Reporting to Vida's SVP of Payer Sales, the Director of Payer Sales is an important strategic role responsible for managing a portfolio of high value health plans and PBMs. This individual will be responsible for generating revenue through these partnerships by developing and executing sales and marketing strategies, building relationships with external stakeholders and building a pipeline of sales opportunities.
We are looking for a strategic self-starter who is passionate about Vida’s mission to provide high-quality, cost-effective cardiometabolic care. This individual must be willing to roll up their sleeves and work closely with internal teams across sales, marketing, client success, legal and product to execute successful partnerships with large health plans. This will be an individual contributor role and will also contribute to payer and PBM strategy and collaborate across the organization on new market opportunities and product development initiatives. This position will include travel as necessary to manage assigned partnerships and territories.
Responsibilities:
- Lead strategic partnership initiatives and ongoing relationship management of your portfolio of partners.
- Generate new business pipelines with each assigned partner through sales training, webinars, networking, marketing campaigns and other efforts.
- Develop a strong understanding of Vida’s clinical programs, care models and outcomes, and effectively position the appropriate solutions based on each client’s population, benefit strategy and business objectives.
- Lead strategic enablement and sales initiatives with our partners and internal sales leadership and define processes for securing new employer clients through the partnership.
- Analyze and review performance of existing partners working closely with client success.
- Understand target customer’s business needs, leveraging consultative skill-set to create upsell opportunities.
- Initiate, develop and maintain strong executive and decision maker-level relationships.
- Work closely with the sales, product, clinical and account management teams, building internal relationships to support sales pursuits.
- Support Vida’s value-based reimbursement strategy, evolving our fee-for-outcomes based model.
- Demonstrate a solid understanding of Vida’s technology, product offerings and mission, contributing to all three equally.
- Represent Vida at industry conferences, partner conferences and sales kick-offs.
- Additional responsibilities as needed.
Requirements:
- Bachelor’s degree at a minimum.
- 7+ years of experience with strategic partnerships, sales, business development, sales strategy, consulting, or a related field working for or with large Health Plans and/or PBMs.
- Experience selling, positioning or supporting clinical programs, population health solutions, digital health solutions, pharmacy programs or other healthcare benefit solutions preferred.
- Experience exceeding revenue and growth targets working directly with health plans and/or PBMs.
- Experience working at a health plan or PBM or in the employee benefits industry as a sales or business development executive, strategic account executive, strategic partner manager or benefits consultant.
- Action-oriented leader who self-starts and motivates others; individual who enjoys thinking about things in new ways and executing accordingly; thrives in a high-growth environment.
- History of executing complex deals or managing complex partnerships throughout the healthcare marketplace.
- Relationship-oriented, people-centric contributor; track record of being a strong leader as well as a collaborative colleague.
- Demonstrates strong aptitude to work in a rapidly changing, start-up environment.
Skills Required
- Bachelor's degree
- 7+ years of experience in strategic partnerships, sales, business development, sales strategy, consulting, or a related field working with large health plans or PBMs
- Experience selling, positioning, or supporting clinical programs, population health solutions, digital health solutions, pharmacy programs, or healthcare benefit solutions
- Experience exceeding revenue and growth targets while working directly with health plans or PBMs
- Experience at a health plan, PBM, or employee benefits organization in sales, business development, strategic account management, strategic partnership management, or benefits consulting
- Experience executing complex deals or managing complex partnerships in the healthcare marketplace
- Ability to self-start, motivate others, and work effectively in a high-growth environment
- Strong relationship-building, leadership, and collaboration skills
- Ability to work in a rapidly changing startup environment
- Authorization to work in the United States without visa sponsorship
What We Do
Vida is a virtual care company that combines a human-centric approach with technology to address chronic and co-occurring physical and behavioral health conditions. We provide personalized chronic condition management combined with health coaching and therapy through a mobile and online platform that supports individuals in managing and significantly improving conditions such as diabetes, hypertension, obesity, depression, anxiety, etc. Our platform integrates deeply individual expert care with machine learning and remote monitoring to deliver lasting behavior change, health outcomes and cost savings. Vida is in the business of enabling self-insured employers, health plans and providers to take better care of their employees and members. We are trusted by Fortune 1000 companies, major national payers, and large providers to activate, engage, and empower their employees to live their healthiest lives. Based in San Francisco, CA, Vida is backed by investors including Khosla Ventures, StartX, Aspect Ventures, Canvas, Workday, and Nokia.









