Basic Information
Brand: Converse China
Location: Shanghai
Report to: Head of Sales, Converse China
Business Scope: North China Territory Wholesale Business & National Key Account Management
Employment Type: Full-time
Job Summary
This senior leadership role takes full ownership of commercial strategy and sales performance for both North China regional territory and national key account business. The Director will develop integrated sales strategies, drive profitable business growth, optimize channel operation, merchandise alignment and key account partnership development. This role leads dual sales teams and ensures consistent delivery of top-line sales, margin improvement and healthy inventory performance under dynamic market competition.
Key Responsibilities
• Develop and execute annual and seasonal commercial strategies for North China regional dealers and national strategic key accounts, lead joint business planning and periodic target delivery.
• Oversee end-to-end key account management including commercial negotiation, channel policy execution, omni-channel standardization and retail portfolio optimization.
• Collaborate cross-functionally with merchandising, supply chain, marketing and finance teams to optimize assortment planning, product allocation, sell-through performance and inventory health, minimizing markdown risk.
• Monitor industry trends, competitor activities and retail market dynamics, providing actionable insights for strategy iteration and channel governance.
• Lead, coach and manage North China sales team and NKA team; responsible for performance management, talent development, resource allocation and team succession planning.
Qualifications & Requirements
• Bachelor’s degree or equivalent experience.
• 10+ years of senior sales leadership experience within leading international or domestic sportswear brands.
• Proven expertise in merchandise operation, channel management, national key account cooperation and large team management.
• Solid track record of managing both regional territory wholesale business and national strategic retail accounts.
• Strong commercial acumen, outstanding negotiation and cross-functional stakeholder management skills.
• Data-driven mindset with excellent judgment on sales performance, inventory control and channel quality.
• In-depth understanding of sportswear wholesale ecosystem, dealer model and modern omni-channel retail business.
Core Competencies
• Strategic planning and large-scale business execution capability
• Complex problem-solving and cross-team alignment ability
• Strong leadership, team building and talent development capability
• Balanced commercial judgment on growth, profitability and sustainable channel development
Skills Required
- Bachelor's degree or equivalent experience
- 10+ years senior sales leadership experience within international or domestic sportswear brands
- Proven expertise in merchandise operation, channel management, and national key account cooperation
- Experience managing large teams and talent development
- Track record managing regional territory wholesale business and national strategic retail accounts
- Strong commercial acumen, negotiation and cross-functional stakeholder management skills
- Data-driven mindset with judgment on sales performance, inventory control and channel quality; in-depth understanding of sportswear wholesale ecosystem and omni-channel retail
Nike Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nike and has not been reviewed or approved by Nike.
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Retirement Support — A 401(k) with a company match is complemented by options such as a Mega Backdoor Roth and deferred compensation for eligible earners. Financial coaching and structured savings programs support long-term financial security.
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Equity Value & Accessibility — An Employee Stock Purchase Plan with a stock discount sits alongside broad-based equity vehicles like RSUs and non-qualified stock options. These avenues expand wealth-building opportunities beyond base pay.
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Parental & Family Support — Paid parental leave includes maternity and paternity time, recently expanded in the U.S. to 16 weeks and extended to part-time retail teammates. Additional supports include childcare assistance at select locations and family-building benefits such as fertility, surrogacy, and adoption.
Nike Insights
What We Do
At NIKE, Inc., we innovate to serve athletes*. Every teammate - from coder to creator - plays a role in making these athletes’ dreams real. Our tech, data, and digital teams push limits every day, building the future of sport and the tools that drive it. Here, curiosity is fuel. Innovation is the game plan. Different perspectives keep us on the offense. You’ll solve challenges worth tackling, grow fast and belong to a team that backs you to do the right thing. Bring your drive. Bring your bold. Let’s move the world, together. Take your first step at nike.com/careers * If you have a body, you’re an athlete.
Why Work With Us
At NIKE, Inc., your dedication fuels the future of sport. There is a sense of pride that comes from representing an iconic brand and shaping its future. Here, we treat every day as a new opportunity to push boundaries, ask tough questions and share whole-hearted convictions. We are a team – united by the belief that anything is possible.
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