Key Accountabilities:
- Product Strategy & Vision
- Define and own the long-term product strategy and roadmap for du Pay
- Anticipate market evolution, customer demand shifts, fintech trends, and competitive threats
- Identify new product opportunities and innovation areas aligned with du Pay’s strategic ambitions
- Prioritize initiatives based on strategic value, customer impact, scalability, and financial return
- Product Innovation & Roadmap Execution
- Lead the end-to-end lifecycle of product ideation, design, implementation, launch, and optimization
- Ensure timely and effective execution of product roadmap initiatives
- Drive expansion into:
- Lending
- Investments (including tokenized and digital assets) and savings
- Insurance
- SME/SOHO financial solutions
- Embedded finance
- Value-added digital services
- Define product business cases, ROI models, and success metrics
Technology & Delivery Alignment
- Work in strict partnership with Technology and Architecture teams to ensure execution excellence
- Ensure product developments are commercially justified and aligned with business priorities
- Balance innovation ambitions with operational scalability and delivery feasibility
- Drive agile product governance and prioritization frameworks
- Ensure technology investments generate measurable business outcomes
Customer Experience & Market Intelligence
- Lead customer-centric product design and journey optimization
- Monitor customer behaviors, market trends, fintech innovation, and regulatory developments
- Translate data insights into actionable product enhancements
- Benchmark du Pay against regional and global fintech leaders
- Cross-Functional Strategic Leadership
- Collaborate closely with Commercial, Marketing, Finance, Risk, Compliance, Operations, and Technology teams
- Support the CEO and Executive Committee in shaping long-term growth strategy
- Build strong product management disciplines and innovation culture across the organization
Qualifications, Experience And Skills:
Qualifications
- Minimum Bachelor degree in IT or any relevant field
- MBA preferred
Experience
- 10–15+ years of experience in product leadership within fintech, digital banking, payments, or technology-driven financial services
- Proven track record launching and scaling digital financial products
- Strong experience managing product roadmaps in fast-growth environments
- Deep understanding of digital ecosystems, customer journeys, and fintech economics
- GCC/UAE experience strongly preferred
Skills
- Strategic and innovation-oriented mindset
- Strong product management and execution capability
- Ability to bridge commercial strategy and technology delivery
- Strong analytical and ROI-driven decision-making
- Excellent stakeholder management and communication skills
- Customer-centric and data-driven leadership style
Skills Required
- Bachelor degree in IT or relevant field
- MBA
- 10-15+ years product leadership in fintech, digital banking, payments, or technology-driven financial services
- Proven track record launching and scaling digital financial products
- Strong experience managing product roadmaps in fast-growth environments
- Deep understanding of digital ecosystems, customer journeys, and fintech economics
- Experience or preference for GCC/UAE market experience
- Strategic and innovation-oriented mindset
- Strong product management and execution capability
- Ability to bridge commercial strategy and technology delivery; work with Technology and Architecture teams
- Strong analytical and ROI-driven decision-making
- Excellent stakeholder management and communication skills
- Customer-centric and data-driven leadership style
What We Do
Add life to life. Welcome to a vibrant and multiple award-winning telecommunications service provider. Our aim is to bring people and businesses together in what we do best, by offering mobile and fixed services, broadband connectivity and IPTV services to people, homes and businesses all over the UAE. du serves nine million individual customers with its mobile, fixed line, broadband internet, and Home services over its 4G LTE network. du also caters to over 100,000 UAE businesses with its vast range of ICT and managed services. Since its launch in 2007, du has many UAE firsts to its credit, including introduction of Pay by the Second® billing system, IPTV and self-service portal. du is ideally placed to support the realisation of UAE Vision 2021 and transformation of Dubai into a Smart City. We are the official strategic partner of the Smart Dubai Office and the platform provider for Smart Dubai. Additionally, du supports innovative citywide sustainability initiatives aligned with the Dubai 2040 Urban Masterplan and Dubai’s commitment to helping the UAE achieve the UN Sustainable Development Goals and UAE NetZero 2050 initiative. We are building our telecommunication company by taking connectivity to the next level to fit the future and the people need. Therefore, we are providing carrier services, a data hub, internet exchange facilities and satellite service for broadcasters.
