Display Specialist

Company Description

Who we are:

We are the human experience company

We create experiences people love and actions brands need.

When we combine our deep understanding of people with our unmatched expertise in media, magic happens : experiences get invited in, not filtered out.

Data guides us to opportunity, uncovering what people want and how to reach them. Technology makes personalisation and relevance possible. Creativity makes it magic.

Job Description

The Job Description:

The Digital Media Planner is expected to be data driven, insights lead and a creative thinker, who strives to make meaningful impact on the business.

This role demands confidence, presence and the skills to make a meaningful impact. Never just taking and executing orders, Starcom Planners are expected to direct, inspire and add value at every turn.

A high level of collaboration, a willingness to teach others and a real desire to push the boundaries is what will be expected.

In addition, this role requires a high degree of accountability and responsibility over the digital media investments we are entrusted to manage.

Some working outside the standard working hours may be necessary.

Daily Activities:

• Creating CE’s
• Sending CE’s to clients
• Managing CE’s
• Sending CE’s to buyers for PO tracking purposes
• Drawing up media schedules
• Delivering Media schedules
• Obtaining Media Schedule approvals from clients
• Creating Chase Lists, delivering chase lists to creative partners and Power of One partners
• Chase outstanding creative
• Briefing campaigns into Ad Operations
  compiling and delivering Proof of Life documents.
• Attend internal meetings with strategists, Ad Operations and Traffic management
• Following up on the status of campaigns in Ad Operations
• Maintain a good relationship and understanding of Medi Owner platforms
• Maintain good relationships with the campaign management and Ad Operations teams

Qualifications

 Qualifications:

• Google Fundamentals of Digital Marketing
• Google Analytics
• Google Ads Video

• Google Shopping Ads
• Google Display Ads
• Google Ads Search
• Facebook Blueprint Planning

Experience:

• At least 3 years of digital media planning experience

Additional Information

Hard Skills:

• Able to effectively project manage
• Numerically strong and analytically able
• Strong communicator with effective interpersonal relationships across team and clients
• Advanced IT skills including Microsoft Word, best-in-class Power Point, Excel, Outlook and web-based applications.
• The ability to synthesize and reduce different inputs to create a well-considered and accurate representative view.
• English fluency and language skills for effective business writing
• Strong presentation skills
• Solid data interpretation and analytics skills
• Be able to exercise strategic principles and structured thinking to tackle business development projects assigned by client
• Be able to select appropriate frameworks, tools and approaches to use in solving client problems
• Develop strategies that interpret cultural and social trends as well as data relevant to client business

Soft Skills

• Is open to constructive feedback and challenges accordingly.
• Is effective at building relationships and working as a team
• Shows leadership and decision-making ability
• Manages change well – adapts and remains flexible to business priorities
• Ability to collaborate without ego as well as work effectively independently
• Is willing to transfer skills and share knowledge openly
• Ability to self-start and self-manage