Apartment Therapy was originally launched in 2001 by interior designer Maxwell Ryan (nicknamed “The Apartment Therapist”) as a weekly newsletter for clients. We officially became an independently-owned company in 2004, and since then Apartment Therapy Media has grown to become the only media group dedicated to life at home. We are committed to teaching our audience real-life solutions by giving them tools to create happy, healthy homes through our award-winning brands: Apartment Therapy, The Kitchn, Cubby, and Dorm Therapy. Together, our portfolio engages a monthly audience of 47 million users across platforms, while our dedicated team of over 140 professionals collaborates from our sunny New York City office and locations across the U.S. and around the globe.
We are looking for a full-time Director, E-Commerce Business Development & Partnerships to join our dynamic team! This role will report directly to the President.
The Director, Shopping Strategy will be in charge of creating and implementing strategies for maximizing affiliate and commerce revenue on Apartment Therapy, The Kitchn, Cubby, and Dorm Therapy. The person in this role should be self-motivated and collaborative, as well as creative and data driven. They must also have a thorough knowledge of the affiliate revenue landscape, be a team player, and have a positive attitude and upbeat spirit.
Responsibilities include but are not limited to:
- Oversee the day-to-day operations with the Editorial Director of the Shopping Team, and direct management of affiliate networks, partners, and paid media opportunities
- Manage small team to aid with partnerships and analytics
- Forecast and measure annual, quarterly, and monthly Shopping revenue goals, performance, and profitability. Oversee delivery of daily revenue pacing and monthly reporting to the organization
- Ensure the consistent growth of the paid media revenue stream through the identification and development of strategic partnerships. Collaborate with the Director of Revenue Intelligence to ensure our offerings are competitive
- Research and develop new revenue streams in an effort to scale the E-Commerce business
- Ensure the monetization of annual editorial programs and identify opportunities to improve and streamline processes (Gift Edit, Small/Cool, Kitchn Essentials)
- Direct retailer and tentpole strategies for key shopping events such as Amazon Prime Day and Cyber Week
- Attend affiliate marketing events and act as an ambassador on behalf of Apartment Therapy Media. Leverage these opportunities to grow existing partnerships and facilitate new relationships. Identify opportunities suitable for Direct Sales
- Stay abreast of consumer and industry trends as well as the changing E-Commerce landscape
Collaboration:
- Editorial Director: Work closely with the Editorial Director to align on the direction and shop-forward content that will maximize page view and earning goals of the Shopping vertical
- Sales: Partner with Sales on conversion focused proposals for clients. Oversee the execution of campaigns and provide analysis and measurement of KPI’s.
- Marketing & Growth: Collaborate with Marketing and Growth to expand the E-Commerce footprint as well as grow revenue through cross-departmental campaigns and projects
- Product: Partner with the Product Team to create and implement tooling and reporting that supports the seamless creation and performance tracking of affiliate content
Experience & Qualifications
- 7-10 years of experience in e-commerce and shopping strategy
- Previous experience working at a consumer publisher (a company that produces and distributes content) strongly preferred
- Familiarity with paid media trends and best practices
- Analytically driven, with a proven track record of successful partnership development
- Demonstrated ability to deliver on retail key performance metrics & ROAS (return on ad spend) goals and guarantees
- Strong writing & communication skills, able to work with executives and new professionals alike to easily explain complex concepts and influence decision-makers
- Self-starter, team player, and strong collaborator
- Strong experience with platforms like Google Workspace, Google Analytics, Trackonomics, Commission Junction, Impact Radius and Amazon Associates.
Salary
Total annual salary for this role will range from $135,000 - $155,000, inclusive of salary and performance-based commission.
The above represents the expected salary range for this role. Ultimately, compensation is determined by level of experience and other job-related factors.
Apartment Therapy Media is an equal opportunity employer that works to foster diversity and inclusion. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, gender identity, orientation, religion, parental status, or any other status protected by the laws or regulations in the locations where we operate. We encourage people from all backgrounds to apply.
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What We Do
apartmenttherapy.com, thekitchn.com, and cubbyathome.com Apartment Therapy Media helps people make their homes happy, healthy, and uniquely their own, by connecting them to a wealth of resources, ideas, and community. Our brands carry our readers through the entire home journey, from creating a home to cooking at home to parenting at home. Apartment Therapy is the leading independent home site, designed to guide our readers in creating a home that’s happy, healthy, and uniquely their own. Apartment Therapy’s content spans across house tours, home projects, organizing & cleaning, real estate, wellness, and home buying. We also host Bazaar, a peer-to-peer furniture and decor marketplace. Through a combination of expert advice, shopping guides, and how-to’s, it’s our mission to show how people are making their homes more beautiful with true-to-life tips for a range of budgets. Apartment Therapy is a Webby Award winning brand that lives across multiple platforms, attracting a monthly global audience of 22MM. Launched by interior designer Maxwell Ryan and helmed by award-winning Editor-in-Chief Faith Durand, Kitchn is a food site made by a nationally distributed staff of home cooks. We reach a large audience with a personal voice, guiding our readers as they plan, shop, cook, and organize to support busy, fulfilling lives. We provide inspiration for the food our readers want to eat, and resources for them to become the cooks they want to be. Kitchn lives across multiple platforms, attracting a monthly global audience of 29MM. Cubby is the toolkit for parents at home. With refreshing and practical ideas, Cubby is about the fun side of family life. From easy family dinners to kid-friendly sofas to the bunk beds designers recommend, Cubby is a modern, colorful, joyful place for families of all shapes and sizes to find solutions for better living.
