The Role
Lead design and execution of Force Management's partner ecosystem and co-sell GTM motions. Build partner segmentation and playbooks, operationalize joint sales plays, own partner-sourced and partner-influenced pipeline metrics, maintain executive partner relationships, align cross-functionally with Sales/Marketing/RevOps/Product/Delivery, and launch partner-driven vertical and market expansion initiatives.
Summary Generated by Built In
The Director, Strategic Alliances & Partnerships is responsible for defining and executing Force Management’s partner ecosystem strategy, aligning co‑sell and joint GTM motions to drive bookings, pipeline, and market reach.
The role combines the operational cadence and GTM rigor of the Managing Director, Strategic GTM Programs with the ecosystem‑building expectations in the Strategic Alliance Partnership profile.
This is not a traditional channel or relationship‑management role — it is a builder role for a proven operator who has created revenue‑generating alliance programs from scratch.
Ideal Candidate:
Strategic & Operational Excellence
Partner Strategy & Ecosystem Design
Required Skills and Experience:
About Us:
Founded in 2003, Force Management is a management consulting firm focused on driving sales transformation. We help others unlock their fullest potential. We do this through the principle of service through our three-pronged approach to our customers, company, and community.
We offer a comprehensive bundle of benefits to satisfy your individual needs:
The role combines the operational cadence and GTM rigor of the Managing Director, Strategic GTM Programs with the ecosystem‑building expectations in the Strategic Alliance Partnership profile.
This is not a traditional channel or relationship‑management role — it is a builder role for a proven operator who has created revenue‑generating alliance programs from scratch.
Ideal Candidate:
Strategic & Operational Excellence
- Proven ability to design and execute GTM strategies that drive measurable revenue impact
- Deep experience aligning Sales, Marketing, RevOps, Enablement, Consulting, and Customer Success
- Operates with rigor and metrics — dashboards, adoption reporting, partner performance analytics
- Thrives in roles requiring creation, not inheritance
- Comfortable owning outcomes with no prior blueprint
- Builds scalable, repeatable programs and motions
- Establishes and maintains VP/C‑suite relationships
- Influences across complex enterprise sales cycles
- Communicates value propositions clearly and persuasively
- Deep understanding of SaaS, consulting, SI, Tech OEM, and sales enablement ecosystems
Partner Strategy & Ecosystem Design
- Develop FM’s strategic alliances and partner ecosystem strategy
- Define IPP and tiered partner segmentation
- Prioritize partners based on revenue potential & ICP alignment
- Establish co‑sell, joint GTM, and partner-enabled motions
- Operationalize plays across complex enterprise sales cycles
- Equip partners with messaging, playbooks, POVs, and sales assets
- Own partner‑sourced & partner‑influenced pipeline metrics
- Report revenue impact to FM leadership
- Continuously track adoption and performance
- Build and maintain high trust relationships across SaaS, OEM, SI, consulting, and enablement platforms
- Represent FM with partners’ executive teams
- Work cross functionally with Sales, Marketing, Product, Delivery
- Maintain weekly execution cadences with CRO and RevOps
- Launch partner driven vertical plays and new revenue tracks
- Support new segments and emerging markets
Required Skills and Experience:
- Force Management alumni or equivalent experience in sales enablement, consulting, SaaS ecosystems
- Proven track record of building, not inheriting, partner programs
- Demonstrated metrics around partner sourced pipeline, partner influenced revenue, and cosell performance
- Established VP/C‑suite relationships across relevant partner categories
- Experience operating at executive level in complex enterprise B2B environments
- Familiarity with Command of the Message®, MEDDICC, or related methodologies
About Us:
Founded in 2003, Force Management is a management consulting firm focused on driving sales transformation. We help others unlock their fullest potential. We do this through the principle of service through our three-pronged approach to our customers, company, and community.
- Customers: We help our customers convert strategy into action resulting in profitable revenue growth.
- Company: We are made up of dynamic, elite individuals who thrive on being uncommon.
- Community: We seek to positively impact the communities in which we live, work, and play.
We offer a comprehensive bundle of benefits to satisfy your individual needs:
- Multiple health plan options through nationally recognized carriers
- Dental and vision insurance
- Healthcare Spending Accounts (FSA and HSA)
- Paid Leave Options
- Discretionary Paid Time Off
- 401(k) options with company match
- Company-paid Basic Term Life and Personal Accident Insurance
- Voluntary Group Life, AD&D, and Disability Insurance
Skills Required
- Force Management alumni or equivalent experience in sales enablement, consulting, SaaS ecosystems
- Proven track record of building (not inheriting) partner programs from scratch
- Demonstrated metrics around partner-sourced pipeline, partner-influenced revenue, and co-sell performance
- Established VP/C-suite relationships across SaaS, OEM, SI, consulting, and enablement partners
- Experience operating at executive level in complex enterprise B2B environments
- Familiarity with Command of the Message, MEDDICC, or related methodologies
- Proven ability to design and execute GTM strategies that drive measurable revenue impact
- Deep experience aligning Sales, Marketing, RevOps, Enablement, Consulting, and Customer Success
- Ability to build scalable, repeatable partner plays, messaging, playbooks, and sales assets
- Strong metrics and analytics orientation: dashboards, adoption reporting, partner performance analytics
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The Company
What We Do
Force Management helps sales organizations succeed. We roll up our sleeves and work side-by-side with you to help you improve your sales process and sales methodology, to ensure that you get the results you need.
