Why work for CVRx?
A day in the life
The Director, Sales Enablement is responsible for leading the strategy, design, and continuous improvement of commercial onboarding through sales readiness to accelerate employee performance and improve commercial effectiveness. This role ensures that CVRx Territory Managers, Associate Territory Managers, Clinical Specialists, and Area Sales Directors are equipped with the necessary knowledge, skills, tools, and support necessary to achieve success and high performance throughout their careers.
As a strategic partner to Sales Leadership and key CVRx cross-functional stakeholders, the Director, Sales Enablement will develop and own the scalable processes, capability frameworks, assessment standards, and coaching tools and field development programs that drive consistency, productivity, and field execution. This leader is accountable for establishing clear performance expectations, reducing time-to-productivity, and creating structured pathways that strengthen employee growth from onboarding through commercial execution and ongoing development.
Working closely with Sales Leadership, Clinical Education & Training, Marketing, Sales Operations, Medical affairs and Human Resources, Sales Enablement aligns capability initiatives with business strategy and customer needs, fostering a culture of continuous learning, coaching, and performance improvement. The Director, Sales Enablement serves as a key leader in strengthening organizational capabilities and advancing commercial excellence across the business.
PRIMARY RESPONSIBILITIES
Own the end-to-end onboarding framework for all commercial roles globally.
Design and continuously improve the onboarding journey from acceptance of offer through field readiness.
Establish clear onboarding milestones, accountability models, and success metrics.
Ensure onboarding experiences are scalable, repeatable, and aligned across regions and functions.
Create a system that reduces variability in onboarding effectiveness and accelerates time-to-productivity.
Define and continuously improve organizational standards for Hire to Proficient performance, including onboarding processes, learning pathways, readiness milestones and accountability structures.
Develop and manage a comprehensive commercial capability model that identifies required competencies by role and career stage.
Establish objective readiness assessments and performance standards.
Define measurable criteria for progression through onboarding and capability milestones.
Ensure assessment processes are consistent, rigorous, and predictive of field success.
Lead the redesign and evolution of the organization's Capstone program and readiness evaluations.
Ensure Capstone serves as a validated transition point and establish structured onboarding handoffs between enablement and field leadership.
Develop structured feedback mechanisms that inform future onboarding improvements.
Design and implement formal handoff processes from onboarding to field leadership.
Establish structured Capstone-to-field transition protocols.
Create scalable 30-, 60-, and 90-day development frameworks that support continued growth following onboarding completion.
Develop tools that enable Area Sales Directors to coach, assess, and accelerate performance consistently.
Define ownership, expectations, and accountability across stakeholders during the transition period
Establish and monitor formal feedback loops between the field organization and enablement programs.
Collect and analyze feedback from Area Sales Directors, Territory Managers, ATMs, Clinical Specialists, and incoming new hires.
Analyze field performance insights, readiness assessments, stakeholder feedback to identify capability gaps to drive continuous improvement of enablement programs
Ensure enablement programs remain aligned with evolving commercial needs and customer expectations.
Serve as the central coordinator for subject matter experts contributing to onboarding and capability development.
Align content, messaging, and learning experiences across Sales, Marketing, Clinical, Product Management, and Commercial Leadership.
Ensure role clarity and accountability among all contributors to onboarding and readiness programs.
Drive cross-functional collaboration to support commercial effectiveness initiatives.
Develop practical coaching tools, frameworks, and resources for Area Sales Directors and frontline leaders.
Equip leaders to reinforce desired behaviors, assess readiness, and accelerate capability development.
Promote consistency in coaching, performance management, and developmental conversations across the organization.
Partner with sales leadership to identify and address systemic capability gaps.
Commercial Onboarding and Readiness Architecture
Readiness and Capability Framework
Capstone Program Ownership
REQUIRED EDUCATION, TRAINING AND JOB-RELATED EXPERIENCE
Bachelor's degree is required
10+ years of experience in sales enablement, commercial excellence, sales effectiveness, organizational development, or related leadership roles
Demonstrated success designing scalable onboarding and capability development systems
Proven experience developing competency models, readiness assessments, and performance frameworks
Clear understanding of field sales organizations, coaching systems, and commercial talent development
Powerful influencer with a proven ability to successfully persuade senior leadership and field sales leaders to drive cross-functional alignment
Impactful in leading organizational change and implementing enterprise-wide programs
Exceptional at strategic thinking, project leadership, stakeholder management, and communication skills
Recent success while working in highly regulated industries like medical device or healthcare
Significant ability to make an impact in a short period of time
PREFERRED EDUCATION, TRAINING AND JOB-RELATED EXPERIENCE
MBA or advanced degree in a related field is preferred
Experience in high-growth, fast-paced environment with the ability to react and change course as needed
Five or more years in the heart failure (HF) space; disruptive technologies or therapies experience is highly preferred
Experience in start-up and/or growth stage environment
WORKING CONDITIONS AND REQUIRED PHYSICAL EFFORT
Ability to travel up to 75%, including overnight travel by air or car
Must be able to meet all hospital credentialing requirements
Must have a valid driver’s license and proper identification for air travel
Must have reliable high-speed internet capable of supporting good quality video conferencing and meetings
May be required to be fully vaccinated against the COVID-19 virus and other diseases.
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Skills Required
- Bachelor's degree
- 10+ years in sales enablement, commercial excellence, sales effectiveness, organizational development, or related leadership roles
- Demonstrated success designing scalable onboarding and capability development systems
- Proven experience developing competency models, readiness assessments, and performance frameworks
- Solid understanding of field sales organizations, coaching systems, and commercial talent development
- Ability to influence senior leadership and field sales leaders to drive cross-functional alignment
- Experience leading organizational change and implementing enterprise-wide programs
- Excellent strategic thinking, project leadership, stakeholder management, and communication skills
- Recent experience working in highly regulated industries like medical device or healthcare
- Must be able to travel up to 75%, including overnight travel by air or car
- Must meet hospital credentialing requirements and have valid driver's license for travel
- MBA or advanced degree
- Experience in high-growth, fast-paced environments
- Five or more years in the heart failure (HF) space or disruptive therapies experience
- Experience in start-up and/or growth stage environments
What We Do
CVRx is a commercial stage, public (NASDAQ: CVRX) medical devices company located in Minneapolis, Minnesota. The company has developed proprietary implantable technology for the treatment of high blood pressure and heart failure. Barostim™ triggers carotid baroreceptors - the body’s own natural blood flow regulation system - which signals the brain to regulate cardiovascular function. Patient Stories on CVRx: The accounts and quotes of patients are genuine and documented. These stories represent a unique individual experience and does not provide any indication, guide, warranty or guarantee as to the response other people may have to CVRx technologies. Barostim is a prescriptive device. For a list of all potential benefits and risks go to www.cvrx.com/benefit-risk-analysis/









