requirement.
Measures of Success and Key Responsibilities:
Operations- Own day-to-day operational performance of ecommerce and online sales channels.
- Ensure operational readiness to support demand fluctuations, promotions, and growth initiatives.
- Monitor and improve key performance metrics including order throughput, fulfillment SLAs, accuracy, shipping performance, and customer experience.
- Identify gaps, risks, and inefficiencies in online operations and implement scalable solutions.
Distribution & Fulfillment Operations
- Lead ecommerce-related distribution operations, including picking, packing, shipping, and returns.
- Ensure tight alignment between warehouse execution and online demand.
- Optimize inventory flow, allocation, and fulfillment methods to support scalability and reliability.
- Partner with logistics providers and carriers to manage service levels, costs, and performance.
Cross-Functional Partnership
- Work closely with operations, supply chain, IT, finance, marketing, and customer service teams to align execution and priorities.
- Serve as the operational owner for ecommerce initiatives that impact fulfillment, systems, or customer experience.
- Support implementation of new tools, systems, automation, and fulfillment models.
Scaling & Continuous Improvement
- Design, document, and maintain standard operating procedures (SOPs) that support growth.
- Lead process optimization initiatives to improve speed, accuracy, cost, and scalability.
- Use data and reporting to drive continuous improvement and operational decision-making.
- Proactively plan for peak periods and future volume growth.
Project Development and Presentation
- The E-Commerce Manager will work directly with upper management and present their plans for any new SKU’s, programs, or promotions to improve the company’s online presence, drive revenue growth, or improve bottom line performance.
SKU Creation
- The E-Commerce Manager will be responsible for working with internal stakeholders and our customers to set up new SKU’s for online sales. This includes identifying viable SKU’s for online sales, working with management on cost and retail price points, completing the data management process and SKU creation with the customer.
Supervision, Hiring and Training
- The E-Commerce Manager will oversee all facets of the e-commerce division and divide up employees and resources to accomplish necessary tasks. They will also be responsible for interviewing new department candidates, bringing suggested hires to management, and provide necessary training.
Product and Supply Chain Management
- The E-Commerce Manager will ensure the correct SKU’s are planned to arrive for packing each week based on sales data. This includes working with internal colleagues to plan shipping dates and quantities to meet online sales needs and required shipping windows. They will also forecast needs for shipping materials including boxes and packing materials to ensure enough on hands.
Ideal Candidate Attributes:
- 3+ years of experience in ecommerce operations, online operations, distribution, or fulfillment management.
- Strong understanding of warehouse operations, order management, and fulfillment workflows.
- Proven experience scaling operations in a high-growth or complex environment.
- Analytical, metrics-driven approach to managing performance.
- Strong leadership, communication, and cross-functional collaboration skills.
- Bilingual in Spanish and English
- Experience supporting perishable, seasonal, or live goods products.
- Familiarity with OMS, WMS, inventory management, and shipping systems.
- Experience with automation, process redesign, or fulfillment network optimization.
- Bachelor’s degree in Operations, Supply Chain, Business, or a related field.
- Comfortable using software programs such as online meeting tools, inventory software programs, employee management software
- Proficient using mobile phones, texting, email and applications
Skills Required
- 3+ years of experience in ecommerce operations, online operations, distribution, or fulfillment management.
- Strong understanding of warehouse operations, order management, and fulfillment workflows.
- Proven experience scaling operations in a high-growth or complex environment.
- Analytical, metrics-driven approach to managing performance.
- Strong leadership, communication, and cross-functional collaboration skills.
- Bilingual in Spanish and English.
- Experience supporting perishable, seasonal, or live goods products.
- Familiarity with OMS, WMS, inventory management, and shipping systems.
- Experience with automation, process redesign, or fulfillment network optimization.
- Bachelor's degree in Operations, Supply Chain, Business, or a related field.
- Comfortable using online meeting tools, inventory software programs, and employee management software.
- Proficient using mobile phones, texting, email and applications.
What We Do
Bell Nursery is a commercial grower and supplier of flowers, plants and live goods, producing annuals, perennials, shrubs and trees for retail. It grows regionally through company-owned greenhouses and a network of family growers, supplying The Home Depot stores across multiple states. Bell operates multiple distribution centers and in-store merchandising teams to deliver and maintain fresh product, and is headquartered in Elkridge, Maryland.
