Director, Product Marketing

Sorry, this job was removed at 12:04 a.m. (CST) on Thursday, Apr 25, 2024
Hiring Remotely in US
Remote
140K-165K Annually
7+ Years Experience
Enterprise Web • HR Tech • Software
Bonusly is the fun and easy way to create a high-performance, high-engagement workplace.
The Role

Job Description

(Remote, US only)


We're looking for a Director, Product Marketing to help us communicate the value of Bonusly and fuel ongoing success for the company. In this role, you’ll manage our Product Marketing team, own product messaging and positioning, develop all product content, support the sales team, partner with the Customer Marketing team and be the glue internally on all GTM communications. You’ll also collaborate closely with your peers in Marketing to launch campaigns, develop customer stories and drive the external GTM Strategy for upcoming product launches.

At Bonusly, you’ll…

  • Develop product messaging and positioning that demonstrates understanding of our customers’ needs and sets us apart from competitors
  • Create content that illustrates the impact and value of Bonusly, including website pages, research and stats, customer stories, videos, one-pagers, and more
  • Help the Sales team sell more effectively by developing competitive and enablement resources that position us strongly to prospective customers and differentiate our offerings
  • Manage and mentor our current Product Marketing team member and hire new team members as we grow
  • Own and iterate on our customer personas for companies of various sizes and create content that targets each persona
  • Partner with the Product, Sales, and Customer Success teams on product and feature launches, contributing to product strategy and owning the launch components that lead to broader awareness and interest in Bonusly
  • Collaborate with the entire Marketing team to launch campaigns that span web, community, social, email, ads, and other marketing channels

💚You’re a great fit if you…

  • Have 7 years of Product Marketing in the B2B SaaS space
  • Have 4+ years of people management experience
  • Are excited to join a rapidly changing company where your role will continuously evolve
  • Love to find new ways to drive results and are always willing to help out

Compensation:

  • Base salary range: $140,000 - $165,000 + equity options



Bonusly operates as a remote-first company within the United States. While we welcome applicants from across the country, we prioritize those residing in AZ, CA, CO, FL, MN, NY, NJ, OR, TN, TX, or UT to enhance our team-building and engagement efforts.


Beware of scam messages regarding fake positions here at Bonusly. We will always reach out via email with an official [email protected] email address.

The Company
HQ: Boulder, CO
80 Employees
Remote Workplace
Year Founded: 2013

What We Do

Bonusly provides solutions to create high-performance, high-engagement teams. We believe that success in business is determined by people, working on teams, to solve novel problems. That belief extends to our own team, and we'd love for you to be a part of it.

*Beware of scam messages regarding fake positions here at Bonusly. We will always out via email with an official [email protected] email address.

Why Work With Us

At Bonusly, employees are encouraged to experiment, learn, and act. Our values aren’t just nice-sounding words on a poster somewhere, but a succinct description of our culture and what it’s like to work here. They are: go get results, be an excellent teammate, default to transparency, work smarter, seek and embrace diversity, delight the customer.

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