Director of Product

AgencyEngine, the innovative white-label B2B extension of the OneLocal marketing platform, is in the process of creating and launching our next-generation website generator. Over the past seven years, OneLocal has successfully empowered thousands of merchants by integrating technology with human expertise to boost their digital presence. Now, with AgencyEngine, we aim to revolutionize this approach by offering a fully AI-driven, human-less solution tailored for software providers and franchisors to enhance their SMB customers' in-house marketing capabilities. 

As the Director of Product, you will harness the extensive expertise gained from OneLocal's tech-enabled agency model to develop a minimal lovable product designed for market readiness by 2025. Your leadership will be instrumental in actualizing our vision, delivering an automated and scalable solution that our partners, including BPMs and CRM providers, can seamlessly white-label and resell to enhance their merchants’ marketing capabilities.

If you are interested in building an AI-powered product from scratch with an exceptional team this role is for you. 

Job Overview

This role involves leading the product management team, setting product vision, and delivering products that align with our strategic business objectives. The ideal candidate will possess a blend of business and technical savvy, a big-picture vision, and the drive to make that vision a reality.

Key Responsibilities:

• Develop and lead the product strategy and vision, with direct accountability for product planning, delivery, and lifecycle management.
• Collaborate closely with cross-functional teams, including engineering, marketing, sales, and customer success, to define product requirements and roadmaps.
• Conduct market research and competitor analysis to identify trends and opportunities for product innovation and differentiation.
• Oversee the prioritization of product features and enhancements that align with the company's business objectives.
• Use data-driven methodologies to evaluate product performance, iterating on product features and strategies as necessary.
• Mentor and develop a high-performing product management team, fostering a culture of collaboration, innovation, and customer focus.
• Serve as a primary advocate for the product internally and externally, including with senior management and key customers.
• Drive the go-to-market strategy for new product launches, including positioning, pricing, and customer segmentation strategies.
• Ensure alignment of product development initiatives with the regulatory and compliance requirements specific to the Canadian market.

Requirements:

• Bachelor’s degree in Business, Marketing, Engineering, or related field; MBA or advanced degree preferred.
• Proven experience (7+ years) in product management, product strategy, or related roles, with a track record of delivering successful products in the technology sector.
• Experience in the martech industry is highly desirable.
• Strong leadership skills with experience managing and mentoring product teams.
• Excellent strategic and analytical capabilities with the ability to make informed decisions based on data.
• Exceptional communication and presentation skills, with the ability to articulate complex concepts to diverse stakeholders.
• Proficiency in product management tools and methodologies (e.g., Agile, Scrum).
• Demonstrated ability to think creatively and solve complex problems.

Why You’ll Love Working Here:

• Remote first: We have committed to a remote-first work environment. This means our roles are open to candidates who can work between the core hours of 9am - 5pm EST
• 3 weeks paid vacation + 5 paid personal days
• Stock options in a YC backed start-up
• Virtual social events: coffee chats with your colleagues and weekly happy hours!

At AgencyEngine/OneLocal, we are committed to building and fostering an environment where our employees feel included, valued, and heard. Our belief is that a strong commitment to diversity and inclusion enables us to truly create the best company culture possible. We strongly encourage applications from candidates of all backgrounds, experience, and perspectives regardless of race, gender, sexual orientation, marital status, age, citizenship, disability, and national origin.